St. John Paul II Parish Parish Assembly January 31, 2016 I know - - PowerPoint PPT Presentation
St. John Paul II Parish - Feasibility and Planning Study - Final Report St. John Paul II Parish Parish Assembly January 31, 2016 I know well the plans I have for you, says the Lord, plans for good and not evil, so as to give you a future of
Dolores Snyder Donna Brabandt Andrea Bowles Joyce Hagest Lisa Combs Mike Waiz Susan Stengel Lora Aria Ray Helms Dawn Schepers Bridget Meyer Darlene Coleman Gordon Strom Sharon Kleehamer Joe Krause Kristina Vogt Karen Haas Chad Balmer Mike Whalen Janet Austin Krista Campisano Josh Martin Katie Sellmer Doris Klein Cathy Thomas John Frossard Fran Shreve Barbara Smith David Austin Josie Epping Don Day Joanne Kime John Herbst Lynell Chamberlain Shawn Nevitt Niall Thompson Jerry Townsend Keith Alexander
January 31, 2016
determine the potential and best path forward for a campaign to support the Parish's needs. Specifically, our engagement was guided by the following objectives:
–To achieve our goals, CCS undertook three simultaneous tracks of activity:
previous five-year giving data.
campaign fundraising potential within the Parish's current and prospective donors.
potential gifts and leadership mentions to determine a realistic campaign goal and potential for volunteer leadership.
particular, Fr. Tom’s leadership is noted among the Parish's strengths. Uniting the Parish campuses to one location is understood by most as a necessary reality and believed to be in the best long-term interest of the Catholic Community.
separate phases, tested below CCS’s average response from study interviewees within the religious sector. When asked for an overall response to the needs outlined in the background statement, fifty-seven percent (57%) of interviewees had a positive or very positive reaction and thirty-three percent (33%) of respondents had mixed reactions. Only eight percent (8%) expressed a negative reaction and two percent (2%) unsure. The donors with mixed or negative reactions indicated the Parish should either reevaluate the funding goals due to the potential lack of major donors or not pursue the project at all.
Interviewees provided significant feedback on which case elements are most important to highlight in a
three key messages:
percent (15%) of interviewees are willing to serve in a leadership role and thirty-one percent (31%) would be willing to serve on a campaign committee. Twenty-one percent (21%) of interviewees expressed a willingness to ask peers to consider a gift to a campaign.
they would give.
with a campaign; twelve percent (12%) were unsure. Eighty percent (80%) feel now is the right time for a campaign with fifteen percent (15%) unsure.
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Overall Perception
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44% Perception of St. John Paul II
Reaction to Proposed Plans
to the initiatives tested for a proposed campaign, as compared to CCS’s sector benchmark of 76%.
space is needed.”
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Reaction to Plans
Reaction to Outreach Initiative
The following data is composed of responses from all in-person conversations regarding their response to incorporating 2.5% towards outreach initiatives.
important but should be kept separate from this campaign.”
important and I see this as a great
effort.”
Planning Study - Final Report 34
Challenges Number of Responses
Mentality and Acceptance to Change 20 Uniting as One Community 11 Reaching the Financial Goal 9
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Perceived Challenges
feelings regarding the sacred places in their communities poses as a challenge for the building project.
Parishioners coming together as one community. The new church would allow this to happen.
there for this.”
Achievability of the $7 Million Goal
building is an achievable goal for the Parish's campaign; 48% are unsure. Comments include:
value of being under one roof.”
truly do not know what is out there.”
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Responses to $7 Million Goal Achievability
Gift Indications
Gift Level Number of Responses
$500,000 + $499,999-$250,000 1* $249,999-$100,000 3 $99,999-$50,000 1 $49,999-$25,000 4 $24,999-$10,000 16 $9,999-$5,000 10 <$5,000 2
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provided a gift amount or range indication.
from $539,800 - $872,800*.
were given.
but indicated they would give to a campaign.
they would not consider giving a gift to the campaign. * includes an in-kind gift
Proceed with Campaign
campaign, 12 points higher than CCS’s sector benchmark of 71%.
resources and concern of others unwillingness to unite. Comments include:
the future, for what dollar amount, we don’t know.”
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Potential Obstacles
Potential Obstacle Number of Responses
Reaching Goal 11 Mentality of Parishioners 10 Economy 7
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advance with a
activity moving
1. Begin the planning phases of the campaign. 2. Establish a 5-year pledge period – using a phased and strategic approach. 3. Establish a Campaign Executive Committee comprised of leaders from each constituency group – a small group of high-level leaders of whom would be trusted in the community and are confident in their ability to dedicate adequate time to the effort. 4. Keep separate the 2.5% share for outreach – many believe in the value of the parish’s social justice outreach but felt it should be a stand-alone piece due to the magnitude of fundraising ahead of the community. 5. Allocate adequate financial and personnel resources for the campaign – developing a campaign budget, establishing organizational priorities, identifying individuals for leadership involvement, and establishing a campaign counsel will be necessities for developing a successful campaign.
Phase/Goal Time Frame Activities Planning March 2016
Leadership Gifts (Requests of $50,000+) April - May2016
constituencies
provide the greatest amount of financial support toward the goal Major Gifts (Requests of $25,000+) June - July 2016
from all constituencies
most significant base of donor support Community (Requests of <$25,000) July - August 2016
formally announced
Position Key Responsibilities Campaign Chair(s)
campaign among lay leadership
early leadership
leadership
commitment, interest, involvement and financial support Vice Campaign Chair(s)
purposes of organization, prospect evaluation and personal visits
Campaign Ambassador(s)
responsibility of a CEC member
full participation
campaign counsel and staffing to postage, printing, travel, and event costs.
undertakes each day, an air of urgency must accompany a successful campaign.
John Frossard and other Parish staff will be critical to a successful campaign.