Peter Mnsson, CTO/CPO POWERING PUBLISHERS Infomaker App Platform - - PowerPoint PPT Presentation

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Peter Mnsson, CTO/CPO POWERING PUBLISHERS Infomaker App Platform - - PowerPoint PPT Presentation

Peter Mnsson, CTO/CPO POWERING PUBLISHERS Infomaker App Platform Module based news apps for iOS and Android Live news feeds, geo based push notifications, digital editions and ePaper. Your content and branding Infomaker backend and


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POWERING PUBLISHERS Peter Månsson, CTO/CPO

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Infomaker App Platform

Module based news apps for iOS and Android

Live news feeds, geo based push notifications, digital editions and ePaper. Your content and branding – Infomaker backend and development.

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Infomaker App Platform?

Creating the Infomaker App Platform is about wrapping all the know-how from us and

  • ur customers in a modular, customizable and scalable SaaS solution.

We want to enable media companies to focus their main efforts on storytelling rather than to get stuck in an expensive and never-ending software development process. We work to empower publishers with tools many could never build themselves.

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The core App

All the basics every app needs to handle

Start icons, branding, navigation, top- and bottom bars, onboarding flows, push notifications and analytics. Integration to third party authentication and Ad solutions. Built in workflows for testing and publishing apps for both iOS and Android. Fast to market using standard and proven solutions!

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App modules

Four modules available now – more under development

Your content, colours, logos and design. Infomaker handles the architecture, development, bug fixes and adaption to new versions of iOS and Android. Our current and future standard modules can usually be easily added on the go.

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Latest, Top, Sport...

Content flows with the latest stories

Real time updated news flows with push notifications for different news flows. Populated by an algorithm. Customized by

  • templates. Make your readers used to your constantly updated latest news, which can help grow your mobile ad business

compared to classic web sites. Shorter loading time, smoother usage.

Available now

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Web views

Web pages within the app

Add web views for showing web content, web apps and third party services within the app. Examples: user portal, a static web page, customer club offerings, weather service … the downside? It’s not native!

Available now

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Crisp text and graphics with an amazing user experience. Infomaker ePaper will enable you to reach more readers, strengthen your customer relations and give your advertisers better exposage. It’s also a great stepping stone for getting your readers used to paying for digital content.

ePaper

Digital ePaper edition of your printed papers and magazines

Available now

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Simple user interface and onboarding for the user to create and handle their personalized content streams. Horizontal flows overview available now, tabbed presentation coming soon. Works best with Digital Writer / NewsML format.

Near me

Let your readers personalize their news flows

Available now Available now

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Let your readers personalize their news flows

Sleek user interface and user onboarding to create and manage their personalized content streams. Flexible and instant, up to the reader to decide. Push notifications.

Available now

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Based on meta data like topics, authors and geo locations

Create personalized news flows from everywhere in the app. Get push notifications whenever your favorite author publish a new story, when there is a story in the area of your home or if you want to follow specific topics.

Available soon

Follow Topics, Locations and Authors.

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Digital Editions. Morning, evening or special issues.

The editorial staff creates and publishes curated packages. Digital Editions will give your content the best possible presentation and reader experience. Your readers are notified when a new digital edition is published.

Available soon

Digital Editions

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Crunching the numbers Appreciated simple licensing model of the entire platform. Built in basic statistics with possibilities to extend. Connect your preferred Ad network to generate new revenue.

Why our App Platform is the best for you

Built for the user The whole App Platform is built with the end user in mind. The performance, smoothness and ease of use provides a state-of-the-art user experience your readers will love, and expect. Built for your content The all-native iOS and Android apps combined with our Live Content Cloud gives your content a world-class mobile user experience right

  • ut of the box.

Built for you Easy onboarding, integrated to your publishing process. Use your own Open Content or deliver your content to our cloud service. Adjust our standard setups to fit your needs. Invisible advanced functions The advanced backend not only gives you an instant publishing process, it also gives your readers personalized content, push notification, topic- or geo based news feeds. Fast to market – future proof The App Platform minimizes the cost of development and enables you to get fast to market with standard functionality. Quick access to fixes and enhancements.

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How to buy and implement?

SaaS solution with iOS and Android apps, continuous development and backend with a monthly fee. No upfront license. Onboarding project. Standardized test- and go-live process.

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Infomaker App Platform SaaS

Content Management System

You send us your content, we handle the rest.

Infomaker App Platform Backend End user mobile devices

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Infomaker ePaper

A digital and interactive edition of the printed paper.

With the right feeling, clear text and graphics, easy to use, and the best possible reading experience. All the things your readers will like and value.

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Best possible user experience

  • n desktop, iOS and Android.
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Fast, smooth and crisp

Fast and instant swipe, sharp text and graphics

  • n all zoom levels, on all

platforms.

Fast and instant swipe, sharp text and graphics on all zoom levels, on all platforms.

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Clickable ads, crosswords and other areas

Create clickable areas using the standard InDesign hyperlink palett. Or let Newspilot create clickable ads automatically.

Available now

Clickable ads and crosswords

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Let your users share a low-res version of a page

Share on social media, mail, mess or save in the Image app on the device.

Available now

Social Media Sharing

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ePaper - a clouded SaaS service

  • Guaranteed availability, stability and support - every day.
  • It is our highest priority to make sure that your publication is available all the time.
  • Infomaker ePaper operates in Amazon Cloud Services with high redundancy,
  • peration security and capacity. The setup is supervised and supported by

Infomaker tech personnel, stand by to help 24/7.

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Deliver archive issues for your ePaper readers, the Amazon cloud space is the limit. Instant search, smooth and elegant UX, free-text page search.

Issue archive and search module

Let your users search and read old issues

Under development

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Pre-design of a custom start page

More flexible Start Page with the current issue in focus, at the same time showing supplements or other recommended issues.

On the drafting board

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Near me

When your readers are used to your app and they are ready to pay for your content, add the premium Near me functionality.

Example app roll out

ePaper

Digital revenue from digitized print

  • edition. As part of the news app, or a

dedicated app for ePaper only. Your entire print edition in an app.

Latest news

Get digital readers with free digital readers, show mobile ads. When the readers are ready, make selected content paid content.

Digital Editions

To create a premium product add morning, evening and weekend editions that your readers can’t live without – even on print free days.

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Thanks!

peter.mansson@infomaker.se