Promoting local food, drink & crafts Tracy Nash Commercial - - PowerPoint PPT Presentation

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promoting local food drink amp crafts tracy nash

Aug 14, 2023 374 likes •544 views

Promoting local food, drink & crafts Tracy Nash Commercial Manager A local food group with over 350 members that supports producers, manufacturers & retailers of local food, drink and crafts in Hampshire Founded 25 years ago by a small

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Promoting local food, drink & crafts Tracy Nash Commercial Manager

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A local food group with over 350 members that supports producers, manufacturers & retailers of local food, drink and crafts in Hampshire

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Founded 25 years ago by a small group of local food producers who wanted to increase awareness of local food

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In 1996 they approached Hampshire County Council for support HCC offered to set up an office and provide staff to promote the local food, drink and craft producers

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Hampshire Fare Today

Comm mmer ercial ial Manag ager er Tracy Nash PR Offi ficer er Nancy Judge Member mbersh ship p Sales les & Dev evelopm elopmen ent Belinda Fordham Mark rketi eting & Admi min Assistan stant Amanda Buckenham

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Run a membership organisation to lift the profile of

local food, drink and crafts businesses

Produce a directory promoting these businesses
Fortnightly members e-newsletter
Monthly networking events
Promote members news and activities through

website and social media

Key Activities

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Key Activities continued…

Organise and promote The Great Hampshire

Sausage & Pie Competition

Organise annual food festival and programme
Arrange “Meet the Buyer” events
Attract funding and undertake special projects
Monthly e-newsletter to 14,000 consumer

subscribers

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Special Projects

Preserve The Hampshire

Hog – Making Pig Farming more profitable by showing producers how to make new pork products

Launched Hampshire

Charcuterie with funding from The Prince’s Countryside Fund

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Hampshire Fare Website

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e-Newsletters

Monthly subscriber e- newsletter Fortnightly Fare – members & sponsors

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Annual Local Produce Guide–40,000 copies

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Hampshire Food Festival

Over 70 events across Hampshire

in July

50,000 copies of programme

distributed across the county

Celebration of local food and

farming

3 times Winner of Tourism South

East “Tourism Event of the Year” Gold award

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Monthly Networking Events

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