The New Entrepreneur New Rules for the New Era of Innovation and - - PowerPoint PPT Presentation

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The New Entrepreneur New Rules for the New Era of Innovation and - - PowerPoint PPT Presentation

The New Entrepreneur New Rules for the New Era of Innovation and Entrepreneurship Bill Reichert Managing Director Garage Technology Ventures Fermenting Innovation The Pace of Innovation The pace of innovation is accelerating at an


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The New Entrepreneur

New Rules for the New Era

  • f Innovation and Entrepreneurship

Bill Reichert Managing Director Garage Technology Ventures

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Fermenting Innovation

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“The pace of innovation is accelerating at an exponential rate.” “The cumulative knowledge of mankind is doubling every four years.”

The Pace of Innovation

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If this were true …

 The common cold would be cured  My battery would last longer  My cell phone wouldn’t drop calls  My car would get 100 mpg  Energy would be cheap and clean.

The Pace of Innovation . . .

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“The future ain’t what it used to be!”

  • - Yogi Berra

. . . Hint: It’s not about technology

Predicting the Future

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“The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man.”

  • - George Bernard Shaw

The Engine of Progress

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Reasonable or Unreasonable?

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Top Ten New Rules for Unreasonable Success

The New Entrepreneur

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Old Rule:

 Make money

New Rule:

 Create value

  • 1. Fundamental Objective
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Old Rule:

 Brilliant founder

New Rule:

 Brilliant team

  • 2. Getting Started
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A Parable:

 The Optimist, the Pessimist,

and the Engineer The Brilliant Team . . .

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Old Rule:

 Plan the work, work the plan

New Rule:

 Plan as you go

  • 3. Management Style
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  • 3. Management Style . . .

Garage 24 Hour Rule:

 You should only take 24 hours

to develop your plan before you go out and start testing it

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Old Rule:

 Failure is not an option

New Rule:

 Failure is a requirement

  • 4. Focus
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Old Rule:

 Raise venture capital

New Rule:

 Bootstrap

  • 5. Business Model
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Old Rule:

 Good old Yankee know-how

New Rule:

 Good new Global know-how

  • 6. Foundation of Innovation
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Old Rule:

 First mover advantage

New Rule:

 Fast adaptor advantage

  • 7. Competitive Advantage
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Old Rule:

 Build it and they will come

New Rule:

 If they come we will build it

  • 8. Marketing Strategy
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Old Rule:

 The pace of change is

accelerating New Rule:

 Change takes time

  • 9. Pace of Change
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Progress is slower than we think:

 Energy  Software  Bandwidth  Medicine  Transportation  Television.

Pace of Change . . .

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Old Rule:

 Technology drives innovation

New Rule:

 People trump technology

  • 10. Source of Innovation
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Old Rule:

 It’s about the ROI

New Rule:

 It’s about LOVE

Bonus: Pitching to Investors

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1.

Create value

2.

It’s all about the team

3.

Plan as you go

4.

Fail early and often

5.

Learn to bootstrap

6.

Go global day one

7.

Be a fast adaptor

8.

Build your business outside in

9.

Be realistic about pace of adoption

10.

People trump technology

Top Ten New Rules

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The New Entrepreneur

For questions, comments, or slides:

reichert@garage.com

Resources:

  • Garage website: www.garage.com
  • “Art of the Start,” the classic book
  • “Enchantment,” the new book
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The New Entrepreneur

Bill Reichert Managing Director Garage Technology Ventures