Welcome to MDP Module - 5
Atul Padalkar
Welcome to MDP Module - 5 Atul Padalkar Programme Outline Theme : - - PowerPoint PPT Presentation
Welcome to MDP Module - 5 Atul Padalkar Programme Outline Theme : Strategic Innovation in Organisations Introduction to new product and service development Learning organisation Theme: Innovation Performance and productivity
Welcome to MDP Module - 5
Atul Padalkar
Programme Outline
Theme: Strategic Innovation in Organisations
Theme: Innovation Performance and productivity
Theme: Entrepreneurship
Entrepreneurship
Key Questions… … ..
How do we respond to the changes
How do we adapt and innovate? What mindsets do we need to develop? How do we develop an Entrepreneurial
approach?
How do we pursue Happiness?
Why are you here?
Our Agreement
American Bald Eagle
VUCA
DID YOU KNOW?
https:/ / www.youtube.com/ watch? v=u06BXgWbGvA&list=WL&index=41&t=0s
6 Worst Company Disasters
https:/ / www.youtube.com/ watch? v=T0Z73Zbtlyg&list=WL&index=36
What is happening in the Outside World?
Political Economic S
Techno
S trength Weakness Opportunity Threat
What is happening in the Inside World?
An introduction to the Business Model Canvas
Atul Padalkar
How will you create value?
Is your Business in a ‘ S weet S pot’ ?
Developing the Business Model
How a company creates value for itself while delivering products and services to customers
Business Plan: A document investors make you write that they don’ t read. Business Model: A single diagram that describes your business.
teve Blank
S ALES PIPELINE
VALUE PROPOSITION value proposition 1 value proposition 2 …
OFFER
Describing a company’s offer
VALUE PROPOSITION TARGET CUSTOMER value proposition 1 value proposition 2 … target customer 1 target customer 2 … CUSTOMER OFFER
Describing who a company offers value to
VALUE PROPOSITION TARGET CUSTOMER DISTRIBUTION CHANNEL value proposition 1 value proposition 2 … distribution channel 1 distribution channel 2 … target customer 1 target customer 2 … CUSTOMER OFFER
Describing how a company reaches its customers
VALUE PROPOSITION TARGET CUSTOMER CUSTOMER RELATIONSHIP value proposition 1 value proposition 2 … relationship type 1 relationship type 2 … target customer 1 target customer 2 … CUSTOMER OFFER
Describing the relationships a company builds
TARGET CUSTOMER REVENUE STREAM revenue stream 1 revenue stream 2 … target customer 1 target customer 2 … FINANCE VALUE PROPOSITION value proposition 1 value proposition 2 … OFFER CUSTOMER
Describing how a company makes money
CORE CAPABILITIES VALUE PROPOSITION core capability 1 core capability 2 … value proposition 1 value proposition 2 … OFFER INFRASTRUCTURE
Describing what capabilities are required
Describing what activities are required
VALUE PROPOSITION VALUE CONFIGURATION CORE CAPABILITIES value proposition 1 value proposition 2 … core capability 1 core capability 2 … activity 1 activity 2 … INFRASTRUCTURE OFFER
Describing the partners that leverage the business model
VALUE PROPOSITION PARTNER NETWORK CORE CAPABILITIES value proposition 1 value proposition 2 … core capability 1 core capability 2 … partner 1 partner 2 … INFRASTRUCTURE OFFER
VALUE PROPOSITION COST STRUCTURE cost account 1 cost account 2 … value proposition 1 value proposition 2 … FINANCE INFRASTRUCTURE OFFER
Describing the costs of a business model
CORE CAPABILITIES core capability 1 core capability 2 …
VALUE PROPOSITION COST STRUCTURE CUSTOMER RELATIONSHIP TARGET CUSTOMER DISTRIBUTION CHANNEL VALUE CONFIGURATION CORE CAPABILITIES PARTNER NETWORK REVENUE STREAMS INFRASTRUCTURE CUSTOMER OFFER FINANCE
a business model describes the value an organization offers to various customers and portrays the capabilities and partners required for creating, marketing, and delivering this value and relationship capital with the goal of generating profitable and sustainable revenue streams
The Core Business Model
VALUE PROPOSITION COST STRUCTURE CUSTOMER RELATIONSHIP TARGET CUSTOMER DISTRIBUTION CHANNEL VALUE CONFIGURATION CORE CAPABILITIES PARTNER NETWORK REVENUE STREAMS
gives an overall view of a company's bundle of products and services portrays the network of cooperative agreements with other companies describes the channels to communicate and get in touch with customers describes the arrangement of activities and resources explains the relationships a company establishes with its customers sums up the monetary consequences to run a business model describes the revenue streams through which money is earned describes the customers a company wants to offer value toINFRASTRUCTURE CUSTOMER OFFER FINANCE
Overall business Model