2018 Program Meeting January 10, 2018 Denver, Colorado Conference call: 415-594-5500; 962-034-872# Web Link: https://join.me/pipelineawareness
Agenda 9:00 am Welcome and Introductions Review Program Improvements Excavator Program Public Officials Newsletter Program 10:00 am Emergency Responder Program Identified Site Registry Pipelines Nearby Program School Pipeline Safety Program 811 Awareness Program – JJ Harrison 11:00 am Ag Communications Program State Association Activities Additional Initiatives - General Discussion 12:00 am Lunch - Adjourn Web Meeting 1:00-3:00 pm General Planning Session (conference call only) 2
2017 Program Improvements • MCH Strategic Data was utilized as the data source for local government agencies to be included in the Excavator Mailing • The security message was expanded and the full text of Part 196 was included in the ESG-PE • A database of State level DOT offices was created for use with the Excavator mailing and the Public Officials mailing • The PO Newsletter was redesigned and personalized articles were included • A new appendix for storage facilities and the reorganization of the response steps to align with the DOT ERG were major changes incorporated into the PERG booklet • A narrated presentation for Emergency Responders was developed by PANW • School specific e-learning modules were further developed 3
Excavator Direct Mail Program • Excavation Safety Guide - Pipeline Edition • Custom cover pages and inside pages • Statewide coverage in 14 states • Individual counties in 23 other states • Additional copies offered to all One Calls • Mailing sent in April (Safe Digging Month) • Base program dues are $1.10 per excavator • 515,000 mailed in 2017 4
Excavator Coverage Map - 2017 5
Excavator Program – 2018 Activities • Effectiveness Evaluation in 2018 ✓ Surveys to be completed in first quarter • Outreach Evaluation in 2018 ✓ Process similar to previous evaluation • New Section containing a listing of agencies that have enforcement authority • Review and update section for Federal Laws • Research additional options for identification of duplicate mailings 6
Public Officials Newsletter Program • Newsletter - Pipeline Awareness • Custom cover letter by State or County • Direct Mailing to Officials in August • 1198 Counties in 40 States • Approximately 63,000 Officials • Base member dues are $125 per county • Effectiveness Evaluation in 2018 • Research Townships and Special Districts • Feature article about NPMS • Topics for additional non-standard content? 7
10 Minute Break 8
Emergency Responder Program • Pipeline Emergency Response Guidelines with training CD • Pipeline Awareness Newsletter • Custom Cover letter by County • Emergency Response Capabilities • Identified Site Emergency Planning Application • Mailing to Agencies in September • 1062 Counties, 30,500 Agencies • Base member dues are $300 per county 9
Identified Site Emergency Planning App. • Web based mapping application • All types of pipelines can be included • Pipeline specific information is displayed • Company Name • Product Transported (types from Pipelines Nearby) • Pipeline Size (nominal outside diameter) • Evacuation Distance (varies by product) • Emergency and non-emergency phone numbers • Link to member emergency response document • KMZ file returned to members for verification • Deadline for Member info is July 1 10
ISEPA Map Screen 11
Linked Member Document 12
ER Program – 2018 Activities • Effectiveness Evaluation in 2018 • Revisions to PERG Booklet ✓ Update the Resources Section ✓ Modify cover to emphasize current year • Update Content on Training Web Site ✓ Revise and Update Scenarios to HTML5 Format • Develop Additional Video Presentation(s)? • Develop Pipeline Annex Template for County Emergency Plans? • Additional Communications to CEMAs? 13
Identified Site Registry • Web based mapping application - Identified Site Emergency Planning Application (ISEPA) • Letter to agencies in November • Unique login ID and password for agencies • Buffer areas are the recommended initial evacuation distances based on member data • System generated email to members with site data • User history download available to members • GIS data needed by September 1 • Member Dues are $75 per County • Revisions to the Marker Decals for HCA’s? 14
Pipelines Nearby • For Affected Public and Emergency Responders • Web-based mobile friendly application • Selection by entering and address, coordinates or by placing a point on the map • Information that is displayed: • Type of pipeline or product transported • Pipeline location – distance and direction (no map) • Emergency and Non-Emergency phone numbers • Signs of a release, hazards and emergency response • Cost is included in the annual membership dues • Pipeline centerline data can be provided anytime 15
School Pipeline Safety Program • Partnership – Danielle Dawn Smalley Foundation • Three Options for School Communications: ➢ Tier I - $160 / year / school School web site and annual mailing in the fall ➢ Tier II - $260 / year / school Web meeting once every four years ➢ Tier III - $460 / year / school Personal visit once every four years Cost reduced to $360 within 150 miles of Dallas, TX • 4 year commitment is required • Approximately 620 schools currently enrolled 16
10 Minute Break 17
811 Awareness – JJ Harrison • Directed toward the general public - rodeo events • 811 logo is displayed - • Front and back of Jersey and western shirts • Rodeo Barrel and promotional items • Pickup truck and semi-trailer • Web page and social media sites • Additional information is also provided at events • 30 events, 13 States, 40,000 miles annually • Sponsorships are flexible (no minimum amount and Association membership is not required) • 2018 program budget is $40,000 Online Registration Form 18
Ag Communications Program • National Media Campaign Directed Toward Farmers • Web Content and Materials (supported by membership) • Farmers Almanac Print and Digital Media • Peterson Brothers Partnership and Social Media • Targeted Social Media • Earned Media Placement in Print and Online Publications • Partnerships with Ag Co- op’s (CHS) • Baseline Survey and Four Year Effectiveness Evaluations • Conducted over a four year period, 2015 – 2018 Pipeline Operators for Ag Safety (POAS) 19
Ag Communications Program • Participation is open to any organization or company (Association membership is not required) • Three levels of participation: • $3,000 per year – applies to smaller operators with less than 1,000 miles of transmission pipeline • $7,000 per year – applies to medium sized operators with 1,000 to 5,000 miles of transmission pipeline • $15,000 per year – applies to larger operators with more than 5,000 miles of transmission pipeline • Invoices sent to Sponsors in February Online Registration Form 20
State Associations • Colorado Pipeline Association • Iowa Pipeline Association • Montana Liquids and Gas Pipeline Association • North Dakota Pipeline Association • Oklahoma Pipeline Awareness Liaison • Pipeline Association of the North West • South Dakota Pipeline Association • Utah Pipeline Association • Wyoming Pipeline Association 21
Additional Initiatives • Pipeline Operators Safety Partnership (POSP) • Booths at stakeholder events and conferences • $5,000 annual sponsorship per company POSP Online Registration Form • Distribution Public Awareness Council (DPAC) • Distribution operator working group focused on public awareness / damage prevention practices DPAC Online Registration Form 22
Additional Information • Previous year program participation will carry over, unless changes are requested in January • Program Sign-up Deadline is January 20, 2018 • Program dues will be based on member participation at that time and Members will receive invoices via email mid-February • Actions Requested of All Members: ✓ Review / Update Company Contact Information ✓ Review / Update Listing of Member Counties ✓ Review / Update Listing of Programs www.pipelineawareness.org 23
Thank You!!! Web Meeting Adjourns Conference call will continue during General Planning Session - 1:00 pm to 3:00 pm MT Conference call: 415-594-5500; 962-034-872# 24
Recommend
More recommend
