The Mobile Library at UCD: Achievements & Plans Samantha - - PowerPoint PPT Presentation

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The Mobile Library at UCD: Achievements & Plans Samantha - - PowerPoint PPT Presentation

The Mobile Library at UCD: Achievements & Plans Samantha Drennan Josh Clark Head of Library Information Technology Outreach Librarian An Leabharlann, An Coliste UCD Library Ollscoile, Baile tha Cliath Overview Achievements to


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An Leabharlann, An Coláiste Ollscoile, Baile Átha Cliath UCD Library

The Mobile Library at UCD: Achievements & Plans

Samantha Drennan Josh Clark Head of Library Information Technology Outreach Librarian

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Overview

  • Achievements to date
  • Plans… our approach
  • Mobile Library website
  • Statistics: Desktop v Mobile
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Achievements

  • UCD Mobile App

– Library Catalogue – Map – Open Hours

  • Mobile Catalogue
  • Mobile Web
  • QR Codes

used to provide additional information on Library services

  • iPad for Library Roving Service
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Connecting with our users…

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Plans…

  • Mobile devices are connecting everything
  • In 2012 over 50% of all Web access was being done

via handhelds*

  • Gartner predicts that by 2013 mobile phones will
  • vertake PCs as the most common Web access device

worldwide

  • By 2015 over 80% of the handsets sold in mature

markets will be smartphones

  • Mobile Strategy
  • Continue to develop…

* Ericsson study

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Strategy User Requirements Technology Capabilities

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The Mobile Website

  • 2010 – 2011: New library website

designed & implemented in a CMS environment

  • Chose to pare mobile version down

to essential information

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The Essentials

– Opening hours – Library branch info – Contacts – Assistance while in the Library (IT, borrowing info) – Off-campus access queries – Visitor info – News – The Library Catalogue

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Branding

  • Impetus to have consistent look and

feel

  • All web components to blend

generally with website scheme

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Some Statistics

September 2011 – August 2012

mobile homepage main homepage % mobile

15,423 829,215

1.8

Pageviews

October 2012

mobile homepage main homepage % mobile

4,390 115,850

3.7

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Pageviews – Opening Hrs

September 2011 – August 2012

mobile main website % mobile

9,740 47,229

17.1 October 2012

mobile main website % mobile

2,292 4,995

31.5

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Total Mobile Visits

September 2011 – August 2012

Visits to ANY page from a mobile device TOTAL visits % mobile

19,787 630,409

3.14 October 2012

mobile main website % mobile

4,966 83,269

5.96

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Statistics - conclusions

  • A slight upward trend in mobile

access

  • Some webpages well-used in this

environment (essential info)

  • Need more analysis of statistics to

determine where our opportunities lie

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Challenges

  • The display issue
  • Some pages are mirrored, some

not

  • Branding
  • Are mobile users making an

impact?

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Samantha Drennan

Head of Library Information Technology email: samantha.drennan@ucd.ie

Josh Clark

Outreach Librarian email: joshua.clark@ucd.ie

THANK YOU