Adobe Illustrator By Amy and Rachel What is Adobe Illustrator? - - PowerPoint PPT Presentation

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Oct 01, 2022 18 likes •74 views

Adobe Illustrator By Amy and Rachel What is Adobe Illustrator? Vector graphics editor Used to create logos, artwork, incorporate type Part of the Adobe Creative Suite family If Creating a Logo Pay attention to the basic

SLIDE 1

Adobe Illustrator

By Amy and Rachel

SLIDE 2

What is Adobe Illustrator?

Vector graphics editor
Used to create logos, artwork, incorporate

type

Part of the Adobe Creative Suite family

SLIDE 3

If Creating a Logo

Pay attention to the basic principles of design:

Balance
Emphasis
Movement
Pattern
Repetition
Proportion
Rhythm
Variety
Unity

(and always do your research!)

SLIDE 4

How to Design a Good Logo

Make it timeless (don't follow the current

trends)

Planning - sketches and drafts
Use vector graphic not rasterized images
Do not be overly complex
Add color last
Fonts

SLIDE 5

Sources

http://tv.adobe.com/watch/learn-illustrator-cs6/what-is- illustrator/ http://www.getty. edu/education/teachers/building_lessons/principles_design. pdf http://www.smashbrand.com/articles/10-tips-for-designing- a-great-logo/ http://www.smashingmagazine.com/2009/08/26/vital-tips- for-effective-logo-design/ http://www.smashingmagazine.com/2009/06/25/10- common-mistakes-in-logo-design/