The cockpit of a car A value innovation project The team - - PowerPoint PPT Presentation

the cockpit of a car
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The cockpit of a car A value innovation project The team - - PowerPoint PPT Presentation

The cockpit of a car A value innovation project The team Mechanical engineers: o Christian Ahlqvist o David Andersson o Rickard Gustafsson o Tobias Hedlund Industrial management engineers: o David Andersson o Andreas Petersson


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SLIDE 1

A value innovation project

The cockpit of a car

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SLIDE 2

The team

  • Mechanical engineers:
  • Christian Ahlqvist
  • David Andersson
  • Rickard Gustafsson
  • Tobias Hedlund
  • Industrial management engineers:
  • David Andersson
  • Andreas Petersson
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SLIDE 3

Introduction

"SåNätt"

  • FKG and SAAB (Volvo)
  • 20-40% weight reduction until 2020
  • Different subsections
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SLIDE 4

Objectives

  • Value innovation
  • Why the cockpit?
  • The value model
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SLIDE 5

Voice of the customer

  • Interviews
  • Personas
  • Functional analysis
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SLIDE 6

Voice of the customer

  • The Kano model
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SLIDE 7

Voice of the customer

  • Canvas
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SLIDE 8

Idea generation

  • Road map to

creative ideas

  • Brainstorming
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SLIDE 9
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SLIDE 10

Concept generation

  • Not available today
  • Satisfies more than one need
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SLIDE 11

360 View

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SLIDE 12

SOS alarm system

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SLIDE 13

Smart park system

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SLIDE 14

Personalized tablet

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SLIDE 15

Stable climate system

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SLIDE 16

Active noise control

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SLIDE 17

Sightseeing information

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SLIDE 18

Concept evaluation

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SLIDE 19

Concept evaluation

SWOT

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SLIDE 20

Concept evaluation

Simplified QFD

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SLIDE 21

Final concept

Three concepts integrated

  • SOS alarm system
  • Personalized tablet
  • Smart park system
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SLIDE 22

Final Concept

  • Safe
  • Adaptive
  • Personalized
  • Easy to use
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SLIDE 23

Thank you for listening

Any questions?