Prepared by Investor Relations Department VGI Global Media Plc
VGI Global Media PCL
VGI Group General Presentation
August 2018
VGI Global Media PCL VGI Group General Presentation August 2018 - - PowerPoint PPT Presentation
VGI Global Media PCL VGI Group General Presentation August 2018 Prepared by Investor Relations Department VGI Global Media Plc Disclaimer Investment involves risk. Prospective should understand the characteristics of Securities and study
Prepared by Investor Relations Department VGI Global Media Plc
August 2018
Prepared by Investor Relations Department VGI Global Media Plc Investment involves risk. Prospective should understand the characteristics of Securities and study information about VGI Global Media Public Company Limited (“VGI” or the “Company”) before making a decision to invest in Securities. This Presentation is not intended to provide the basis for any investment decision, nor to substitute your own analysis and investigation, and should not be considered as a recommendation to any recipient of this Presentation. Some statements made in this presentation are forward-looking statements, which are subject to various risks and uncertainties. These include statements with respect to the Company’s corporate plans, strategies and beliefs and other statement that are not historical facts. These statement can be identified by the use of forward-looking terminology such as “may”, “will”, “expect” , “intend”, “estimate”, “continue”, “plan” or other similar words. The statements are based on the assumptions and beliefs of the Company’s management in light of the information currently available to the Company. These assumptions involve risks and uncertainties which may cause the actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Nothing in this Presentation is, or should be, relied
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Prepared by Investor Relations Department VGI Global Media Plc
Section 1 Company at a Glance 4 Section 2 VGI – Thailand’s No.1 Offline-to-Online (O2O) Solutions Provider 10 Section 3 Business Profile by Segment and Potential Upsides Section 3.1 Transit Media 13 Section 3.2 Outdoor Media 17 Section 3.3 Office Building and Residential Media 19 Section 3.4 Aviation Media 21 Section 3.5 Activation Media 22 Section 3.6 Digital Services Business 23 Section 4 2017/18 Financial Performance 26 Section 5 1Q 2018/19 Financial in More Detail & Business Update 28 Appendices 3
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Section 1: Company at a Glance A unique position to grow revenue
stage of the consumer journey with greater efficiency and effectiveness. Diversified world-class assets
inventory on hand
telecommunications, mobile and messaging and micropayment applications
time and with the right message Leading and exclusive market positions
preeminent role in mass transit development in Thailand. 4 – 5 times expected increase in transit media capacity by 2021/22.
Bangkok. Largest and most profitable media company
59,303m (USD 1,786m) as of July 2018.
most profitable OOH media companies in Asia, generating THB 3,936m in total sales revenue with a superior profit margin of 21.5% in 2017/18.
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ADVERTISING Rabbit Group – the leading digital
which they have joined hand with the leading partners including BTS, AIS, Line, Kerry Express and BBL. Currently, Rabbit Group is the largest micro-payment platform with more than 12mn users. Through Rabbit Group’s data analytics, enabling VGI to
measureable and targeted advertising. In July 2018, VGI successfully acquired 23% in Kerry Express – the leading parcel delivery in Thailand. Kerry Express pioneered payment-on-delivery in the country including the acceptance of cash
allow us to connect with more than 40mn customers every year. O2O SOLUTIONS With over 20 years of experience in advertising business, VGI has built the largest and most captive Out-of-Home (“OOH”) media platform. Currently, our media covers 4 principal segments: 1) Transit, 2) Office, 3) Outdoor and 4) Aviation with over THB 7,000mn inventory on hand covering nationwide network. PAYMENT LOGISTICS
Conversion Engagement Awareness
Section 1: Company at a Glance
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Having these 3 platforms, VGI business portfolio is diversified from traditional OOH Advertising to Payment and Logistics, bringing countless
awareness, engagement and conversion through leveraging Rabbit group’s data touchpoints on VGI’s out-of-home media platform.
DATA
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Walking pass by McDonald’s Advertising Out-of-Home and Online media syncronisation McDonald's Promotion on Billboard Besides BTS, we have other OOH media to reach wider audience McDonald’s Promotion on Facebook Our big data enables the target audiences to see the same advertisement both OOH and Online Being notified McDonald's Promotion via LINE Directly push to LINE Official Account users nearby the brand’s beacon. Grabbing Meal at the shop on BTS station, Paying by Rabbit LINE Pay. Payment made easy by Rabbit LINE Pay. Going to work via BTS Get behavioral data from Rabbit Card.
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Section 1: Company at a Glance
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Section 1: Company at a Glance
1BTS refers to Bangkok Mass Transit System Plc. 2POV refers to Point of View Media Group Co. Ltd. 3MACO refers to Master Ad Plc. 4Aero Media refers to Aero Media Group Co. Ltd. 5Demo Power refers to Demo Power (Thailand) Co. Ltd. 6Bangkok Smartcard System Co. Ltd. and BSS Holdings Co. Ltd.
1990s: Keeree Kanjanapas founded the BTS1, operator of BTS SkyTrain 1998: His son as business successor, Kavin Kanjanapas then invented the new concept and business model of BTS SkyTrain financed by advertising, laying the foundations for the company’s future success. VGI Global Media (“VGI”) was born. 1999: The BTS Skytrain system was officially opened. VGI was granted the exclusive right from BTS to manage the advertising spaces and commercial areas on all BTS network which will be expired in December 2029.
1990s - 1999 BEGINNINGS
THE NO.1 OOH NATIONWIDE MEDIA REAL ESTATE AGENT
2012: Become a publicly traded company on the SET 2013 – 2014: Included as a constituent member of SET 100 and SET 50 2015:
network coverage and overseas expansion.
to end-consumer nationwide. 2016:
Platform in Thailand
2012 – 2016 TRANSFORMING TO THE O2O SOLUTIONS
2017: Acquired 90% in Rabbit Group6 – the leading digital solutions. 2018: Successfully acquired 23% in Kerry Express (Thailand) – the leading parcel delivery services in Thailand.
2017 - Present EXPANSION
2003-2010: Entered into the Modern Trade media business at Tesco Lotus and Big C. 2009: Acquired 100% of POV2, the leading Office media in Bangkok CBD. 2010: Acquired the right to manage advertising on the BRT bus system
2003 – 2010
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1,033 755 412 741 2.7% 2.7% 1.2% 1.2%
2014/15 2015/16 2016/17 2017/18
Dividend (THB mn) Dividend Yield (%)
(THB) (THB mn)
SHAREHOLDING STRUCTURE (as of August 2018) DIVIDEND INFORMATION
Note:
the relevant dividend.
SHARE PRICE MOVEMENT (as of 25 May 2018) SHARE INFORMATION (as of 31 July 2018)
Section 1: Company at a Glance Stock code VGI Outstanding shares (mn shares) 8,556.7 Market capitalisation (THB mn) 59,302.6 Market capitalisation (USD mn) 1,786.0 Average daily traded value (THB mn)* 115.0 Average daily traded value (USD mn)* 3.4
*Last 12 months average daily traded value
Kanjanapas Family BTSG’s Minorities 45.0% 0.5% 20.1% 25.3% 0.1% 41.0% 59.0% 97.5% BTSG Public BTSC Kanjanapas Family VGI 0.6%
7.10 200 400 600 800 1,000 1,200 0.0 1.0 2.0 3.0 4.0 5.0 6.0 7.0 8.0 9.0
VGI TURNOVER (RHS) SET Index (rebased) VGI TB
ADTV = THB 115mn
Payout Ratio: 2014/15 123% 2015/16 85% 2016/17 62% 2017/18 87% Dividend Policy: Not less than 50% of net profit
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Section 1 Company at a Glance 4 Section 2 VGI – Thailand’s No.1 Offline-to-Online (O2O) Solutions Provider 10 Section 3 Business Profile by Segment and Potential Upsides Section 3.1 Transit Media 13 Section 3.2 Outdoor Media 17 Section 3.3 Office Building and Residential Media 19 Section 3.4 Aviation Media 21 Section 3.5 Activation Media 22 Section 3.6 Digital Services Business 23 Section 4 2017/18 Financial Performance 26 Section 5 1Q 2018/19 Financial in More Detail & Business Update 28 Appendices 9
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Section 2: VGI #1 in OOH and Expanding Our Business Around Data-driven Sector Rising in infrastructure, urbanisation and increasing number of people who spend time outdoor were driven the growth of Thailand OOH Media.
VGI GROUP’S FOCUS
(Out-of-Home)
under management
coverage and overseas expansion
Yangon airport in Myanmar
more data-driven, hence, creating O2O Solutions.
9.9% 18.3% 34.8% In-store Traditional media** Analogue TV Total industry Cinema OOH Online Digital*
ADVERTISING MARKET 5 YRS CAGR (2012/13 – 2017/18)
The accelerated growth of online, digital and OOH media fueled by migration to mobile devices and increased consumer media exposure as people spend more time out of home.
* Digital adspend based on December year-end reported by DAAT ** traditional media includes Radio, Newspapers, Magazines
VGI’s Focus
* Online adspend includes banner ad on 50 websites and 10 mobile sites ** based on December year-end Source: The Nielsen (Thailand) Co., Ltd. and Digital Advertising Association Thailand (DAAT)
5 YRS HISTORICAL ADVERTISING SPENDING (THB bn)
2013/14 2014/15 2015/16 2016/17 2017/18
TV Traditional media OOH media Cinema Online* Digital adspend (DAAT)** Coup d’etat Shutdown BKK
113bn 62.3% 23.3% 9.0% 4.7% 0.8% 107bn 65.7% 16.0% 11.3% 5.5% 1.6% 120bn 1.0% 68.5% 18.0% 8.0% 4.4% 121bn 0.8% 68.0% 19.4% 3.7% 8.1%
Mourning effect
4bn 6bn 8bn 9bn 100bn 64.8% 13.4% 13.3% 7.0% 1.5% 12bn
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TECHNOLOGY AMPLIFIES E-PAYMENT LANDSCAPE 70% OF THAI E-COMMERCE PAYMENTS MADE IN CASH
Rapid growth in the number of smartphones, internet and innovative payment products, has driven the e-money market to evolve and experience high growth.
THAILAND HAS A LOW E-PAYMENT USAGE PER CAPITA 150 E-PAYMENT TRANSACTIONS PER CAPITA IN 2020
70% = CASH
30% = ALL OTHER PAYMENT TYPES Opportunity to convert cash on deliver to e-payment method. 17 21 26 31 35 39 49 150
2010 2011 2012 2013 2014 2015 2016 2020E
9x increased
United Kingdom 314 Singapore 716 Malaysia 82 South Korea 413
Thailand
49 18 24 36 48 56 68 91 126 221 348 512 669 788 883 1,076 1,272
2010 2011 2012 2013 2014 2015 2016 2017 Value of e-money transaction (bn) Volume of e-money transaction (mn txn)
Source: Payment Systems Report (2016), Bank of Thailand
Section 2: VGI #1 in OOH and Expanding Our Business Around Data-driven Sector
Source: Payment systems statistics, Bank of Thailand Source: Payment Systems Report (2016), Bank of Thailand Source: Ecommerce IQ
VALUE & VOLUME CAGR (6 YRS): 30%
Sweden 420
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Section 1 Company at a Glance 4 Section 2 VGI – Thailand’s No.1 Offline-to-Online (O2O) Solutions Provider 10 Section 3 Business Profile by Segment and Potential Upsides Section 3.1 Transit Media 13 Section 3.2 Outdoor Media 17 Section 3.3 Office Building and Residential Media 19 Section 3.4 Aviation Media 21 Section 3.5 Activation Media 22 Section 3.6 Digital Services Business 23 Section 4 2017/18 Financial Performance 26 Section 5 1Q 2018/19 Financial in More Detail & Business Update 28 Appendices 12
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30 stations/208 carriages Static Media > 4,000 displays Digital Media >2,000 screens Viewer reach >740,000 people/day Merchandising space > 8,000sqm.
TRANSIT MEDIA PROFILE OUR PRODUCTS
network: RIGHTS & NETWORK
18 May 2012 – 4 Dec 2029
6 May 2015 – 4 Dec 2029 EFFECTIVE PERIOD
5% every 5 years)
CONCESSION FEE (PAYABLE TO BTSC & BMA)
that BTS secures post 2029
8 YRS RS CAGR: R: +12. 2.4% 4%
KEY FINANCIAL HIGHLIGHTS
Despite frequent interruptions, ridership growth drives continuous revenue growth of BTS-related media.
889 934 1,143 1,422 1,679 1,805 1,793 1,865 2,262
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18
coup d’etat Shutd tdown BKK floods ds Re Red shirt rt Yellow shirt rt
Section 3.1: Transit Media 2017/18 Revenue Contribution
Transit media revenue (THB mn)
57.5%
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Prepared by Investor Relations Department VGI Global Media Plc ROUTE DISTANCE
STATION OPERATING
DARK GREEN MO CHIT 17.0 17 DEC-99 (CORE) – ON NUT LIGHT GREEN NATIONAL STADIUM 6.5 6 DEC-99 (CORE) – SAPHAN TAKSIN LIGHT GREEN SAPHAN TAKSIN 2.2 2 MAY-09 (EXTENSION) – WONGWIAN YAI DARK GREEN ON NUT – BEARING 5.3 5 AUG-11 (EXTENSION) LIGHT GREEN WONGWIAN YAI 5.3 3 DEC-13 (EXTENSION) – BANG WA DARK GREEN (EXTENSION) BEARING – SAMRONG 1.8 1 APR-17
EXISTING LINES AS OF 2017/18 EXISTING LINES BY OPERATOR
BANG YAI – TAO POON 23.0km
14.0km MO CHIT – SAM RONG 24.1km PHAYATHAI – SVB 28.5km TAO POON– HUA LAMPHONG 21.2km
ROUTE DISTANCE
STATION OPERATING
BLUE BANG SUE – TAO POON 21.2 19
JUL-04
PURPLE BANG YAI – TAO POON 23.0 16
AUG-16 ROUTE DISTANCE
STATION OPERATING
AIRPORT LINK (RED LINE) PHAYATHAI – SUVARNABHUMI 28.5 8 AUG-10
35 35 8 38.1 44.2 28.5
TOTAL DISTANCE: 110.8KM
743,223 378,167 70,000
BTS BEM SRT
TOTAL AVG. WEEKDAY RIDERSHIP: 1,191,390 TOTAL STATION: 78
Source: BTSC, BEM and State Railway of Thailand (SRT)
Section 3.1: Transit Media
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137.3 125.4 113 67 ADDITIONAL LINES IN 2021/22 FUTURE LINES IN 2021/22
BTS’S FOCUS ROUTE DISTANCE NO. OF STATION OPERATING
GREEN (SOUTHERN) BEARING
12.6 9 2018 GREEN (NORTHERN) MO CHIT – SAPHAN MAI – KHU KHOT 18.2 16 2020 PINK KHAE RAI – PAK GRED – MIN BURI 34.5 30 2021 YELLOW LAD PRAO – SAM RONG 30.4 23 2021 GREEN (WESTERN) BANG WA
7.0 6 2022 LRT BANG NA - SUVARNABHUMI 18.3 14 2022 GREY (I) WATCHARAPHON – THONG LO 16.3 15 2022
OTHER ROUTE DISTANCE NO. OF STATION OPERATING
BLUE HUA LAMPHONG
14.0 11 2020 BLUE BANG SUE - THA PRA 13.0 9 2020 BLUE BANG KHAE – BHUDHAMONTHON 4 8.0 4 2021 DARK RED BANG SUE - RANGSIT 26.3 8 2021 DARK RED BANG SUE – HUA LUM HONG 6.5 5 2020 LIGHT RED BANG SUE – PHAYATHAI – MAKKASAN – HUAMAK 19.0 9 2020 LIGHT RED BANG SUE – TALING CHAN 15.0 4 2021 PURPLE (SOUTHERN) TAO POON – RAT BURANA 23.6 17 2022
TOTAL DISTANCE: 262.7KM TOTAL STATION: 180
BEARING – SAMUT PRAKARN 12.6km MO CHIT – SAPHAN MAI – KHU KHOT 18.2km WATCHARAPHON – THONG LO 16.3km LAD PRAO – SAM RONG 30.4km BANG NA – SUVARNABHUMI 18.3Km KHAE RAI – MIN BURI 34.5km
BANG WA
7.0km
Source: MRTA & Systra MVA (Thailand) Note: Pink, Yellow, Grey and LRT’s ridership is based on Systra MVA Secured by BTSC Under negotiation
Section 3.1: Transit Media
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BTS Other
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4.0X EXPECTED INCREASE IN BTS TRAIN CAPACITY 4.9X EXPECTED INCREASE IN BTS STATION CAPACITY
2017/18 2021/22 E CORE + EXTENSION 208 236 GREEN (SOUTHERN) NONE 60 GREEN (NORTHERN) NONE 84 PINK NONE 168 YELLOW NONE 120 GREEN EXT. (WESTERN) NONE 32 LRT NONE 64 GREY (PHASE I) NONE 72 TOTAL 208 4.0X 836 TOTAL SECURED 208 3.2X 668 2017/18 2021/22 E CORE + EXTENSION 30 34 GREEN (SOUTHERN) NONE 9 GREEN (NORTHERN) NONE 16 PINK NONE 30 YELLOW NONE 23 GREEN EXT. (WESTERN) NONE 6 LRT NONE 14 GREY (PHASE I) NONE 15 TOTAL 30 4.9X 147 TOTAL SECURED 30 3.6X 108 Section 3.1: Transit Media
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636 732 725 622 694 735 932
2011 2012 2013 2014 2015 2016 2017
MACO’S PRODUCTS
INTERNATIONAL NETWORK
Outdoor Sdn. Bhd. (MACO Outdoor)
INVESTMENT & ACCOUNTING METHOD
OUTDOOR MEDIA PROFILE KEY FINANCIAL HIGHLIGHT
Section 3.2: Outdoor Media Investment: 30.3% in Master Ad Plc (MACO; a listed in SET) Accounting Method: Consolidation
MACO’s revenue (THB mn)
DOMESTIC NETWORK
2017/18 Revenue Contribution 24.3%
BKK & Vicinities 250 panels Nationwide 735 panels PTT Poster 240 panels CBD LED 35 screens LCD screen 250 screens Street furniture 494 panels under 23 BTS Sky Train stations, 19 major flyovers bridges
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Existing Network Target 2018 LED SCREEN IN UPCOUNTRY (HATYAI PROVINCE) BILLBOARD IN MALAYSIA KEY GROWTH AND DEVELOPMENT
2.INTERNATIONAL MARKET EXPANSION Invest in additional potential companies in Malaysia within 2017 by establishing a strategic alliance with a strong local partners. 10 panels in portfolio Expand media coverage in Malaysia 3.STRATEGIC PARTNERSHIP Strengthen alliance and partnership network to build our competitive advantage 1-2 additional M&A
After combined with Multi Sign & Comass, MACO now have 30% market share in
1.DIGITISATION
To convert static media to digital media in potential areas in order to reach customers’ need and gain more interaction with audiences. 100% static To have 50 digital screens in our portfolio 21 screens In 2017 50 screens In 2018 4.ADAPTIVE MEDIA
CAMPAIGN Create value added media through Rabbit’s
data driven Multi-platform Big Data MACO VGI Multi Sign Co-Mass RABBIT Section 3.2: Outdoor Media
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Transad Roctec
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175 office buildings Digital Media 1,350 screens Viewer reach >500,000 people/day
OFFICE BUILDING AND RESIDENTIAL MEDIA PROFILE OUR PRODUCTS
throughout Bangkok CBD:- RIGHTS & NETWORK
3-5 years
3 years LENGTH OF CONTRACT
Revenue sharing & fixed rates
Revenue sharing CONCESSION FEE
KEY FINANCIAL HIGHLIGHTS
281 residential buildings Digital Media 650 screens Viewer reach >180,000 people/day 19 76 79 145 149 163 201 227 238
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17 2017/18
RE REVENUE CAGR R (8 YRS RS) : 3 37. 7.2% 2%
VGI bundled office building networks and sold in package. The sale strategy has proven to be successful as evidence in historical revenue record. Section 3.3: Office Building & Residential Media 2017/18 Revenue Contribution 8.6%
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100 150 200 250
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018F 2019F 2020F CBD ('000 sq.m.) Non CBD ('000 sq.m.)
NEW OFFICE SUPPLY IN BANGKOK
Expected of 583,700 sq.m. new office supply during 2018 – 2020
TO DOMINATE OFFICE BUILDING MARKET IN BANGKOK
Our network is currently concentrated in CBD
WELL-POSITIONED TO SECURE PARTNER’S REMAINING CONDO.
Expand the media coverage through all partner’s condominiums comprising of LPN, AP and Grand U as well as new partners
CAPTURING ALL CONSUMER PROFILE INCOME AND GEOGRAPHIC
Expand our viewer based by tapping into Grade C and upcountry market
Office Building Residential TO BE CAPTURED
VGI’s office building network Bangkok CBD Potential
buildings
50% 50% Total 439 Buildings
ARTISTA’s network
Source: Artista Media
583,700 sq.m.
Source: CB Richard Ellis (Thailand) Co., Ltd.
Section 3.3: Office Building & Residential Media
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Prepared by Investor Relations Department VGI Global Media Plc 39 42 45 49 50 43 49 57 61 75 98 122 137 148
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Strong growth is expected mainly driven by an increasing in air traffic which will directly facilitating Aero Media’s performance.
HISTORICAL NUMBER OF PASSGENGERS
Source: Airport of Thailand PLC and Department of Airport, Thailand
AERO MEDIA’S PRODUCTS AVIATION MEDIA PROFILE
15 airports Digital Media 343 LEDs screens Static Media 57 jet bridges 2,500 trolleys Media on plane 37 planes of Thai Lion Air 35 planes of Air Asia 20 planes of Nok Air 4 planes of Nok Scoot Air Website management All websites of AOT airports
RIGHTS & NETWORK
and 1 airport in Myanmar INVESTMENT & ACCOUNTING METHOD Investment: 30.0% in Aero Media Group Co., Ltd Accounting Method: Equity sharing
LENGTH OF CONTRACT
13Y 3YRS S CAGR: R: 10.7%
Section 3.4: Aviation Media
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Section 3.5: Activation Media
ACTIVATION MEDIA PROFILE
RIGHT AND NETWORK
thousands of locations nationwide. INVESTMENT & ACCOUNTING METHOD Investment: 40.0% in Demo Power (Thailand) Accounting Method: Equity sharing
DEMO POWER SERVICES, PARTNERS AND BRANDS
Non-exclusivity location: > 650 stores Exclusivity locations: > 360 stores
>1,000 stores Audience interaction >40mn people/ year Consumer journey Retail (Supermarkets & Hypermarkets) Transit (BTS & MRT) Work (Offices, Factories and Exhibitions) Leisure (Malls & Cinemas)
Demo Power is the largest trial and demonstration service company in Thailand, covering a nationwide network with more than 10 years experience in demonstration business.
UPSIDE: ADDITIONAL CONSUMER INTERACTION (PEOPLE/DAY)
Potential expansion on VGI’s existing network both commercial space on BTS stations and office buildings
>110,000 >100,000 >740,000 >800,000
Demo Power Demo Power + Upside from VGI
15.0X increased BTS Office Building Demo Power
>1,600,000
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OFFLINE PAYMENT: RABBIT CARD
INVESTMENT & ACCOUNTING METHOD Investment: 90.0% in Bangkok Smart Card System (BSS) Accounting Method: Consolidation
PAYMENT PRODUCTS
A contactless smart card to make electronic payments across Bangkok’s mass transit network and participating brick-and-mortar merchants. A mobile e-wallet solution embedded in the leading chat messenger application.
Current 2020 Rabbit Cards 9.3mn >15.0mn Active Cards 3.5mn > 8.0mn Retailer Points > 6,400 >10,000 Current 2020 Line Users 45.0mn >55.0mn Rabbit Line Pay Users 3.4mn >10.0mn Online Merchants > 1,000 >1,500
CURRENT VS FUTURE’S RIGHT AND NETWORK
ONLINE PAYMENT: RABBIT LINE PAY
INVESTMENT & ACCOUNTING METHOD Investment: 24.0% in Rabbit Line Pay1 Accounting Method: Equity sharing CURRENT VS FUTURE’S RIGHT AND NETWORK
1 The JV between Rabbit Pay System 50% and other 50% held by 1) 24.99% held by LINE Biz+ Pte. Ltd. 2) 25.01% held by LINE Company (Thailand)
Section 3.6: Digital Services Business
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ONLINE INSURANCE BROKER SERVICE PRODUCTS
Insurance aggregator services on Rabbit Finance website and also a licensed broker for insurance products. INVESTMENT & ACCOUNTING METHOD Investment: 27% in Rabbit Internet (RI) Accounting Method: Consolidation1
1 BSSH can consolidate RI financial performance as they invested 25% in equity and 30% in convertible loan.
CURRENT VS FUTURE’S SERVICE AND NETWORK
and Travel insurance
MICRO LOAN THROUGH THE JOINT VENTURE WITH AEON
INVESTMENT & ACCOUNTING METHOD Investment: 46% in ATS Accounting Method: Equity sharing CURRENT VS FUTURE’S SERVICE AND NETWORK
Insurance companies in-services Current 2020 Outstanding Loan >THB 1,380mn >THB 4,000mn
Section 3.6: Digital Services Business
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Section 1 Company at a Glance 4 Section 2 VGI – Thailand’s No.1 Offline-to-Online (O2O) Solutions Provider 10 Section 3 Business Profile by Segment and Potential Upsides Section 3.1 Transit Media 13 Section 3.2 Outdoor Media 17 Section 3.3 Office Building and Residential Media 19 Section 3.4 Aviation Media 21 Section 3.5 Activation Media 22 Section 3.6 Digital Services Business 23 Section 4 2017/18 Financial Performance 26 Section 5 1Q 2018/19 Financial in More Detail & Business Update 28 Appendices 25
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2014/15 2015/16 (restated)
1
2016/17 2017/18 YoY (%) INCOME STATEMENT (THB mn) Operating Revenue 2,963 2,341 3,052 3,936 29.0% Transit Media 1,805 1,793 1,865 2,262 21.3% Outdoor Media
958 74.3% Office Building & Other Media 189 240 266 338 27.3% Modern Trade Media2 969 50
371 378 1.9% Cost of sales 1,325 881 1,269 1,535 21.0% Gross profit 1,638 1,461 1,783 2,401 34.7% EBITDA 1,225 1,391 1,356 1,691 24.6% Net profit 838 941 826 846 2.4% BALANCE SHEET (THB mn) Total assets 3,286 5,563 7,985 9,617 Total liabilities 1,457 1,728 4,880 3,699 Interest bearing debt 762 446 2,957 1,763 Total shareholders' equity 1,829 3,835 3,105 5,917 CASH FLOW (THB mn) Cash from operating activities 1,070 732 957 1,272 Capital expenditures (521) (207) (311) (549) PER SHARE DATA (THB/ share) Earnings per share 0.1 0.1 0.1 0.1 Dividend per share 0.2 0.1 0.1 0.1 Book value per share 0.3 0.6 0.5 KEY RATIOS Gross profit margin (%) 55.3% 62.4% 58.4% 61.0% EBITDA margin (%) 41.4% 59.4% 44.5% 43.0% Net profit margin (%) 28.3% 40.2% 27.1% 21.5% Debt to equity (times) 0.3x 0.1x 1.0x 0.3x ROA (%) 27.8% 19.1% 12.2% 9.6% ROE (%) 44.3% 31.6% 23.8% 26.9%
Section 4: 2017/18 Financial Performance
1The Company restated 2015/16 financial performance after the consolidation of Rabbit Group under the common control basis. 2The Company terminated the Modern Trade Media business in 4Q 14/15. Therefore, this business unit will no longer generate revenue from 2Q 15/16 onwards.
TRANSIT THB 2,262mn 57.5% 9.6% DIGITAL SERVICES THB 378mn 8.6% OFFICE & OTHER THB 338mn 24.3% OUTDOOR THB 958mn THB 3,936mn
segments and synergies from Offline-to-Online (O2O) solutions.
management especially in Outdoor media and Digital services
higher revenue despite 1) an increase in concession fee of Transit media from 5% to 10% and 2) higher interest expenses.
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Section 1 Company at a Glance 4 Section 2 VGI – Thailand’s No.1 Offline-to-Online (O2O) Solutions Provider 10 Section 3 Business Profile by Segment and Potential Upsides Section 3.1 Transit Media 13 Section 3.2 Outdoor Media 17 Section 3.3 Office Building and Residential Media 19 Section 3.4 Aviation Media 21 Section 3.5 Activation Media 22 Section 3.6 Digital Services Business 23 Section 4 2017/18 Financial Performance 26 Section 5 1Q 2018/19 Financial in More Detail & Business Update 28 Appendices 27
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PROFIT AND LOSS STATEMENT
driven by the robust performance across OOH media.
due to high sales despite increase in cost from Transit media concession fee, cost related to the launch of 35 digital billboards and consolidation effect of Co-Mass by MACO.
continuously positive performance.
KEY FACTORS 1Q 2018/19 REVENUE CONTRIBUTION TRANSIT THB 620mn 57.6% 7.5% DIGITAL SERVICES THB 80mn 8.6% OFFICE & OTHER THB 93mn 26.4% OUTDOOR THB 284mn THB 1,077mn
1Adjusted for share of investment in JV and associates and non-recurring expenses. 2As shown in financial statement, excluding minority interest. 3Net profit excludes minority interest, is adjusted for amortisation of PPA in MACO, non-recurring expenses and share of investment in JV and associates.
(THB mn) 1Q 17/18 4Q 17/18 1Q 18/19 QoQ (%) YoY (%) Operating revenue 852 1,128 1,077
26.5% Cost of sales 356 406 392
10.1% Gross profit 496 722 685
38.2% EBITDA 352 524 507
43.9% Adjusted EBITDA1 361 535 542 1.3% 50.3% EBIT 251 413 384
53.0% Interest expense 23 17 15
Tax 55 66 82 23.8% 50.4% Net Profit2 175 288 261
49.4% Adjusted net profit3 192 305 304
58.4% Gross profit margin 58.2% 64.0% 63.6% EBITDA margin 41.4% 46.4% 47.1% Adjusted EBITDA margin 42.3% 47.4% 50.3% Net profit margin 20.5% 25.5% 24.3% Adjusted net profit margin 22.5% 27.1% 28.2% Section 5: 1Q 2018/19 Financial in More Detail & Business Update
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Prepared by Investor Relations Department VGI Global Media Plc
170 232 265 291 284
1Q 2Q 3Q 4Q 1Q
TRANSIT MEDIA REVENUE (THB mn) OFFICE & OTHER MEDIA REVENUE (THB mn)
OUTDOOR MEDIA REVENUE (THB mn) DIGITAL SERVICES REVENUE (THB mn)
+67.4% YoY
97 87 84 110 80 1Q 2Q 3Q 4Q 1Q
458 488 463 516 540 61 88 85 102 80 519 576 548 618 620
1Q 2Q 3Q 4Q 1Q
+19.5% YoY
2017/18 2018/19
O2O SYNERGIES ON TRANSIT MEDIA
66 83 81 108 93 1Q 2Q 3Q 4Q 1Q
+40.0% YoY
Higher utilisation rate as well as price increases. In addition, VGI recognised more revenue from new media under the Other media. Driven by the ongoing revenue recognition of 35 digital screens as well as consolidation of Co-Mass by MACO. Lower revenue from project management fee. Driven by strong organic growth, higher utilisation rate from digital media and merchandising spaces in particular as well as benefit from O2O Solutions. 2017/18 2018/19 2017/18 2018/19 2017/18 2018/19
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Section 5: 1Q 2018/19 Financial in More Detail & Business Update
Prepared by Investor Relations Department VGI Global Media Plc
ASSETS BREAKDOWN (THB mn) CASH FLOW (THB mn) LIABILITY & EQUITY BREAKDOWN (THB mn)
5,927 5,930 3,705 10,956 31 March 18 30 June 18 64.9% 35.1% Non-current assets Current assets 38.5% 61.5% 16,886 9,632
Actual Target
1Q 18/19 FY 18/19 Transit Media 10 300 Office & Others Media 16 100 Total VGI 26 400 Outdoor Media 23 450 Digital Services 9 150 Total VGI, MACO & Rabbit 58 1,000
CAPEX (THB mn)
757 727
Beginning cash (Restated) (31/3/2018) CFO CFI CFF Ending cash (30/6/2018) *After tax and net tax refund (THB -40mn) and interest expense (THB -15mn) **Included translation adjustment of (THB 0.1mn)
IB Debt THB 1,763mn THB 1,798mn D/E ratio 0.3x 0.1x 347* (128)**
Equity 5,926 13,113 1,658 1,649 2,048 2,124 31 March 18 30 June 18 Non-current liabilities Current liabilities 61.5% 17.2% 21.3% 77.7% 9.8% 12.6% 16,886 9,632
(250)
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Section 5: 1Q 2018/19 Financial in More Detail & Business Update
Prepared by Investor Relations Department VGI Global Media Plc
SERVICE CHANNEL
B2B delivering parcels from company to various places such as financial institutions, law firm, retail shops and etc. B2C delivering parcels from e-market place to the individual shoppers C2C delivering letters and parcels from online retailers to individual consumers
NETWORK AND CHANNEL
VGI SHAREHOLDING STRUCTURE (as of August 2018)
TRANSACTION DETAILS
% of investment 23% of total shares Total investment THB 5,901mn Source of funds Cash from proceed from PP-1 and VGI-W1
KERRY BUSINESS
Kerry is the No. 1 private express delivery services in Thailand, with a network of more than 1,200 services points nationwide and more than 6,000 delivery vehicles.
Remark: VGI total shares = 8,556,680,098 shares, which based on shares after exercise of VGI-W1 and subscription of PP by Kerry.
1 BTS includes 45.0% of BTSC, 23.1% of BTSG and 0.6% from Kanjanapas Family 2 Kerry Express includes 1.3% of KLN Logistics, 0.1% of Siam Chao Phraya Express and
Gather Excellence
BTS Public VGI KERRY Express (Thailand) 68.7%1 29.9% 1.4%2 31
Section 5: 1Q 2018/19 Financial in More Detail & Business Update
Prepared by Investor Relations Department VGI Global Media Plc
TRANSACTION DETAILS TRANSACTION RATIONALE
MACO, through our wholly-own subsidiary Eye On Ads Co., Ltd., to acquire 81.65% of Trans.Ad Solutions Co., Ltd. Trans.Ad will use investment funds from MACO to invest 89.0% of Roctec Technology Ltd. Total value THB 388mn Target Trans.Ad Solutions Co., Ltd. Roctec Technology Ltd. Source of funding Bank loans and proceeds from issuance and allocation of newly issued shares (Right Offering). Maximum proceeds: THB 1,375.6mn Completion date 26 July 2018
infrastructures, securities and maintenances of asset.
terms of hardware, system integration and service on large-scale public transportations, Government Organization and Advertisement industry.
transits of ASEAN region and leverage media industry by using data benefits.
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Section 5: 1Q 2018/19 Financial in More Detail & Business Update
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TRANSIT MEDIA Station Sponsorship Campaign
OFFICE MEDIA
OUT-OF-HOME MEDIA DIGITAL SERVICES
OFFLINE PAYMENT
ONLINE PAYMENT
MICRO LOAN SERVICES
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Section 5: 1Q 2018/19 Financial in More Detail & Business Update
Prepared by Investor Relations Department VGI Global Media Plc
Section 1 Company at a Glance 4 Section 2 VGI – Thailand’s No.1 Offline-to-Online (O2O) Solutions Provider 10 Section 3 Business Profile by Segment and Potential Upsides Section 3.1 Transit Media 13 Section 3.2 Outdoor Media 17 Section 3.3 Office Building and Residential Media 19 Section 3.4 Aviation Media 21 Section 3.5 Activation Media 22 Section 3.6 Digital Services Business 23 Section 4 2017/18 Financial Performance 26 Section 5 1Q 2018/19 Financial in More Detail & Business Update 28 Appendices 34
Prepared by Investor Relations Department VGI Global Media Plc
BTSG VGI
BTSC
97.5% 25.3% 45.0%
Appendix: Company Structure
Public Kerry Express (Thailand)
1.4% 28.3%
VGI Advertising Media
100%
888 Media
100%
POV
100%
MACO
30.4%
Aero Media
30%
BSS
90%
BSSH
90%
Demo Power
40%
Group Work VGM
100%
The ICON VGI
25%
Supremo Media PBSB
25% 20% 25%
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Prepared by Investor Relations Department VGI Global Media Plc
52.2% 10.5% 10.5% 1.8% 20% 49% 30% 80% 51% 49% 49% 33.3% 33.3% 33.3% 51% 51%
Rabbit Internet Rabbit Pay System ATS Rabbit Insurance Broker ASK Direct Group
Theory Mavericks Som-O 1984
chayont T. Kerry Logistics (Thailand) AEONTS
Rabbit Line Pay
BTSG BTSC VGI BSS
Bangkok Bank
97.5% 22.8% 90% 90% 10% 10%
BSSH
LINE Biz + Pte LINE Company (Thailand) AIS/ mPay
Appendix: Rabbit’s Company Structure
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Prepared by Investor Relations Department VGI Global Media Plc
Board of Directors Company Secretary Audit Committee Executive Committee Nomination and Remuneration Committee Internal Audit Office Chief Operating Officer Chief Sales Officer Chief Technology Officer Chief Financial Officer Chief Legal and Compliance Officer Advisory Board Corporate Governance Committee
Appendix: Organisation Structure
Chief Executive Officer 37
Prepared by Investor Relations Department VGI Global Media Plc
Appendix: Transit Media Products
38
Prepared by Investor Relations Department VGI Global Media Plc
Station Sponsorship Campaign
Appendix: Transit Media Products
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Prepared by Investor Relations Department VGI Global Media Plc
Appendix: Office & Residential Media Products
40
Prepared by Investor Relations Department VGI Global Media Plc
Appendix: Outdoor Media Products
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Prepared by Investor Relations Department VGI Global Media Plc
Appendix: Aviation Media Products
42
Prepared by Investor Relations Department VGI Global Media Plc
Appendix: Activation Media Services
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Prepared by Investor Relations Department VGI Global Media Plc
44 Outdoor Other Airport Transit Cinema & Retail
Titanium Compass (TCSB) PT Avabanindo Perkasa (AVA) Meru Utama (MUSB) Focus Media (Network) (FMN) Point cast (M) (PCSB) Redberry Outdoors (RBO) Ten Plus Recourses (TPSB) Puncak Berlian (PBSB) Redberry Media (RMSB) Nova Berry (NBSB) AVA: Holds 20-year advertising concession for MRT system in Indonesia (North – South Line) MUSB: Holds 7 years concession for manage advertising space in KL International airport 1 and 2 and Senal Airport PCSB: Operates the media at payment cashiers in major hypermarket stores throughout Malaysia RBO: Operates media on buses in KL and Penang and manage billboards on KAJANG SILK Highway and Duta Ulu-Kelang Expressway PBSB: Investment Holding Company RMSB: Investment Holding Company and MOF License Holder NBSB: No operation at the present MUSB: 354 static panels 3 Aero trains 114 panels of link bridge 158 panels of PBL 285 Digital screen TCSB: 31 MRT stations 58 trains 232 carriages AVA: 13 MRT stations 16 trains 96 carriages
Entity Business/Concession Network
FMN: 2 large LED screens 37 cinema locations 302 cinema halls PCSB: 52 supermarkets 875 screens 80 office buildings RBO: 11 static billboards 918 buses in KL and Penang 14 KTM train stations TPSB: 45 street bunting panels FMN: Operates advertising in 3 cinema chains and digital media business in office building TCSB: Holds 10-year advertising concession in the MRT SBK Line in Malaysia TPSB: Manages digital billboard (E-bunting) in Malaka state, Malaysia Appendix: VGM Business Overview
Prepared by Investor Relations Department VGI Global Media Plc
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PRE-TRANSACTION POST-TRANSACTION VGI VGM PBSB TCSB FMN RBO PCSB MUSB RMSB TPSB NBSB Senandung Sonik Tea FM
75.0% 25.0% 40.0% 83.86% 89.98% 100.0% 74.81% 49.0% 90.0% 100.0% 50.0% 30.0% 30.0% 25.1%
AVA
25.0% 10.0%
MACO
25.0%
*Transit Media in Indonesia
VGI VGM PBSB TCSB FMN RBO PCSB MUSB RMSB TPSB NBSB Senandung Sonik Tea FM
100.0% 25.0% 40.0% 83.86% 89.98% 100.0% 74.81% 49.0% 90.0% 100.0% 50.0% 30.0% 19.0% 11.0%
1 2 3
Appendix: VGM Shareholding Structure
Prepared by Investor Relations Department VGI Global Media Plc
Sources: Office of Transport and Traffic Policy and Planning, Bangkok Metropolitan Administration
Appendix: Bangkok Rail Mass Transit Master Plan
51%
49%
48%
46%
17%
6% RAIL MASS TRANSIT MARKET SHARE
Source: OTP, Singapore’s Land Transport Authority, Hong Kong’s Transport Department, MTR Corporation Limited, SMRT Corporation Limited, Japan Statistic Bureau
42.0
39.4
34.9
10.2 RAIL TRACK LENGTH PERVASION (per million population)
Source: United Nations Statistics Division, BTSC, BMCL, MTR Corporation Limited, SMRT Corporation Limited,
cities
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Prepared by Investor Relations Department VGI Global Media Plc
SBK Line Operated Line
Appendix: Malaysia Mass Transit Map
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Prepared by Investor Relations Department VGI Global Media Plc
VGI: CUSTOMER TYPE MACO: CUSTOMER TYPE
77.4% 22.6%
Agency
Direct customer 70.0% 30.0%
VGI: TOP BRAND MACO: TOP BRAND
Appendix: VGI and MACO Top20 Customer Profile
Agency
Direct customer
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Prepared by Investor Relations Department VGI Global Media Plc
VGI-W1: KEY TERMS & CONDITIONS STOCK DIVIDEND
TICKER VGI-W1 TERMS 4 Years EX-RIGHTS DATE 9 July 2014 ISSUANCE DATE 1 Aug 2014 EXPIRATION DATE 1 Aug 2018 EXERCISE PERIOD Quarterly basis WARRANT PRICE Free ALLOCATION To existing shareholders at the ratio of 4 VGI existing shares : 1 VGI-W1
Up to 1,715,572,328 Units EXERCISE RATIO 1 VGI-W1 to 1 ordinary share of VGI EXERCISE PRICE THB 7.00 Expected maximum proceeds THB 12,011mn Total amount from proceeds THB 6,818mn 1:1 STOCK DIVIDEND (INCREASING CAPITAL)
3,431,975,575 shares Total shares after increasing capital 6,863,978,450 shares STOCK AND CASH DIVIDEND Ratio of stock dividend payment 1 VGI existing share: 1 stock dividend or at rate of THB 0.10 per share Cash dividend payment THB 0.011111111111 per share XD Date 17 Mar 2015 Payment Date 31 Mar 2015 Appendix: Warrant Issuance and Stock Dividend
VGI-W2: KEY TERMS & CONDITIONS
TICKER VGI-W2 TERMS 4 Years EX-RIGHTS DATE 14 Aug 2018 ISSUANCE DATE To be announced EXPIRATION DATE To be announced EXERCISE PERIOD Quarterly basis WARRANT PRICE Free ALLOCATION To existing shareholders at the ratio of 5 VGI existing shares : 1 VGI-W2
Up to 1,808,296,751 units EXERCISE RATIO 1 VGI-W2 to 1 ordinary share of VGI EXERCISE PRICE THB 10.00 Expected maximum proceeds THB 18,083mn
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Prepared by Investor Relations Department VGI Global Media Plc
START CIVIL WORKS CONSTRUCTION START FULL OPERATION CONSTRUCTION PERIOD OPERATION YEAR, UP UNTIL EXPECTED OPEN BID/ AWARD BIDDING & CONSTRUCTION PERIOD
Appendix: Timeline of Upcoming Transit Lines
50