PINOY STREETFOOD BY DAVID LICAUCO In Partnership with Resurgent - - PowerPoint PPT Presentation

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Feb 17, 2023 48 likes •221 views

PINOY STREETFOOD BY DAVID LICAUCO In Partnership with Resurgent Corporation EXECUTIVE SUMMARY David Licauco is a renowned model and actor partnering with Resurgent Corporation to give you Pinoy Street food. Craving for some well-loved

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BY DAVID LICAUCO

PINOY STREETFOOD

In Partnership with Resurgent Corporation

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EXECUTIVE SUMMARY

David Licauco is a renowned model and actor partnering with Resurgent Corporation to give you Pinoy Street food. Craving for some well-loved Filipino street food? Filipino Street-food by David Licauco got you covered. This quirky food kiosk offers a wide variety of popular Filipino comfort food such as fish balls and squid balls, lumpia, kikiam and breaded quail eggs. The kiosk is perfect for quick lunches or snacks.

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VALUE PROPOSITION

Specializes in popular Filipino street foods

specifically fish balls.

Perfect for people who prefer on the go snack
Franchise can be located virtually anywhere
Popular product for all market segments
Affordable business ownership
Strong business, PR & marketing support

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DESIGN INSPIRATION

SLIDE 5 DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature

COLLAPSABLE KIOSK FOR PHP 24,999

FRANCHISE PACKAGE

CART DESIGN FOR PHP 49,999

FRANCHISE PACKAGE (1200mm x 600 mm)

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LICENSE PACKAGE

Brand Value
Marketing and PR
Brand License Kit
Franchise Kit

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FRANCHISE PACKAGE

₱24,999

✓Use of Trade Name and Logo ✓Cart (2 sqm.) ✓PR & Marketing Support ✓Instruction Manual ✓Notarized Franchise Agreement ✓After Sales Support

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FRANCHISE PACKAGE

✓Franchise Fee ✓Use of Trade Name & Logo ✓Equipment ✓Initial Inventory ✓Collapsible Kiosk (1200mm x 600mm) ✓Celebrity Factor ✓PR & Marketing Kit ✓Business & Training Kit ▪Franchise Training ▪Product Training ▪Inventory Management ✓Notarized Franchise Agreement ✓After Sales Support

₱49,999

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MARKETING PLAN

Pinoy Street eet-fo food

d by David

d Licauco uco will be introduced using an extensive advertising with a logo to promote public identification and brand recognition. Online marketing through effective website strategy will also be used to build and promote the brand, as more and more clients are engaging online. Additionally, David’s Pinoy Stree eet-food

od will send out

informational newsletters to the target market and interested parties.

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PUBLIC RELATIONS PLAN

To gain better reach and engagement, David’s Pi Pino noy Street et-food food will produce press releases for the local and international market and conduct video shoots to promote the brand. Several celebrities would also be featured to help the brand gain more followers on social media platforms.

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PRODUCTS

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C H I C K E N BA L L & S Q U I D BA L L F I S H BA L L K I K I A M L U M P I A K W E K - K W E K ( B R E A D E D Q U A I L E G G S )

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PHP 24,999 CART ROI

Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.

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PHP 49,999 CART ROI

Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.

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LICENSING REQUIREMENTS

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LICENSING PROCESS FLOW

SUBMISSION OF REQUIREMENTS

INFORMAL INTERVIEW WITH REVOLUTION MANAGEMENT AND EVALUATION OF REQUIREMENTS

SETTLEMENT OF LICENSING PACKAGE

DRAFTING AND SIGNING OF LICENSING AGREEMENT*

SALES AND OPERATION ORIENTATION AND AFTER-SALES SUPPORT

*Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement

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THANK YOU!

C O N T A C T U S

inquiries@resurgentcorporation.com

F O L L O W U S O N S O C I A L M E D I A

@resurgentcorporation