The Crowdfunding Platform for Latin America Problem Obstacles to - - PowerPoint PPT Presentation
The Crowdfunding Platform for Latin America Problem Obstacles to launch a project in Latin America 1. Limited access to capital: private and public 2. Lack of experience and training. 3. No support structure: limited vehicles for marketing.
The Crowdfunding Platform for Latin America
Obstacles to launch a project in Latin America 1. Limited access to capital: private and public 2. Lack of experience and training. 3. No support structure: limited vehicles for marketing. 4. Lack of access to outreach channels: communications
Problem
A website and community where creators and entrepreneurs can: 1. Exhibit their ideas to a massive audience. 2. Get funds to execute their project. 3. Learn how to pitch and market their ideas. 4. Access high quality and innovative projects to interact with them.
Solution
The only crowdfunding website in the region: 1. Multilanguage platform (Spanish, English and Portuguese) and 7 currencies. 2. Option of online (credit card) and offline (cash) payments. 3. Training and education to creators. 4. Proactively scouting new projects. 5. Leverage with corporate sponsors.
Latin American Flavor
Business Model
Win or Loose 5% fee of successful projects Everything adds up 5% fee if goal is reached, 10% fee if goal is not reached Partnerships Specific fees for the development of campaigns
u$1.4MM+ In pedges for projects 25,000+ Backers of new ideas 300+ Ideas funded 140,000+ Members in our community
Achievements
Achievements
Ideame was created in August of
regional crowdfunding platform for Latin America. Promising results and validation from national and international media.
Creative Projects Film and video, music, visual and performing arts, publishing, design, fashion Ventures and Businesses Ideas for new businesses and product launches Philanthropy Projects with social impact, NGOs and social development
Ideame supports the following projects
(more than 100%)
Opportunity
Corporate Partners
Management Team
Luis Ortiz Gross CEO Ignacio Torres Business Development/Country Manager Mexico Pia Giudice Projects and Comm Lucila Suarez-Battan Product Manager Victor Calvello CTO Cristian Martinez CFO/ Country Manager Chile
2013 Goals
Published Projects Successful Projects New Backers Partnerships Expansion 1,100 300 20,000
6 partnerships 2 countries
(Colombia, US)
Revenue Partnerships
Pledges for projects
Commissions New Registered Users
$400,000.00 $1.200.000.00
$65,000.00
70,000
2014 Goals
Published Projects Successful Projects New Backers Partnerships Expansion 1,400 380 32,000
8 partnerships 1 country
(Perú,)
Revenue Partnerships
Pledges for projects
Commissions New Registered Users
$600,000.00 $1,630,000.00
$90,000.00
100,000
Some of our Investors: Eduardo Costantini Board Chairman Former Executive Director of MALBA Museum, Co-Founder of MUBI & President
Juan Pablo Cappello Managing Partner, Greenberg Traurig; Co- Founder & Former Director of Patagon.com (Sold to Banco Santander); Global Advisory Board, Endeavor Boris Hirmas Said Vice Chairman, Yellow Pepper Mobile Financial Network; Entrepreneur in Residence, Florida International University; Chairman, Tres Mares Group; Angel Investor & Mentor of Latin American Start-ups Tiburcio de la Cárcova Serial entrepreneur; Co-founder & COO, Atakama Labs (videogame studio); Former General Manager, Wanako Games; Endeavor Entrepreneur (selected 2009) Mariano Suarez Battán Founder & CEO of Mural.ly; Co-Founder, Three Melons (acquired by Playdom/Disney in 2010); Angel Investor, Argentine Start-ups; Endeavor Entrepreneur (selected 2008) Alejo Nitti Toms Shoes Wences Casares Lemon Adriana Cisneros Cisneros Group
Our Board
Contact: Luis Ortíz Gross CEO luis@idea.me