Public awareness campaigns Remember A Charity week 'Below the line' - PowerPoint PPT Presentation

Dec 20, 2023 •160 likes •1.38k views

Public awareness campaigns Remember A Charity week 'Below the line' public facing activity - digital, social Government Solicitors/professional advisors

WILLWORTHS (COMMS) Explore the store. Educate, normalise and feed imaginations. Feel inspired to leave a gift to charity in your will to pass on something wonderful
NICE IDEA, BUT WHAT’S IN WILLWORTHS?
SOMETHING TO CHEW ON And of course, a special WillWorths Pic ‘n’ Mix to celebrate all members charities and causes
MEMBERS ON DISPLAY The WillWorths window will display some of the amazing things that legacy giving has funded
LOCATION, LOCATION… We will work with members to find an empty shop we can take over to create our pop-up
WHERE’S THE COVERAGE? • Pre-event listings • Announcement release • Open day photo call with high profile talent • Research outlining the nation’s attitudes to legacy giving • Sofa slots and a radio day
A NOTE ON TIMING Search Engine/quiz will launch on the Monday, WillWorths will open on Thursday to Sunday
A LOOK AT 2018 REMEMBER A CHARITY PROJECT PROJECT WEEK “Print - led” “Broadcast - led” ONGOING PRESS OFFICE MAR APRI MAY JUNE JULY AUG SEPT OCT NOV DEC JAN FEB L 2019 2018
BE REMEMBERED FOR SOMETHING WONDERFUL
21ST CENTURY WILLS
YELLOW PLAQUE SCHEME
THE NATION’S MOST POPULAR CAUSES

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