Associate Professor of Urban Planning Department of Architecture - - PowerPoint PPT Presentation
Universities and cities a key factor for a sustainable development of medium-size smart cities Gastone AVE Associate Professor of Urban Planning Department of Architecture University of Ferrara, Italy Email:
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The Best Place on Earth to do business Of all places on earth,
land masses, its continents and countries …can there be one best place to do business? There not only can be , there is ! VHS Cassette New York , 1996
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Ukraine 2005 : First Ukrainian Development , Business card CD Warsaw, Poland, 2005: Investment Offer
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Turin and Piedmont North West Italy Investment Opportunities for Hotel and Tourism Industry Turin 2000 Brochure and CD
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place and new business projects
transport networks
ICT
history, culture, food, entertainement
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place and new business projects
transport networks
ICT
history, culture, food, entertainement
In a knowledge based economy, local universities have become a competitive advantage in all three areas of comparative analysis between cities and regions to attract direct foreign investments, selected people, and institutions
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New vision Manage the decline
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New vision Manage the decline 1861 Turin capital
year
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New vision Manage the decline 1861 Turin capital
year: move capital to Florence Riots Outmigration Accept downsizing
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New vision Manage the decline 1861 Turin capital
year: final move capital to Rome Riots Outmigration Accept downsizing
Continue to be “capital” not of a kingdom but of industry
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» Strategic plan: one axis: industrial development » Energy is the competitive advantage for industrial activities » Energy: plenty and low cost » Well trained labour force » Workers makes savings: there is a good market
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20 th October 1865 The first ever urban marketing action by a city
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neutralizzare le conseguenze per lei disastrose del trasloco della capitale, si affatica ad adottare tutte quelle misure che giudica le più adatte all’utile dei suoi abitanti, e non solo ad impedirne la emigrazione, ma ancora a favorirne la immigrazione. The City of Turin, in order to
consequences of the move of the capital, is keen to adopt all measures to benefit its inhabitants, not only to stop
induce in-migration flows.
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New vision Manage the decline Since the 1980s automotive industry has changed
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New vision Manage the decline Since the 1980s automotive industry has changed Strikes Large waste land sites Outmigration Accept downsizing
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New vision Manage the decline Riots Outmigration Accept downsizing
Shift from capital city
to
international metropolis Since the 1980s automotive industry has changed
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– Phase 1 build a shared view of development of the metropolitan area up to 2011 – Phase 2 identify through the Plan how to make real a shared vision
– A plan to readdress the development of the area, taking into account:
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From City Master Plan (land use plan plan) to Strategic Plan (vision and long-term goals and directions plan)
– analysis – Project
– Technical rules for implementation
– City master plan – plus – Strategic plan
– Detailed document and syntesis – Participated and shared
– Synthesis of swot analysis
– Sectoral goals – Single projects – Few maps and plans – Development Pact
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there are 630 multinational companies, mainly French and American, with 95,000 employees, 53% of which are active in the automotive sector
Estero of the Chamber of Commerce of Turin , reports a survey of a sample of said 630 companies on their reasons for choosing Turin and its region:
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Ferrara , has based its economy on agriculture until the 1950s, on industry until 1980s and on a mixed used service sector led by its University since the 1990s The positive role of University of Ferrara (founded in 1391) as economic catalyst is not yet fully recognised. See for example the following two promotional videos produced by Province of Ferrara In this one , 4 minutes long , the city of Ferrara presents itself in a very attractive way , but not a single frame is dedicated to university life: https://www.youtube.com/watch?v=BsqA9XY6 Qr8
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Residents Students
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about one university per city head of province (104).
towns. Three examples:
location plus 13 additional surrounding cities
area and also in other 13 town in the region of Piedmont,
was founded, the University of East Piedmont (Piemonte orientale) , located in 11 cities
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Unitown – University Town Network was set up in 2013 by University of Ferrara and City of Ferrara, along the lines of other town gown associations in world The Governing bodies of Unitown are:
The Executive Board until next general meeting of members at the end of 2014:
The Scientific Board , which provides advisory services to Unitown, is being set up
School of Architecture of Ferrara
institutions outside the network Research, secretarial and administrative services for Unitown are provided by Unife International Research and Unife International office
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Municipality of Ferrara, City Council meeting room , 5th March 2014
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stone of European citizenship. – We believe that only when at local level there is full participation to decision making processes and full accountability of local institutions which ultimately bear a major role in letting youth be part of a common European dream.
proactive participation on general themes and on specific issues related to the fundamental rights of the European Union, bearing in mind that it is at local level, where people live, study
– best practices for smart and sustainable cities based on open government methods – cultural and historical heritage projects
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Department of Architecture