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The US : Promised land or graveyard for fast growing European tech companies? 30 January 2018 Introduction Shawn Atkinson, Orrick The US: Promised land or graveyard for fast growing European tech companies? Jean-Michel Deligny Data points on


  1. The US : Promised land or graveyard for fast growing European tech companies? 30 January 2018

  2. Introduction Shawn Atkinson, Orrick

  3. The US: Promised land or graveyard for fast growing European tech companies? Jean-Michel Deligny Data points on US acquirers and US investors in European tech companies 30th January 2018 Silverpeak LLP is an authorised representative of Silverpeak Capital Ltd, which is authorised and regulated by the Financial Conduct Authority

  4. Table of contents I. Silverpeak overview II. The US dream III. How important are US buyers? IV. How critical are US investors in Europe? 4 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  5. I. Silverpeak overview 5 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  6. Silverpeak advise innovative, fast growing technology companies on M&A and growth financing transactions 9 partners 2/3 M&A 360+ deals 1/3 Growth Financing 150 years experience 45+ Strong team Global reach from offices in London, Paris Milan, Hamburg, Munich, Berlin Truly international DNA Seniority of Technology sector and global relationships partners specialist 6 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  7. Proven ability to reach a global audience 7 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  8. Selected recent mandates GERMANY / GERMANY UK UK / UK US / LUXEMBOURG + Silicon IP for post-silicon debugging Logistics software Investment in £5,000,000 equity funding by Sold to Investment in Cognitive insight platform Social media analytics & monitoring software Advisor to UltraSoC Advisor to Blackbay Advisor to Genui JANUARY 2018 MAY 2017 MAY 2017 APRIL 2017 UK / US UK / US UK / US UK / US IT-as-a-Service (ITaaS) & cloud Employee performance transformation consultancy optimisation software Acquired with the support Investment in Investment by Sold to of management Optical communications solutions (NASDAQ: XCOM) Exclusive financial advisor to Advisor to Virtual Clarity Advisor to Silver Lining Solutions H.I.G. Capital & management JANUARY 2017 FEBRUARY 2017 FEBRUARY 2017 FEBRUARY 2017 8 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  9. II. The US Dream 9 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  10. Introduction – the US dream When is the Reasons for Relevant for going to the US right time? most sectors ▪ Market – often larger ▪ A must: Software Common wisdom (after you’ve done Europe) ▪ Financing opportunities ▪ The least pressure: vs . internet companies ▪ Exit opportunities – IPO and acquirers New wave (ASAP) 10 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  11. III. How important are US buyers? 11 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  12. Evolution of the total number of acquisitions of European Software companies 281 245 234 232 206 2013 2014 2015 2016 2017 source: CapitalIQ, Silverpeak analysis 12 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  13. Origin of acquirers of European software companies All deals / by number of transactions 7% 9% 11% 10% 13% RoW Europe 65% 63% 63% 66% 63% USA 26% 27% 24% 24% 28% 2013 2014 2015 2016 2017 Source: CapitalIQ, Pitchbook, Silverpeak analysis 13 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  14. Origin of acquirers of European software companies Deals >= $50m / by value of transactions 6% 10% 10% 19% RoW 39% 64% 29% 63% Europe 80% USA 52% 51% 36% 31% 10% 2013 2014 2015 2016 2017 Source: CapitalIQ, Pitchbook, Silverpeak analysis 14 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  15. Most active strategic US buyers of European software businesses Number of acquisitions since 2013 8 6 5 4 3 Source: CapitalIQ, Silverpeak analysis 15 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  16. Most active strategic European buyers of European software businesses Number of acquisitions since 2013 8 7 6 5 4 Source: CapitalIQ, Silverpeak analysis 16 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  17. IV. How relevant are US investors in Europe? 17 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  18. Evolution of number of European tech fundraisings involving a US investor Period: 2013- 2017, deal value: ≥ €10m NO US US 283 300 120% 219 250 100% 200 200 158 80% 150 60% 41% 40% 30% 28% 81 100 40% 28% 88 79 64 60 50 20% 23 0 0% 2013 2014 2015 2016 2017 Source: CapitalIQ, Pitchbook, Silverpeak Analysis 18 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  19. Percentage of deals with US investors across rounds Period: 2013-2017, number of transactions Seed Early Stage VC 25% 30% Growth Equity Later stage VC 21% 44% Source: Pitchbook, Silverpeak Analysis 19 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  20. US investors that have done the most deals in European tech companies Period: 2013- 2017, deal value: ≥ €10m 48 Accel 31 Highland Capital Partners Europe 9 25 e.ventures 20 Insight Venture Partners 8 16 The Goldman Sachs Group 12 Intel Capital 7 10 Greycroft 10 Battery Ventures Source: Pitchbook, Silverpeak analysis 20 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  21. Ranking of US investors by number of funding rounds of European tech companies they participated in Period: 2017, deal value: ≥ €10m 14 5 4 3 3 3 3 3 Investors with a European office Source: Pitchbook, Silverpeak Analysis 21 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  22. Ranking of US investors by aggregate value of funding rounds of European tech companies they participated in Period: 2017, deal value: ≥ €10m €809.2 €697.1 €464.9 €432.7 €248.3 €213.3 €204.9 €165.0 €165.0 Investors with a European office Source: Pitchbook, Silverpeak Analysis 22 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  23. Ranking of European VCs that have co-invested the most with US investors Period: 2017, deal value: ≥ €10m 7 5 4 3 3 3 3 3 3 3 3 3 Source: Pitchbook, Silverpeak Analysis 23 LONDON | PARIS | MILAN | HAMBURG | MUNICH | BERLIN CONFIDENTIAL

  24. Thank you. Silverpeak LLP 17 Hanover Square London W1S 1BN United Kingdom www.silverpeakib.com Silverpeak LLP is an authorised representative of Silverpeak Capital Ltd, which is authorised and regulated by the Financial Conduct Authority

  25. My Exit Experience Julien Signes

  26. Envivio French Tech makes it to the West Coast JULIEN SIGNES

  27. The Envivio Story • Started as a R&D project in Orange in 1996 • Moved to the West Coast in 1998 • Spinoff Envivio in 2000 with R&D in Rennes • Raised $100m of private equity • Raised $50m in NASDAQ IPO in 2012 • Sold company to Ericsson in 2015 • Today: Advisor at Atlantic Bridge & startups

  28. Why the US? • The US market represents up to 50% of the global market in some sectors • ~50%+ of M&A $$$ comes from the US in tech • Most large acquirers are on the West Coast • Access to Venture Capital – US is 3x the # rounds and 6x the $ invested compared to EU

  29. US Challenges • US is expensive! – Especially NY & West Coast • Attracting talent is challenging for an unknown EU startup • Raising US money is challenging for a EU CEO • HR is very different • Employee volatility is very high

  30. Some Dos’ • Commit a founder or senior EU resource(s) to the US • Hire a top quality Sales/BD executive • Find a local or EU bridge VC • Partner with your most likely acquirers • Test the market first, invest progressively, be patient!

  31. Some Donts ’ • Invest too early with no plan • Experiment with large US customers • Hire a mediocre local resource – better with your own remote resources • Retract too early, it will take time!

  32. Fundraising Plan • A US office can easily cost > $1m/year + $etup fees • US office may take 18+ months to be productive • A minimum of $2-3m for US expansion is required – Raise from local US VC is difficult – Raise from US VC in Europe (Index, Balderton..) is elitist – Raise from a European VC is possible but rarely helps – Some EU funds are truly global and can help the “Bridge”

  33. A possible plan 1. Have revenue and large customers in EU 2. Send founder and/or CEO to key US customers 3. Close first deal. Succeed 4. Make a go to market plan 5. Raise (in the US or Bridge)/Have money (more than you think!) 6. Hire local resources, mixed with your own

  34. In Conclusion.. • You can’t ignore the US: Go! • There is no one size fits all! • Raise money before you go • Make a solid market plan • Hire local quality resource(s) and bring your own • Be patient and relentless!

  35. My Exit Experience Dr. Mark Smith

  36. PANEL DISCUSSION Alliott Cole Laurence Vladimir Lasocki Garrett Octopus The Carlyle Ventures Highland Europe Group Moderator Paddy MccGwire Silverpeak

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