Building boarding
BSA presentation to GSA November 2016
Building boarding BSA presentation to GSA November 2016 Boarding - - PowerPoint PPT Presentation
Building boarding BSA presentation to GSA November 2016 Boarding value chain Supply Service Setting Supply 1985 2005 2015 Girls 38,000 28,411 31,759 Boys 74,000 39,844 38,888 Total 112,000 68,255 70,642 Y1-6 Y7-11 Y12-13
BSA presentation to GSA November 2016
1985 2005 2015 Girls 38,000 28,411 31,759 Boys 74,000 39,844 38,888 Total 112,000 68,255 70,642 Y1-6 Y7-11 Y12-13 Girls 1,213 16,288 16,099 Boys 2,096 20,711 14,290
UK (450) G (62) M/N/E (145) PREP (195) ROW (60) B
(20)
CO-ED (370) S W NI
(30)
EXECUTIVE COMMITTEE (BOARD) Leo Winkley (Chair), Irfan Latif*(VCE), Mike Farmer (PVC), Andrew Ashton (HT)
Rhiannon Wilkinson (GSA), David Faber (IAPS), Christine Cunniffe (SOH), Stefan Anderson (ISA), Jonathan Cook (AGBIS), Guy Ralphs (ISBA), Martin Reader (HMC)
CEO
MARKETING & SERVICES Aileen Kane (Asst Director) Amy Wilson (Events and Commercial) Hayley Zimak (Membership and Marketing) Sam Jenson (Administration) TRAINING & INTERNATIONAL Alex Thomson (DCEO/DoT) Mark Robinson (Deputy DoT) Liz McDonald (Training Manager – Roehampton) Lanya Kawa (Co-ordinator)
Associations and Gov
Project BSA schools involved GSA schools Training 1500 166 Conferences 600 79 Boarding Orchard 101 22 Boarding Bake Off 21 5 Big Boarding Sing 26 3 Boarders for Barnardo’s 30 10
Branding Events Advertising Media UK families
Campaign theme
Events & Ads
Facebook: 85,000+ interactions & 6,839 click throughs Twitter: 2,376 click throughs BSA web: 48.56% new users (513.33% increase in web traffic via social media)
May 2-4, 2016