CATALOG & POP CREATIVE ROUND 1: 08/02/2017 CATALOG 160 STEPS. - - PowerPoint PPT Presentation

catalog pop creative round 1 08 02 2017 catalog 160 steps
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CATALOG & POP CREATIVE ROUND 1: 08/02/2017 CATALOG 160 STEPS. - - PowerPoint PPT Presentation

CATALOG & POP CREATIVE ROUND 1: 08/02/2017 CATALOG 160 STEPS. 1 KNIFE. Every Case knife requires 160 steps to complete. These arent simply boxes to be checked. They are time-tested techniques. Each is essential to making a Case knife


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CATALOG & POP CREATIVE ROUND 1: 08/02/2017

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CATALOG

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160 STEPS. 1 KNIFE.

Every Case knife requires 160 steps to complete. These aren’t simply boxes to be

  • checked. They are time-tested techniques. Each is essential to making a Case knife

unlike any other. Let’s tell the story of our brand and our employees by using our catalog to give our customers a glimpse into all that goes into our knives.

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160 STEPS. 1 KNIFE. CATALOG & POP CREATIVE

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COVERS

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CATALOG & POP CREATIVE

W.R. CASE & SONS A Zippo Company 50 Owens Way Bradford, PA 16701 REPAIRS, WARRANTY AND COLLECTOR INFO 1-800-523-6350 DEALER INQUIRIES 1-800-821-1924 www.wrcase.com

2018 CORE PRODUCT GUIDE

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CONTENTS CATALOG & POP CREATIVE

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INTRODUCTION CATALOG & POP CREATIVE

INTRODUCTION

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LIFESTYLE SPREAD CATALOG & POP CREATIVE

Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre STEP 78: SHAPING
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre STEP 85: STAMPING
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

The margin for error may be smaller, but when it’s done by a true craftsman, hand-grinding allows for something truly remarkable. STEP 92: GRINDING
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre STEP 98: COVER RIBET
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

Multiensum por publici te, nonstorumus, consum et Catur iae iam quis. O tre STEP 108: REFINE
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

The classic “XX” tang stamp is our time-honored symbol
  • f unmatched quality. Only
after a knife has been tested and double tested does it receive one. STEP 160: TANG STAMP
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FROM OUR HANDS TO YOUR POCKETS

Case knives are more than “just a knife.” To the people who carry them, they are more akin to a trusted companion. One that happens to be as sharp as a razor and as tough as a brick. We’ll showcase some of these people and how they have come to rely on their Case knives.

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FROM OUR HANDS TO YOUR POCKETS CATALOG & POP CREATIVE

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COVERS

FRONT COVER BACK COVER

CATALOG & POP CREATIVE

W.R. CASE & SONS A Zippo Company 50 Owens Way Bradford, PA 16701 REPAIRS, WARRANTY AND COLLECTOR INFO 1-800-523-6350 DEALER INQUIRIES 1-800-821-1924 www.wrcase.com

2018 CORE PRODUCT GUIDE

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CONTENTS CATALOG & POP CREATIVE

INSERT CONTENTS HERE

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INTRODUCTION CATALOG & POP CREATIVE

For some folks, a pocketknife is like a wallet or a set of keys. They don’t leave home without one. Who knows when a rope will need cutting, a fish will need filleting or a pesky clamshell package will need opening? Over the past 128 years, our knives have earned their place in the pockets
  • f the farmers, fishermen, hunters and even bankers who carry them.
Maybe it’s because we handcraft them in Bradford, PA. Maybe it’s because we use the finest steel and natural bone. Or maybe, if we’re lucky, it’s because a grandfather passed one on to his granddaughter. In this catalog, we’re excited to introduce you to our 2018 line of knives. And to share some of the stories of the people who carry them.

FROM OUR HANDS TO YOUR POCKETS

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LIFESTYLE SPREAD CATALOG & POP CREATIVE

164 - Amber Bone Trapper

PRODUCT FEATURED RYAN KITCHENS — WELDER

“I have a drawer full at home but my go-to is this Trapper. It’s handled all I’ve ever asked. And then some.”
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

65010 - Buffalo Horn Trapper

PRODUCT FEATURED ROD MARTIN — DAIRY FARMER

“I got my first one as a kid. It was a gift from my father. A nice way of telling me, ‘Son, it’s about time we put you to work.’”
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LIFESTYLE SPREAD CATALOG & POP CREATIVE

544 - Chestnut Smooth Bone Whittler

PRODUCT FEATURED TIM COLE — FISHERMAN

“My grandfather gave me his
  • Whittler. I like to think it gives
me luck. He was twice the fisherman I am. So I’ll take all the help I can get.”
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POP

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POP OPTION 1 CATALOG & POP CREATIVE

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POP OPTION 1 CATALOG & POP CREATIVE

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POP OPTION 2 CATALOG & POP CREATIVE

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POP OPTION 2 CATALOG & POP CREATIVE