2019 Annual Report Friday 17 Jan 2020 Agenda Films and Screenings - - PowerPoint PPT Presentation

2019 Annual Report

Friday 17 Jan 2020

Agenda

Films and Screenings down 18% and 21% respectively

24 25 28 23 38 39 42 33 2016 2017 2018 2019

Number of Films / Screenings

Films Shown

• No. of Screenings

….but we showed an extra family film and a ballet in 2018 and were not able to screen any films in October 2019

Ticket Sales down 15%

1,828 2,070 2,752 2,333

2016 2017 2018 2019

Average Audiences per film up 4%

73 83 102 106

2016 2017 2018 2019

More people on average saw the films that we did show

Compared to 2018 Weds Matinees - down 8% Weds Evenings - up 11% Friday Evenings - up 7% Friday evening ‘art house’ films attract similar audience levels to our Wednesday evening drama / comedy films

2.

Email List Subscribers up (4%)

172 276 384 489 517

2015 2016 2017 2018 2019

Mailing List Growth A modest 4% increase v previous 2 years (+30 +40%) Now up to customers to visit to our website to sign up for

• ur mailing list!

(workload reduction measure!)

2.

Where do our customers buy tickets?

49% 39% 12%

Source of sales 2019

Shops Online Door

14% 25% 31% 39%

2016 2017 2018 2019

Proportion of ticket sales online

More tickets than ever are being bought online and less at the door We initially limit online sales allocation to 35% of the total, increasing the allocation if they sell out (while unsold tickets remain in the shops)

2.

Which films sold the most tickets?

Friday - English Lang Friday - Documentary Friday - Foreign Lang Weekend - Family Weds - Drama/Comedy

Our highest ever total ticket sales

Audiences generally liked the films we showed

Excellent 60% Good 32% Average 6% Poor 2% Very Poor 0%

% AUDIENCE RATINGS 2019

91% of assessment slips received rated the film shown as good or excellent …. and only 2% were disappointed (rating a film poor or very poor)

2.

Which films were the most liked?

Friday - English Lang Friday - Documentary Friday - Foreign Lang Weds - Drama/Comedy

Our highest ever average audience rating - 98%

Two films this year received 100% positive ratings of good

• r excellent

Only 5 films scored below 90% ‘positive’

2.

Our Baby Film Club continues to flourish

34 113 121 117

2016 2017 2018 2019

Baby Film Club total attendances Averaging around 120 customer visits p.a. now with new members every month (via word of mouth from friends) and many travelling some distance to be here. It is hard work but very rewarding as they so appreciate the service!

1. Reduce marketing effort DONE 2. Mailing list ‘self-service’ DONE 3. Ticket availability updates only on the website (Follow-up emails to mailing list only if there are still tickets available) DONE 4. No quarterly newsletter DONE 5. Recruit more volunteers for end of film tasks PARTIALLY DONE 6. No change in cost of tickets and refreshments DONE 7. Extension of meal deals NOT DONE

1. Recruit more volunteers for start and end of film tasks Full training given !

We could do with help from a rota of occasional volunteers to:- a) Set up the hall – chairs, blinds, displays (1 hour’s work twice a month but you might only do it a couple of times a year if we get a rota together) b) Clear away incl take down blinds at the end of final screening – 10 mins max c) Help at Baby film club occasionally – making drinks and recording names / taking tickets. One hour from 12-1pm once a month on our Wednesday film nights Email us at stockbridgecinema@gmail.com if you want to get involved

• 2. New meal deal venue added -The Grosvenor Hotel

10% off bill for up to 6 people for up to a month after film [NB Closing on 10 Feb for refurbishment - re-opening mid April]

• 3. Stockbridge Town Hall – new curtains and design improvements

Aiming for STH to modify the stage area so we are able to raise the film slightly to help to improve vision for subtitled films in particular

• 4. Stockbridge Town of Culture - special events

Stockbridge Community Cinema will be participating in Test Valley Borough of Culture 2020 with some events additional to our ‘normal’ programme

Local interest film and Q&A with Simon Cooper Local interest film and Q&A with Norman Parker Screening short films made by our schools

MAY JULY JULY

• 5. Environment Education

Hoping to help reduce ‘eco anxiety among young people with screening(s) of documentary film 2040

Award-winning director Damon Gameau embarks on journey to explore what the future would look like by the year 2040 if we simply embraced the best solutions already available to us to improve our planet and shifted them into the mainstream.

Short promotional video for Facebook page and website Coming soon …..

Income and Expenditure for Year

Surplus on bar sales £1,074

130 bottles of wine drunk

Surplus on Sale of Ices £227

454 ices sold

Surplus on Films £3,994

23 films shown to 2,400 people

Total £5,295

Donations to community causes from our funds totalled £4,000

£208 surplus from Aladdin film donated to FOSS £250 Donation towards patient chairs appeal £1,000 for Test Valley School swimming pool repairs £1,000 to Stockbridge Parish Council for Christmas Lighting £500 for forest school equipment for Stockbridge Primary School £500 for 10 new plastic chairs and 3 tables for Stockbridge Town Hall £45 for film making kits for Stockbridge Primary School £500 towards St Nicholas Church Leckford chancel roof replacement appeal

Bar Staff Clive and Susan Mantell Kim and Frances Candler Debbie and Jerry Smart Antonia and Simon Ward Tony and Carol Cullen Ices John and Selina Musters

Accounts Examination Mike Porter

Film Presenting Mark Frank Tony Cullen Tickets + more Jennifer Kidd Everyone ….who stays behind to stack chairs, collect and wash glasses, remove blinds, tidy up Local Publicity (display in windows) Diana and Roger Tym Robin Colenso & Chrissie Quayle Mary and Mick Tuff

Ticket Sales The Garden Inn John Robinson Ices Beccy’s Wine Wine Utopia Brochure Displays River Dental The Hub The Co-op Lillies The Bookmark St Peter’s Church Meal Deals Offered Woodfire X Coffee Lab The Greyhound on the Test Purbani