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Attaining Newer Heights
SCTL India
2013
Attaining Newer Heights SCTL India 2013 Contents 1 Who is Shilpi - - PowerPoint PPT Presentation
Attaining Newer Heights SCTL India 2013 Contents 1 Who is Shilpi - - PowerPoint PPT Presentation
Attaining Newer Heights SCTL India 2013 Contents 1 Who is Shilpi 2 Markets Served 3 Geographic footprint 4 Transformation at Shilpi 1. Who is Shilpi? 3 SCTL India Who is Shilpi Incorporated in 2006 Listed on both major
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- 1. Who is Shilpi?
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Who is Shilpi
Incorporated in 2006
Listed on both major exchanges in India
Two modern manufacturing facilities near National Capital
Catering to Automotive, Telecom and Consumer Durable sectors
Major product lines include Wires and Cables, Telecom Infra accessories and wiring harness
Key services include site management and In-Building Solutions in the Telecom space
Approved supplier of leading domestic and multinational players in the Telecom and Automotive sector
Professionally managed with skilled workforce and seasoned industry experts
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Who is Shilpi – Location
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Business districts National Capital International Airport
UAE –Sales Office Mumbai Sales
- ffice
Delhi - HO Chopanki and Bhiwadi - Plant
Special Economic Zone Shilpi Manufacturing Plant
Shilpi - HO
National Highway (NH-8 and NH 71-B)
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Who is Shilpi – Production and Capacity
Plant spread over 10.5 acres with ample space available for expansion
An ISO 9001: 2008; ISO TS 16949; ISO 14001: 2004; OHSAS 18001:2007 certified company
Capacity to produce over 850,000 km of wires and 9,000 km of RF Feeder Cable in a year
Equipped with latest quality testing equipment
Grid availability more than 95% with power back up systems in place
Effluent treatment plant
Rain water harvesting systems in place
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Who is Shilpi – Machines installed
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PROCESS Machine Name Qty Make Capacity /Month
Product Output
Insulation Insulation Line 1 Rosendahl, Austria 750 Km
Insulation of 1/4", 3/8", 1/2" and 7/8" RF cables
Corrugation Corrugation Line 2 Rosendahl, Austria 750 Km Each
Corrugation on inner tube and outer conductor
Sheathing Sheathing Line 1 Rosendahl, Austria 1200 Km
Jacketing of all sizes of cables
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Who is Shilpi – Machines installed and ordered
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PROCESS Machine Name Qty Make Capacity /Month
Product Output ROD Breakdown RBD 2 TOMAR ENGG, INDIA 150 MT Each
1.6 mm to 2.6 mm Hard drawn copper
RBD 1 NIEHOFF OF INDIA 800 MT
1.35 mm to 2.6 mm Annealed copper
Multiwire drawing MWD 8 Wire 1 NIEHOFF OF INDIA 125 MT
8 wires 0.16 mm to 0.50 mm dia.
MWD 16 Wire 1 NIEHOFF OF INDIA 250 MT
16 wires 0.16 mm to 0.50 mm dia.
Wire bunching HIGH SPEED BUNCHER 6 NIEHOFF OF INDIA 6000 KM Each
0.3 Sqmm to 10 Sqmm bunched conductor
Insulation
EXTRUDER (50+35)MM
5 MINIMAX,INDIA 8250 KM Each
Insulation with PVC, PE, ZHLS
Insulation
EXTRUDER (60+30)MM
1 MAILLEFER ,SWEDEN 30000 KM
Insulation with PVC, PE, ZHLS
Coiling SEMI AUTO COILER 3 MINIMAX,INDIA 20000 KM
Coiling of Insulated wires
Machines ordered:
PROCESS Machine Name Qty Make Capacity /Month Product Output
Stranding 1+6 Skip Bow Strander 1 SHREE AMBIKA, INDIA Depends on Product Bunching of copper wires up to 150 Sqmm Laying of insulated wires up to 7 wires Sheathing Sheathing line 1 ROYLE SYSTEM, INDIA 2000 KM Sheathing of Single core flexible cable up to 150 Sqmm Sheathing of multi core cables
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Who is Shilpi – Human Resources
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Best Talent from Industry
- Rigorous
Hiring Process
- Hiring only
the best talent from industry and premium institutes
Employer of Choice
Growth Opportunities
- Rewards and
recognition given to performing employees
- Participative
system of management
- Scope for
Individual Growth
Industry Benchmarked HR Policies
Training & Development
- Vertical wise
Training and Development Programs
- Defined
KRAs and Role Clarity
- Quarterly
performance reviews
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Who is Shilpi – Human Resources
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55% 45% POSTGRADUATES GRADUATES
Employees by Qualification Employees with Shilpi
18 11 53 14 10 20 30 40 50 60 Less than 2 Years 2 to 3 years 3 to 4 years Above 5 years Head Telecom Sales R Madhavan Head Automotive Sales( 4 Wheeler) Mr..Vinay Kant Head Automotive Sales( 2 Wheeler) Ashish Kukreja Head Harness Akhil Srivastava CEO Manish Bhatt
BOD Head Operations Head Finance Manoj Arora Head HR Amarpreet.S.Baidwan Head Purchase
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Who is Shilpi –Milestones
Commercial Production of
RF feeder cables commenced
ISO 9001:2008
(QMS), ISO 14001:2004 (EMS), ISO 18001:2007 (OHSAS) certified
Product approved by BSNL- TSEC
Product approved by TTSL and Huawei
Supplying Battery cables to Minda Pune for TML
Product approved by HMSI for Activa Model
State of the art
plant setup at Bhiwadi
Product Approval from Airtel
Commercial
production of Auto cables started with
- rders from
Minda Kakklur
Cables for TVS Motors & Ashok Leyland business.
Product approval fromVodafone
First
international approval from Turkcell
Started catering Minda Pithampur unit for Cables & Battery
Cables for Eicher Motors business.
Went Public with
an IPO that
- versubscribed
3.5 times. Listed
- n both major
exchanges in India
Development &
Production of Aluminum cable begins
Product approval at Idea
XL Axiata Indonesia approval
International foray in to Middle
East and Africa. Setup office in Dubai
Became the #1 supplier of Aluminum cables in 22 circles out of 23 circles in Idea
Approved at TATA Teleservices for 7/8” Aluminum cable
Approved at Huber+Suhner
Upgraded modern line at Chopanki
facility for Automotive wires
Accredited with TS 16949.
State of the art
plant setup at Chaupanki
Battery Cables business initiated
2011 2009 2010 Milestones 2013 2007 2008 2012
Approval from Nokia
Siemens, thereby approvals from all players in domestic market in the telecom space
Entry into wiring harness in
white good segment
Entry in the In-building Solutions market
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- 2. Markets Served
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Markets Served – Key applications of Shilpi’s products
Shilpi’s portfolio Telecom Infra products
SCTL India 14 Backhaul and Core
RF Cables
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Markets Served –Key applications of Shilpi’s products
Distributed Antenna Systems
Shilpi Products SCTL India 15
Repeaters TMB TMA Yagi Antenna Indoor Omni Antenna Indoor Flat Antenna Splitters Couplers
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Markets Served - In Building - DAS
► BOOL-“Build, Own, Operate and Lease” model for In Building Solution, enabling property owners and mobile service providers to offer outstanding wireless experience to their customers. ► Zero Capex for telcos : The entire network is Built and Owned by Shilpi ► Indoor coverage and QOS is enhanced and cellular operators have:
- Higher Customer Satisfaction.
- Enjoy higher ARPUs
► Faster roll out of In- building solution. ► Cellular Operators share Shilpi’s network Infrastructure which further lowers the operational expenditure ► Telcos don’t have the hassle of dealing with multiple building owners ► High QoS:
- Better than – 75 dBm signal levels across all wireless technologies.
- 98% uptime of the boosted signal network on annual basis
► O&M which includes Walk Test, Acceptance test, Energy Management, Troubleshooting and Maintenance ► Targeted marketing with customized marketing plans for the high usage enterprise segment ► Telcos get to focus on core activities such as customer acquisition and retention
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In building Solutions – Building, Owning, Operating and Leasing
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Markets Served – Key applications of Shilpi’s products
Battery cables
Shilpi’s portfolio Automotive products
SCTL India 17 Wiring harness cables
Source:cutaway-cars.com
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Markets Served – Key applications of Shilpi’s products
Consumer durables products
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Markets Served – Key products
RF Passive & Active Components
Splitters Repeaters Couplers Indoor Flat Antenna Indoor Omni Antenna Yagi Antenna
Transmission Line
Feeder Cables
Jumpers
Connectors Cable Clamps Surge Arrestor
BTS Site Ancillaries
DC/ACDB Earthing Bar Terminals Outdoor Ladder Set Standard Grounding Kit 19” Equipment Rack
Tower Accessories
Grounding kits Cable Tray Ladder
Auto cables and Wires
Power Cables and 50
- hm cable
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Markets Served – End users
Telecom Sector
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Markets Served – End users
Automotive Sector
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- 3. Geographic footprint
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Geographic footprint: Shilpi is expanding its presence in the Emerging Markets
Shilpi is expanding its foot print with focus on Emerging Markets Shilpi’s current expansion plans include setting up a copper processing capacity in South East Asia In the African region, Shilpi plans to cater the North Africa market through its establishment in
Middle East whereas for the rest of Africa, it has set up sales office in Nigeria and Tanzania
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1 2 3 4 5 6
1. Corporate Center – New Delhi 2. Plant - Bhiwadi and Chowpanki (India) 3. Proposed plant – Thailand 4. Sales office – Singapore 5. Sales Office – UAE 6. Sales Office - Nigeria
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- 4. Transformation at Shilpi
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Business Transformation: Leadership messages
From a humble start in 2007, Shilpi has seen multi-folds growth over the last
five years. This phenomenal growth can be attributed to our focus on customer’s needs and the ability to provide the most cost competitive products with highest quality standards. Today Shilpi is able to command respect in the Telecom and Automotive sector as one of the preferred business partners. Shilpi will strive to provide innovative offerings to its customers and become a strategic partner to our customer’s transformation agenda.
Shilpi has started its overseas venture in 2011 and now looking to expand its
geographic foot print with key focus on emerging markets. Shilpi is exploring technology partnerships and opportunities to expand overseas operations. Shilpi is exploring technology partnerships to develop solutions harnessing its Indian operational expertise. Shilpi believes in its ability to leverage our strengths of manufacturing excellence and ability in developing solutions across sectors.
Whole Time Director
Shilpi’s manufacturing excellence transcends quality. It is also about how we
add value to our customers. Shilpi has been consistently demonstrating its ability to be flexible in providing solutions to its customers. The manufacturing set up is backed by robust reporting systems and seasoned workforce. Shilpi’s focus on continuous improvement and investing in cutting edge technology will be one of the key enablers in developing high value add offerings in high growth areas – a key element of Shilpi’s transformation agenda
Managing Director
Managing Director Whole-time Director Whole-time Director
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Business Transformation: Shilpi’s Vision and Mission
“Shilpi’s Vision is to be a global organisation providing Energy Storage, Communication & Connectivity, and Electrical solutions, recognised for its technology and innovation. We will strive to be a billion dollar corporation by 2018”. “Shilpi’s Mission is to achieve the vision through global reach, customer focus, people centricity, and value creation for all stakeholders”
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Business Transformation: Shilpi’s growth agenda will comprise of four business units
Growth Pillars
►Theses pillars of growth are projected to be over USD 1bn business by 2018. ►Energy storage alone is likely to contribute approx half of this revenue. ►High-tech electronics has customer synergies with the Energy Storage business
Energy Storage Solutions
►Battery and storage applications ► USD 3bn market ►Develop solutions for Renewable Energy solutions and portable devices ►Targeting USD400mn by FY- 2018
Cables and Wires
►USD 6bn market ►Strong foothold in the telecom and automotive sector ►Diversification ►B2C channel ►Targeting USD350mn by FY- 2018
Diversified Industrial Products
►Switches and automation solutions ►The automotive switches market = USD 300mn ►Residential switches market = USD 350mn ►Targeting USD150mn by FY- 2018
High-tech Electronics
►Inverter, UPS and Telematics solutions ►USD 1bn market ►Targeting USD100mn by FY- 2018
Existing Business
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►GPS Tracking coupled with basic analytics ►Driver Behavior Monitoring ►On board connectivity ►Fleet management SCTL India 30
Business Transformation: Shilpi will focus on the right markets, solutions and customers to cater to their energy storage and connectivity needs
Solutions Markets/ Customers ►Renewable and Alternative Energy ►Peak Shaving solutions ►Hand held devices ►Personal safety and ambulatory applications ►Residential switching solutions ►Industrial Automation solutions ►Automotive Switching applications Energy Storage Individuals and Fleet owners Solar and Wind applications, Telecom Site Solutions, Home energy solutions, Life sciences portable applications Auto OEMs, Home
- wners, Industries, Residential, Indust
rial automation and Switching
High-tech Electronics Energy Storage Diversified Industrial Products
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►Inverter ►UPS ►Charge control unit SCTL India
Business Transformation: Shilpi will focus on the right markets, solutions and customers to cater to their energy storage and connectivity needs
Products Markets/ Customers ►Lead acid battery ►Lithium ion battery ►Accessories ►Automotive switches ►Residential switches Energy Storage Individuals, Fleet
- wners, Automotive and
Transportation Automotive, Renewable Developers, Telecom Site solutions Auto OEMs and Home owners
High-tech Electronics Energy Storage Diversified Industrial Products
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Supported by the past financial performance, Shilpi is well equipped for the ambitious plan and future
32% 36% 19% 5% 8%
Telecom Automotive Consumer Durables / Assemblies Construction (Electric Wiring ) Power
FY 2008 (USD million) FY 2013 (USD million) Revenues 0.06 120.3 Gross Profit
- 1.97
18.0 Operating Income
- 0.56
6.6 Working Capital 6.16 19.3 Conversion Rate * (1 USD) 40.241 54.4512
Sales es brea breakup SCTL India 32
0.06 10.5 35.8 50.6 96.1 120.3
- 1.97
3.2 8.3 10.2 15.6 18.0
- 20.00
0.00 20.00 40.00 60.00 80.00 100.00 120.00 140.00 2007-08 2008-09 2009-10 2010-11 2011-12 2012-13 Turnover Gross Profit 2007-08 2008-09 2009-10 2010-11 2011-12 2012-13 40.24 45.91 47.41 45.57 47.92 54.45 * Conversion Rate (1 USD = INR)
Source: RBI
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Summing up
Shilpi is a 7 years young entity Currently focused on Auto and Telecom Sector Working with Global players and a leading position in the segments where it
- perates
Delivering robust financial performance has been robust – Reached USD 100 m
in less than 5 years time
Ambitions of aggressively growing - definite plans to grow to USD 1 bn by 2018 Growing the geographic foot print beyond India Focusing on high growth emerging markets
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Cautionary Statement and Disclaimer
This document contains confidential material proprietary to Shilpi Cable Technologies Ltd. (SCTL). The tools, material, ideas and concepts contained herein are proprietary and are to be used solely and exclusively to depict the capabilities of SCTL. The contents of this presentation are intended for the use of our prospective business partners and may not be distributed to third parties. This document does not constitute an agreement between the business partner and SCTL.
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