Welcome to MDP Module - 5 Atul Padalkar
Programme Outline Theme : Strategic Innovation in Organisations • Introduction to new product and service development • Learning organisation Theme: Innovation Performance and productivity • Product, service and life cycle • Case Study: Theme : Entrepreneurship Entrepreneurial organisation mind set Innovation, technology and • Entrepreneurship Theme: • Linkages between innovation & entrepreneurship . • Challenges and Risks for the organisation
Key Questions… … .. How do we respond to the changes outside and inside us? How do we adapt and innovate? What mindsets do we need to develop? How do we develop an Entrepreneurial approach? How do we pursue Happiness?
Why are you here?
Our Agreement
American Bald Eagle
VUCA
THE WORLD OF CHANGE
DID YOU KNOW? https:/ / www.youtube.com/ watch? v=u06BXgWbGvA&list=WL&index=41&t=0s
6 Worst Company Disasters https:/ / www.youtube.com/ watch? v=T0Z73Zbtlyg&list=WL&index=36
What is happening in the Outside World? Political Economic S ocial Techno
What is happening in the Inside World? S trength Weakness Opportunity Threat
An introduction to the Business Model Canvas Atul Padalkar
How will you create value?
Is your Business in a ‘ S weet S pot’ ?
Developing the Business Model How a company creates value for itself while delivering products and services to customers
Business Plan : A document investors make you write that they don’ t read. Business Model : A single diagram that describes your business. - S teve Blank
S ALES PIPELINE
Describing a company’s offer OFFER VALUE PROPOSITION value proposition 1 value proposition 2 …
Describing who a company offers value to OFFER CUSTOMER VALUE TARGET PROPOSITION CUSTOMER value proposition 1 target customer 1 value proposition 2 target customer 2 … …
Describing how a company reaches its customers OFFER CUSTOMER VALUE DISTRIBUTION TARGET PROPOSITION CHANNEL CUSTOMER value proposition 1 distribution channel 1 target customer 1 value proposition 2 distribution channel 2 target customer 2 … … …
Describing the relationships a company builds OFFER CUSTOMER VALUE CUSTOMER TARGET PROPOSITION RELATIONSHIP CUSTOMER value proposition 1 relationship type 1 target customer 1 value proposition 2 relationship type 2 target customer 2 … … …
Describing how a company makes money OFFER FINANCE CUSTOMER VALUE REVENUE TARGET PROPOSITION STREAM CUSTOMER value proposition 1 revenue stream 1 target customer 1 value proposition 2 revenue stream 2 target customer 2 … … …
Describing what capabilities are required INFRASTRUCTURE OFFER CORE VALUE CAPABILITIES PROPOSITION core capability 1 value proposition 1 core capability 2 value proposition 2 … …
Describing what activities are required INFRASTRUCTURE OFFER CORE VALUE VALUE CAPABILITIES CONFIGURATION PROPOSITION core capability 1 activity 1 value proposition 1 core capability 2 activity 2 value proposition 2 … … …
Describing the partners that leverage the business model INFRASTRUCTURE OFFER CORE PARTNER VALUE CAPABILITIES NETWORK PROPOSITION core capability 1 partner 1 value proposition 1 core capability 2 partner 2 value proposition 2 … … …
Describing the costs of a business model INFRASTRUCTURE FINANCE OFFER CORE COST VALUE CAPABILITIES STRUCTURE PROPOSITION core capability 1 cost account 1 value proposition 1 core capability 2 cost account 2 value proposition 2 … … …
The Core Business Model INFRASTRUCTURE OFFER CUSTOMER PARTNER CUSTOMER NETWORK RELATIONSHIP CORE VALUE TARGET CAPABILITIES PROPOSITION CUSTOMER VALUE DISTRIBUTION CONFIGURATION CHANNEL COST REVENUE FINANCE STRUCTURE STREAMS a business model describes the value an organization offers to various customers and portrays the capabilities and partners required for creating, marketing, and delivering this value and relationship capital with the goal of generating profitable and sustainable revenue streams
Overall business Model PARTNER CUSTOMER INFRASTRUCTURE CUSTOMER NETWORK RELATIONSHIP OFFER CORE TARGET CAPABILITIES CUSTOMER portrays the network of explains the relationships cooperative agreements a company establishes VALUE with other companies with its customers PROPOSITION outlines the capabilities describes the customers required to run a a company wants to offer company's business value to model DISTRIBUTION VALUE gives an overall view of a company's bundle of CHANNEL CONFIGURATION products and services describes the channels to describes the communicate and get in arrangement of activities touch with customers and resources sums up the monetary describes the revenue COST REVENUE FINANCE consequences to run a streams through which STRUCTURE STREAMS business model money is earned
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