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UX in a Day Thomas Wendt Surrounding Signifiers @thomas_wendt - PowerPoint PPT Presentation

UX in a Day Thomas Wendt Surrounding Signifiers @thomas_wendt thomas@srsg.co srsg.co Thomas Wendt Design Strategy and Research Consultant DBA Surrounding Signifiers Teacher, Speaker, and Writer Background in continental philosophy,


  1. Methods Face to face recommended • provide users with tasks; observe • as they interact with the prototype Thomas Wendt Surrounding Signifiers @thomas_wendt

  2. Facilitating Sessions Create task scenarios determine the key tasks a user • needs to accomplish frame tasks as goals • don’t prompt the solution • Thomas Wendt Surrounding Signifiers @thomas_wendt

  3. Facilitating Sessions Example: Chase bank home page: “Imagine you need to check your checking account balance. Show me how you would do that.” Thomas Wendt Surrounding Signifiers @thomas_wendt

  4. Facilitating Sessions Similar to research, remain neutral and keep the conversation “natural” Always tell users you are testing the design, not their individual skill Thomas Wendt Surrounding Signifiers @thomas_wendt

  5. Things to Avoid Asking users what they “like” Asking users to predict the future Leading people Thomas Wendt Surrounding Signifiers @thomas_wendt

  6. Outputs Notes, possibly a report Design recommendations Thomas Wendt Surrounding Signifiers @thomas_wendt

  7. Activity Run a mock test 05 min Create a list of tasks for Noble Desktop 10 min Pair up, test your partner 05 min Discussion Thomas Wendt Surrounding Signifiers @thomas_wendt

  8. Lunch Thomas Wendt Surrounding Signifiers @thomas_wendt

  9. Information Architecture Thomas Wendt Surrounding Signifiers @thomas_wendt

  10. Definition The structural design of shared information environments. Meaning Meaning Meaning Thomas Wendt Surrounding Signifiers @thomas_wendt

  11. Thomas Wendt Surrounding Signifiers @thomas_wendt

  12. Video Time http://vimeo.com/8866160 Thomas Wendt Surrounding Signifiers @thomas_wendt

  13. Ontology Maps how meaning is organized and how parts interact AKA concept model Thomas Wendt Surrounding Signifiers @thomas_wendt

  14. Ontology Thomas Wendt Surrounding Signifiers @thomas_wendt

  15. Ontology Thomas Wendt Surrounding Signifiers @thomas_wendt

  16. Activity Create an ontology for “friendship” 05 min List the components 05 min Draw the model Thomas Wendt Surrounding Signifiers @thomas_wendt

  17. Taxonomy Maps categories Establishes hierarchy or heterarchy Thomas Wendt Surrounding Signifiers @thomas_wendt

  18. Taxonomy Thomas Wendt Surrounding Signifiers @thomas_wendt

  19. Choreography How individual pieces of data interact with one another Includes both synchronized actions (designs) and improvisation (emergence) Thomas Wendt Surrounding Signifiers @thomas_wendt

  20. Heuristics Lovingly stolen from Abby Covert Thomas Wendt Surrounding Signifiers @thomas_wendt

  21. Findability Can users easily locate that which they are seeking? Are there multiple ways available to access things? Is information formatted with results in mind? Thomas Wendt Surrounding Signifiers @thomas_wendt

  22. Accessibility Can it be used via all expected channels and devices? Does it meet the levels of accessibility compliance to be considerate of those users with disabilities Thomas Wendt Surrounding Signifiers @thomas_wendt

  23. Clarity Is the path to task completion obvious and free of distraction? Is the target demographic’s grade and reading level being considered? Would a user find it easy to describe? Thomas Wendt Surrounding Signifiers @thomas_wendt

  24. Communicative How is messaging used throughout? Is messaging effective for the tasks and contexts being supported? Does the navigation and messaging help establish a sense of place that is consistent and orienting across channels, contexts and tasks? Thomas Wendt Surrounding Signifiers @thomas_wendt

  25. Useful Is it usable? Are users able to complete the tasks that they set out to without massive frustration or abandon? Does it serve new users as well as loyal users in ways that satisfy their needs uniquely? Thomas Wendt Surrounding Signifiers @thomas_wendt

  26. Credibility Is the design appropriate to the context of use and audience? Do you use restraint with promotional content? Is it easy to verify your credentials? Thomas Wendt Surrounding Signifiers @thomas_wendt

  27. Control Are tasks and information a user would reasonably want to accomplish available? Are features offered to allow the user to tailor information or functionality to their context? Thomas Wendt Surrounding Signifiers @thomas_wendt

  28. Value Is it desirable to the target user? Can a user easily describe the value? How is success being measured? Does it improve customer satisfaction? Thomas Wendt Surrounding Signifiers @thomas_wendt

  29. Learnability Is it memorable? Is it easy to recount? Does it behave consistently enough to be predictable? Thomas Wendt Surrounding Signifiers @thomas_wendt

  30. Delight How are user expectations not just met but exceeded? What are you providing that is unexpected? What can you take that is now ordinary and make extraordinary? Thomas Wendt Surrounding Signifiers @thomas_wendt

  31. Deliverables Thomas Wendt Surrounding Signifiers @thomas_wendt

  32. Site Maps Thomas Wendt Surrounding Signifiers @thomas_wendt

  33. Content Inventories Thomas Wendt Surrounding Signifiers @thomas_wendt

  34. User Flows Thomas Wendt Surrounding Signifiers @thomas_wendt

  35. Visual Thinking Thomas Wendt Surrounding Signifiers @thomas_wendt

  36. Why sketch? Thomas Wendt Surrounding Signifiers @thomas_wendt

  37. Sketching It’s quick, cheap, and disposable Like many things in UX design, it’s more about the activity than the artifact Thinking requires the mind and body Thomas Wendt Surrounding Signifiers @thomas_wendt

  38. Sketching Sketching is not about beauty The fidelity of your sketches should match the fidelity of your thinking Thomas Wendt Surrounding Signifiers @thomas_wendt

  39. Activity Sketch a storyboard for how you get to work 05 min List the steps 10 min Sketch Thomas Wendt Surrounding Signifiers @thomas_wendt

  40. Break Thomas Wendt Surrounding Signifiers @thomas_wendt

  41. Wireframing and Prototpying Thomas Wendt Surrounding Signifiers @thomas_wendt

  42. What is a wireframe? Thomas Wendt Surrounding Signifiers @thomas_wendt

  43. What is a Wireframe? Schematic diagrams designed for communication They represent the types of content and how they function Communicate functionality to developers and high level layout to visual designers Thomas Wendt Surrounding Signifiers @thomas_wendt

  44. What is a Wireframe? The communicate things like structure • navigation • information hierarchy • interactions • Thomas Wendt Surrounding Signifiers @thomas_wendt

  45. How to Create Them Everyone has their own style But there are some standard conventions (which you’ll see on the following slides) The key is to understand the audience Thomas Wendt Surrounding Signifiers @thomas_wendt

  46. Types of Wireframes Thomas Wendt Surrounding Signifiers @thomas_wendt

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