SLIDE 1 The New Reality of Sales and Business Development
The Rules Have Changed
SLIDE 2
Tips ….
Advice, lessons and tools learned over the years…
SLIDE 3
Cold calling Trail closes Manipulation Talking about golf pictures
SLIDE 4
Trends today…..
Being a strategic partner Consulting, not selling Becoming and expert ……and more
SLIDE 5
The importance of standing out in YOUR marketplace…..
SLIDE 6 What do most sales people need today?
- 1. Product knowledge
- 2. Good leads
- 3. More time in the day
SLIDE 7
SLIDE 8 What do they really need
1. Credibility in the market – them not just the company 2. The ability to understand their customers beyond the products and services they sell 3. The ability to understand and manage the right numbers 4. To be true entrepreneurial thinkers
SLIDE 9
Everyone has a ‘90 Day’ plan
“If you fail to plan, you can plan to fail.” Napoleon Hill, ‘Think and Grow Rich’
SLIDE 10
The Sales Funnel
SLIDE 11
Know and measure the numbers
SLIDE 12
Including projections, budgets and cash flow
SLIDE 13 Your Value Proposition…..
“A value proposition is a clear statement of the tangible results a customer receives from your products and services. It’s focused on outcomes and stresses the business value of your offering.”
5-10 seconds
SLIDE 14
Your brand….what you want to be known for?
Leadership definition:
“What people say about you….when you are not in the room.”
SLIDE 15
Ability to sell yourself and your ideas
SLIDE 16
Know how to network
SLIDE 17
Ability to capture attention
SLIDE 18
Your influence starts when you walk in the room
SLIDE 19
Ability to innovate and crush the status-quo
SLIDE 20
Ability to lead change!
SLIDE 21
Value vs. Selling
SLIDE 22
Learn to understand body language
SLIDE 23
Developing Your Online Presence
SLIDE 24
It’s all about YOUR credibility
SLIDE 25
Social Media influence….
SLIDE 26
SLIDE 27
Tip for developing content:
Answer the top 20 questions you get asked the most by your customers.
SLIDE 28
Get good at story telling….
SLIDE 29
Don’t underestimate community and volunteer work….
SLIDE 30 Thank You!
Neil Thornton 905-401-1434 neil@thorntongroup.ca thorntongroup.ca