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IMPRESS-ICSSR Sponsored International Conference on Digital Communications: A Challenge for Developing Nations 09 th -11 th November, 2019 Organized by - Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal

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IMPRESS-ICSSR Sponsored

International Conference on Digital Communications: A Challenge for Developing Nations

09th -11th November, 2019 Organized by - Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal

Presentation Schedule

Technical Session – I Date : 09/11/2019; Time : 12.30‐01.30

  • S. No.

Name Topic 1.

  • Dr. Raju C. John & Prof. Ishita

Das A Study on Brands Advertisement Pattern Using Consumer Behaviour & Socio-Cultural Aspects 2.

  • Dr. Ritu Dubey Tiwari

An Analysis Study on Awareness of Parents of Using Social Media by their Children 3.

  • Dr. Mukesh Kumar

Combating Fake content on Social Media 4. Devesh Pratap Singh, Aman Kumar Aakash & Sweta Singh A Practice for Anchorless Journalism (With respect to Zee Hindustan) 5.

  • Dr. R. B. Chincholkar &

Chaitanya Shinkhede Analyzing an Urban Participation on Participatory Culture of Cyber Spaces and Offline Mobilization 6. Atmanand Dubey The Role of Information Technology in the Business Sector 7. Rajat Abhinav Perception of Delhi University Students using Social Media as a tool for social development 8. Ram Awtar Yadav Digital communication platforms and the growing ecological awareness: The internet and the environmental activism 9.

  • Dr. Rajesh Singh Kushwaha

िवकास परॎिकया म सोशल मीिडया की भूिमका 10. Vishal Mathil ऑनलाइन एवं ऑफलाइन खरीददारी का तुलनातॎमक अधॎययन

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Technical Session – II Date : 09/11/2019; Time : 02.30‐03.30

  • S. No.

Name Topic 1. Aman Sinha & Dharmesh Dubey A Study on the Impact of ‘FMCGs’ Advertisements through Social Media 2.

  • Dr. Sangeeta Sachdeva,
  • Dr. Pavitra Shrivastava &
  • Dr. B. S. Nagi

A Study of Factors of Social Media Marketing Advertisements Affecting Online Buying Behaviour of College Faculty in Delhi 3. Anjana Sharma िडिजटल िवज्टापन के परॎित युवा की परॎवृि का अधॎययन (सॎमाटरॎफोन उपयोगकतारॎ क े िवशेष संदभरॎ म) 4. Apurva Shrivastava & Dr.Meenu Kumar Determinants of Customers Behaviour toward the usage of Green Banking 5. Sourabh Meshram &

  • Dr. Sonalee Nargunde

A Content Study of ‘Sacred Games – A ‘Web Series’ that influences the Audience by Portraying Crime and Violence 6. Ritu Bhavsar Social Media Dimensions Affecting Travel Planning 7. Diksha Mishra & Anurag Gupta A Study of the Effectiveness of product placement in Indian Web Series Among Young Customers. 8. Neetu Singh Digital Media and Social Life: Challenges and solution 9. Shruti Study of Non-verbal Communication in Social Media 10. Sheuli De Sarkar To Study the Effectiveness of Digital Communication on Audience: With Special Reference to Tourism Advertisements Technical Session – III Date : 09/11/2019; Time : 03.30‐04.30

  • S. No.

Name Topic 1. Leeladhar Chourasiya &

  • Dr. Sunita Dwivedi

Categorical Approach for Social Media Data Analysis 2. Kirti Khanna A Study of use of social media by Elderly people 3.

  • Dr. Shirish Kashikar &
  • Dr. Shashikant Bhagat

Social Media and Fake News (contents): Impact and Challenges 4.

  • Dr. Bhakti Parashar

Impact of Social media in Marketing pros and cons 5. Poonam Diwan & Varsha Soni A Study on the Consumer Behaviour towards Online Apparel Shopping in Raipur City 6. Ankita Tripathi &Lubna Kidwai समकालीन मीिडया म पतरॎकािरता के सामानॎय िसांत का अनुसरण 7.

  • Dr. Pavitra Shrivastava , Dr.

B.S. Nagi & Mansi Tripathi Bridging the gap of digital divide in the digital generation (An Investigation of Mobile media habits among youths of Bhopal) 8.

  • Dr. Pavitra Srivastava &
  • Ms. Soni Yadav

Role of social media in communication of child development policies 9. Bhavna Upadhyaya Differently abled and digital inclusion: Role of Social Media in the lives of the differently abled. 10. Avneet Kaur Bhatia & Dr. Manisha Rathore Digital Revolution and its effects in Contemporary Cinema

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Technical Session – IV Date : 10/11/2019; Time : 09.30‐10.30

  • S. No.

Name Topic 1.

  • K. N. Mahadevaswamy &
  • Dr. K. Chandappa

Digital Communication System Used for Political Propaganda 2.

  • Dr. Deepak Rai

सोशल मीिडया म कॎया-कॎया कर रहा है भारतीय युवा : एक िवेषणातॎमक अधॎययन 3. Ankur Rajput & Param Shakti Nigam Security and transparency in digital communication via Distributed Architecture. 4.

  • Dr. Sanjeev Gupta & Paresh

Upadhyay मीिडया िवािथय म िडिजटल टीवी कायरॎकरॎम क े परॎित अिभरूिच का अधॎययन (िजयो टीवी कायरॎकरॎम के िवशेष संदभरॎ म) 5. Pushpendra Singh Tomar Beckham फ े क नॎयूज और मीिडया की िवशॎ वसनीयता का लोग पर परॎभाव का अधॎययन। गरॎामीण क्सेतरॎ पर फ े क नॎयूज पर परॎभाव के िवशेष सदभरॎ म। 6.

  • Dr. Anita Yadav

Contemporary Practices and Future Drifts in Digital Communication 7. Vijaybhan Pratap Dhakad Cyberbullying in Social Media Communication: Impact and effect on Young Mind 8.

  • Dr. Vinod Bhatt

Study of the use of Social Media as Incubator of Colloquial Abusive Language by the Young Netizen: Indian Perspective 9. Arun Kumar Patlikar & Shivendra Mishra िडिजटल शैक्सिणक चैनल “सॎवयं परॎभा” ारा परॎसािरत कायरॎकरॎम िक िवषयवसॎतु का अधॎययन 10. Vanya Chaturvedi “पुलवामा से बालाकोट : सोशल मीिडया की भूिमका” पुलवामा से बालाकोट के िवशेष संदभरॎ म सोशल मीिडया साइट (िटॎवटर ) का अधॎययन Technical Session – V Date : 10/11/2019; Time : 12.00‐1.00

  • S. No.

Name Topic 1. Dinesh Kumar Rai A study on awareness of SWAYAM among media students: E- learning Initiative of NHRD Ministry 2. Devika Chibber Mehta Digital Media – A Timeline (2007-2019) 3.

  • Dr. Anu Shrivastava & Jayati

Gupta Open Access Movement 4. Hardeep Singh Bhakal Reach and use of e-wallets in semi urban areas of Haryana (A Study in the Fardaba Distict of Haryana) 5. Faiz khan, Ayushi Tiwari & Amit Chaurasia Unified theory of acceptance and use of technology

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6. Harshil Uday Paradkar & Bhanu Mitra Facebook Page: An Effective Tool for Building Strong Target Group Connect 7. Smita Kumari Women empowerment-related content on Facebook pages of newspapers. 8. Nikita Chouhan & Dr. Anu Shrivastava Comparative Study of 2D and 3D animation with special reference to cartoon characters and their impact on Children 9.

  • Dr. Arti Sarang & Dr.

Bhagwan Singh Online Information Access Storage and Retrieval (OIASR): Effectiveness and Challenge for Research 10.

  • Dr. K. Mani Kandhan Nair

Digital Technology and ICT Strategies for Development in Indian Scenario 11. Kshitiz Jaiswal & Dr. Anu Shrivastava Impact of post production visual aspects – A Content Analysis study of ‘Baahubali 2: The Conclusion’ Movie 12. Rajiv Singh, Dr. Avinash Bajpai & Kamini Kumari Media: Challenges And Opportunities with Changing Times Technical Session – VI Date : 10/11/2019; Time : 02.30‐3.00

  • S. No.

Name Topic 1. Satyam Chansoriya, Shubam Chansoriya & Kalpana Bhardwaj भारतीय नॎयायपािलका एवं मीिडयाः एक आलोचनातॎमक अधॎययन 2. Arun Khobrey मीिडया : चुनौितयां एवं अवसर 3. Yogesh Patel फोटो पतरॎकािरता का बदलता सॎवरूप: मधॎय परॎदेश के परॎमुख अख़बार के सनॎदभरॎ म 4.

  • Dr. Avinash Bajpai

Strategic Management as a Tool for Effective Entrepreneurship Development 5. Prashant Parashar Impact of Various Artificial Intelligence Techniques on Technological Advancements 6.

  • Prof. P. Sasikala

Sensitization of Data Journalism Initiatives in India: A Case Study 7. Shefalli Chhibber Impact of Digital Social Advertisements on the Attitude Formation of Youths. 8. Kamini Kumari, Rajiv Singh &

  • Dr. Avinash Bajpai

Effects of Modern Marketing Practices on Media 9.

  • Dr. Sandhya Gupta

Role of Digital Finance in Financial Inclusion 10. Medha Shukla Role of Micro blogging for maintaining Corporate PR in the era

  • f social media

11.

  • Dr. Mandip Gill, Dr. Navindra

Kumar Totala & Dr. Anindita Chatterjee Financing of Hospital Services in India: An Analysis of Options and Practices

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Technical Session – VII Date : 11/11/2019; Time : 09.30‐10.30

  • S. No.

Name Topic 1.

  • Dr. C. Sriram & Dr. V.

Mohanasundaram Disputation in Understanding and Diffidence in Adoption: Health Management Information System (HMIS) through ICT in ESIC Hospitals in Southern Tamil Nadu 2. Snigdha vardhan Digital communication: empowering people 3.

  • Dr. Jaya Surjani

Study of Indian Retailers Business using AI and ML to Enhance Shopping Experience 4.

  • Dr. Anwar khan Mansoori

भारत मे शरॎमजीवी पतरॎकारो की िगरती साख एव उनपर हो रहे हमल का अधॎययन 5. Anita Soni Location-Based-Social Networking, Geotagging and its impact

  • n youth

6. Avneet Kaur Bhatia,

  • Dr. Manisha Rathaur &
  • Dr. Dilip Kumar

Digital revolution and its effects in Contemporary Cinema. 7. Archana Dubey The Need & Impact of Training & Development (T&D) on the Productivity and Performance of Employees 8. Rahul Kumar & Dr. Sujeet Kumar News Websites and Rural Issues: A Study on Coverage, Treatment, and Presentation of Rural News 9.

  • Dr. Rajendra Mohanty &
  • Dr. Nripendra Kumar

Sharma Journalism in the era of Misinformation and Disinformation: Causes and Consequences 10.

  • Dr. Kanchan Bhatia

Impact of Artificial Intelligence on HR Practices: Challenges and Opportunities 11. Junny Kumari Impact and Effect of Social Media on the Youth Residing in Rural Areas 12. Ankita Esther Das &

  • Dr. Gyan Prakash

Impact of Social Media on Students (boys and girls) buying behaviour. Technical Session – VIII Date : 11/11/2019; Time : 12.00‐01.00

  • S. No.

Name Topic 1.

  • Dr. Shaili Misra

Parenting in the Era of Digital Childhood 2.

  • Dr. Nasreen Ansari

Digital Childhood: Opportunities and Challenges (A Study on Type of Usage, Content Consumption and Screen Time Spent) 3. Rahul Khadia & Mukesh Chourase Effectiveness of Google Classroom as Digital Communication Tool 4. Kumar Mausam & Dr. Pawan Singh Malik युवा के बीच वेब शरॎंखला की लोकिपरॎयता का अधॎययन

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5. Garima_Patel The State of Augmented Reality Advertising in India 6. Zuber hashmi Study on Uses and gratification of YouTube thumbnails in digital communication. 7. Sweta Priya Role of Social Media in Political Communication among youth: An Exploratory Study of Facebook users 8.

  • Dr. Sujeet Kumar &

Gaurav Ranjan Effect of Mobile Internet on Academic Performance and Psychological state: A study on university students 9. Shalabh Shrivastava Content Consumption and Production by Young Adults on YouTube 10. Dr.Urvashi Parmar & Tasneem Khan Proliferation of social media as a tool in emergence and success of social movements. 11.

  • Dr. Rajendra Mohanty &
  • Dr. Nripendra Kumar

Sharma िडिजटल मीिडया की चुनौती का अधॎययन (ई-पेपर एवं िपरॎट मीिडया के संबंध म युवा कीपसंद के िवशेष संदभरॎ म) 12. Abhishek Kaushal Digital Tools to Outline New Public Relations Practices 13.

  • Dr. Gajendra Singh Awasya

& Lokendra Singh Rajput मीिडया ारा ‘‘समाचार म तथॎय के साथ छेड़छाड़’’ क े परॎित जनमानस की जागरृकता