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The U.S. Automotive Market Gloria Bergquist Vice President, - PowerPoint PPT Presentation

The U.S. Automotive Market Gloria Bergquist Vice President, Alliance of Automobile Manufacturers U.S. Sales: Recovered from Recession Lows 16.4 16.4 15.9 16,000,000 14.8 13.5 14,000,000 13.0 11.8 12,000,000 10.6 10,000,000 8,000,000


  1. The U.S. Automotive Market Gloria Bergquist Vice President, Alliance of Automobile Manufacturers

  2. U.S. Sales: Recovered from Recession Lows 16.4 16.4 15.9 16,000,000 14.8 13.5 14,000,000 13.0 11.8 12,000,000 10.6 10,000,000 8,000,000 6,000,000 4,000,000 2,000,000 2007 2008 2009 2010 2011 2012 2013 2014 Projection The record for U.S. auto sales was 17.8 million in 2000 Source: Ward’s Automotive

  3. 2015 U.S. Sales Forecast Looks Higher 17.4 Million 17 Million 16.7 Million With a forecast average of 17.03 million sales in the U.S., this will be the most autos sold since 2003 (16.96 million)

  4. U.S. Market Share by Manufacturer Hyundai Subaru Kia Volkswagen 4.62% 2.71% 3.41% Nissan 2.61% Honda 8.03% BMW 9.84% 2.41% Chrysler Daimler 11.55% 2.21% Mazda 1.81% Toyota Audi 14.46% 1.00% Jaguar Land Rover GM 0.40% 17.97% Ford Mitsubishi 15.76% 0.40% Volvo Porsche 0.40% Tesla 0.30% Source: Ward’s Automotive, 2013 Sales 0.10%

  5. More Countries are Importing Auto Products from the U.S. A decade ago, 68 countries imported substantial amounts of American auto products ($10 million or more). In 2013, 105 countries imported $10 million+ of auto goods from the U.S.

  6. Auto Exports Have Doubled in Dollar Value In 2013, exports of cars and parts valued at $100 billion were shipped from U.S. ports—almost double the $50.8 billion of auto products exported from the U.S. a decade earlier.

  7. U.S. Auto & Parts Exports by Region

  8. Green Cars

  9. More High-Mileage Autos Available to Consumers Models Achieving 30 MPG or More (Highway): 2006-2014 500 450 552% 400 Models on Sale 300 200 69 100 0 2006 2007 2008 2009 2010 2011 2012 2013 2014 Number of 30+ MPG models on sale Source: FuelEconomy.gov

  10. U.S. Vehicle Sales By Segment (2013) Gas is down from Crossover $4 a gallon to Utility $3.25 a gallon Vehicles Car 48.4% 51.6% Pickups SUV Van Source: Ward’s Automotive

  11. Green Cars on Sale Today in the U.S. 50 Models of Hybrids 35 Models of Diesels 14 Models of BEVs* 10 Models of PHEVs** * Battery Electric **Plug-In Hybrid

  12. Sales Rise: Hybrids, Diesels and Electric Vehicles Increase in Alternative Fuel Models: 2006 - 2014 60 Number Of Models Available 50 Hybrid 40 Diesel BEV 30 PHEV 20 10 0

  13. Hybrid Sales Grow but Still Low U.S. Hybrid Sales over 13 Years 600,000 3% 500,000 Units Sold 400,000 Hybrid Sales 300,000 2% Market Share 200,000 100,000 1% 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 Source: Ward’s Automotive

  14. Clean Diesel Vehicle Sales Grow but Still Low Increase In Diesel Sales and Market Share: 2012-2013 460,000 2.90% 450,000 2.88% 440,000 430,000 2.86% 420,000 2.84% 410,000 400,000 2.82% 390,000 380,000 2.80% 2012 2013 Sales Market Share Source: Ward’s Automotive

  15. Sales of EVs and PHEVs Grow but Still Low 60,000 0.35% 0.30% 50,000 Plug-in Hybrid Sales Market Share 0.25% Units Sold 40,000 Electric Sales 0.20% 30,000 Plug-in Hybrid Market Share 0.15% Electric Market 20,000 Share 0.10% 10,000 0.05% 0 0.00% 2011 2012 2013 Source: Ward’s Automotive

  16. The Gas Engine is Still the Top Choice 2013 U.S. Passenger Vehicles by % Power Type Gas Diesel 94% 2.1 Other Hybrid 5.9 3.2 EV 0.3 PHEV 0.3 Source: Ward’s Automotive

  17. Success with Gas Powertrains Inhibits Appetite to Switch What Type of Engine Will Your Next Vehicle Be Powered By? Gasoline Hybrid Diesel Electric Not Sure 70% 60% 50% Remarkable consistency over two years • (37) (47) 40% Subtle increase in preference for gas • Subtle decrease in preference for hybrids 30% • 20% 10% 0% May '12 June '12 July '12 Aug '12 Sept '12 Oct '12 Nov '12 Dec '12 Jan '13 Feb '13 June '13 July '13 Aug '13 Sept '13 Oct '13 Nov '13 Dec '13 Jan '14 Feb '14 Mar '14 Apr '14 May '14 June '14 July '14 Aug '14 Sept '14 Mar '13 Apr '13 May '13

  18. MPG of New Passenger Vehicles By Vehicle Type 6,000,000 5,000,000 Passenger Vans 4,000,000 3,000,000 Pickups 2,000,000 Sport Utility 1,000,000 Passenger Cars - Total Over Total Under 30 Highway MPG 30 Highway MPG 52% of new vehicle sales get highway MPG of 30 miles+. Of the top body styles, 89% of passenger cars and 29% of SUVs sold this year get 30 highway MPG. No pickups or passenger vans reach 30 highway MPG.

  19. Making Autos Lighter: Aluminum A recent study finds that every leading automaker will have numerous aluminum body and closure programs by 2025. As the material mix for body and closure parts continues to change dramatically in the years to come, use of aluminum sheet for vehicle bodies will increase to 4 billion pounds by 2025, from 200 million pounds in 2012. 2015 Ford F150 with Full Aluminum Body

  20. Data Available to OICA Members Access the 2014 Facts & Figures at www. wardsauto.com/autoalliance14 Use Promo Code: Facts14AA63

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