2018 Program Meeting January 10, 2018 Denver, Colorado Conference - - PowerPoint PPT Presentation

2018 Program Meeting

January 10, 2018 Denver, Colorado

Conference call: 415-594-5500; 962-034-872# Web Link: https://join.me/pipelineawareness

Agenda

9:00 am Welcome and Introductions Review Program Improvements Excavator Program Public Officials Newsletter Program 10:00 am Emergency Responder Program Identified Site Registry Pipelines Nearby Program School Pipeline Safety Program 11:00 am 811 Awareness Program – JJ Harrison Ag Communications Program State Association Activities Additional Initiatives - General Discussion 12:00 am Lunch - Adjourn Web Meeting 1:00-3:00 pm General Planning Session (conference call only)

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• MCH Strategic Data was utilized as the data source for local

government agencies to be included in the Excavator Mailing

• The security message was expanded and the full text of Part 196

was included in the ESG-PE

• A database of State level DOT offices was created for use with the

Excavator mailing and the Public Officials mailing

• The PO Newsletter was redesigned and personalized articles

were included

• A new appendix for storage facilities and the reorganization of the

response steps to align with the DOT ERG were major changes incorporated into the PERG booklet

• A narrated presentation for Emergency Responders was

developed by PANW

• School specific e-learning modules were further developed

2017 Program Improvements

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Excavator Direct Mail Program

• Excavation Safety Guide - Pipeline Edition
• Custom cover pages and inside pages
• Statewide coverage in 14 states
• Individual counties in 23 other states
• Additional copies offered to all One Calls
• Mailing sent in April (Safe Digging Month)
• Base program dues are $1.10 per excavator
• 515,000 mailed in 2017

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Excavator Coverage Map - 2017

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Excavator Program – 2018 Activities

• Effectiveness Evaluation in 2018

✓ Surveys to be completed in first quarter

• Outreach Evaluation in 2018

✓ Process similar to previous evaluation

• New Section containing a listing of agencies that

have enforcement authority

• Review and update section for Federal Laws
• Research additional options for identification of

duplicate mailings

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Public Officials Newsletter Program

• Newsletter - Pipeline Awareness
• Custom cover letter by State or County
• Direct Mailing to Officials in August
• 1198 Counties in 40 States
• Approximately 63,000 Officials
• Base member dues are $125 per county
• Effectiveness Evaluation in 2018
• Research Townships and Special Districts
• Feature article about NPMS
• Topics for additional non-standard content?

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10 Minute Break

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Emergency Responder Program

• Pipeline Emergency Response Guidelines

with training CD

• Pipeline Awareness Newsletter
• Custom Cover letter by County
• Emergency Response Capabilities
• Identified Site Emergency Planning

Application

• Mailing to Agencies in September
• 1062 Counties, 30,500 Agencies
• Base member dues are $300 per county

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Identified Site Emergency Planning App.

• Web based mapping application
• All types of pipelines can be included
• Pipeline specific information is displayed
• Company Name
• Product Transported (types from Pipelines Nearby)
• Pipeline Size (nominal outside diameter)
• Evacuation Distance (varies by product)
• Emergency and non-emergency phone numbers
• Link to member emergency response document
• KMZ file returned to members for verification
• Deadline for Member info is July 1

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ISEPA Map Screen

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Linked Member Document

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ER Program – 2018 Activities

• Effectiveness Evaluation in 2018
• Revisions to PERG Booklet

✓ Update the Resources Section ✓ Modify cover to emphasize current year

• Update Content on Training Web Site

✓ Revise and Update Scenarios to HTML5 Format

• Develop Additional Video Presentation(s)?
• Develop Pipeline Annex Template for County

Emergency Plans?

• Additional Communications to CEMAs?

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Identified Site Registry

• Web based mapping application - Identified Site

Emergency Planning Application (ISEPA)

• Letter to agencies in November
• Unique login ID and password for agencies
• Buffer areas are the recommended initial

evacuation distances based on member data

• System generated email to members with site data
• User history download available to members
• GIS data needed by September 1
• Member Dues are $75 per County
• Revisions to the Marker Decals for HCA’s?

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Pipelines Nearby

• For Affected Public and Emergency Responders
• Web-based mobile friendly application
• Selection by entering and address, coordinates or

by placing a point on the map

• Information that is displayed:
• Type of pipeline or product transported
• Pipeline location – distance and direction (no map)
• Emergency and Non-Emergency phone numbers
• Signs of a release, hazards and emergency response
• Cost is included in the annual membership dues
• Pipeline centerline data can be provided anytime

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School Pipeline Safety Program

• Partnership – Danielle Dawn Smalley Foundation
• Three Options for School Communications:

➢ Tier I - $160 / year / school School web site and annual mailing in the fall ➢ Tier II - $260 / year / school Web meeting once every four years ➢ Tier III - $460 / year / school Personal visit once every four years Cost reduced to $360 within 150 miles of Dallas, TX

• 4 year commitment is required
• Approximately 620 schools currently enrolled

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10 Minute Break

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811 Awareness – JJ Harrison

• Directed toward the general public - rodeo events
• 811 logo is displayed -
• Front and back of Jersey and western shirts
• Rodeo Barrel and promotional items
• Pickup truck and semi-trailer
• Web page and social media sites
• Additional information is also provided at events
• 30 events, 13 States, 40,000 miles annually
• Sponsorships are flexible (no minimum amount

and Association membership is not required)

• 2018 program budget is $40,000

Online Registration Form

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Ag Communications Program

• National Media Campaign Directed Toward Farmers
• Web Content and Materials (supported by membership)
• Farmers Almanac Print and Digital Media
• Peterson Brothers Partnership and Social Media
• Targeted Social Media
• Earned Media Placement in Print and Online Publications
• Partnerships with Ag Co-op’s (CHS)
• Baseline Survey and Four Year Effectiveness Evaluations
• Conducted over a four year period, 2015 – 2018

Pipeline Operators for Ag Safety (POAS)

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Ag Communications Program

• Participation is open to any organization or company

(Association membership is not required)

• Three levels of participation:
• $3,000 per year – applies to smaller operators with less

than 1,000 miles of transmission pipeline

• $7,000 per year – applies to medium sized operators with

1,000 to 5,000 miles of transmission pipeline

• $15,000 per year – applies to larger operators with more

than 5,000 miles of transmission pipeline

• Invoices sent to Sponsors in February

Online Registration Form

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• Colorado Pipeline Association
• Iowa Pipeline Association
• Montana Liquids and Gas Pipeline Association
• North Dakota Pipeline Association
• Oklahoma Pipeline Awareness Liaison
• Pipeline Association of the North West
• South Dakota Pipeline Association
• Utah Pipeline Association
• Wyoming Pipeline Association

State Associations

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Additional Initiatives

• Pipeline Operators Safety Partnership (POSP)
• Booths at stakeholder events and conferences
• $5,000 annual sponsorship per company

POSP Online Registration Form

• Distribution Public Awareness Council (DPAC)
• Distribution operator working group focused on public

awareness / damage prevention practices DPAC Online Registration Form

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Additional Information

• Previous year program participation will carry over,

unless changes are requested in January

• Program Sign-up Deadline is January 20, 2018
• Program dues will be based on member

participation at that time and Members will receive invoices via email mid-February

• Actions Requested of All Members:

✓ Review / Update Company Contact Information ✓ Review / Update Listing of Member Counties ✓ Review / Update Listing of Programs

www.pipelineawareness.org

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Thank You!!!

Web Meeting Adjourns

Conference call will continue during General Planning Session - 1:00 pm to 3:00 pm MT Conference call: 415-594-5500; 962-034-872#

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