ORGANIC NATURAL COLORS Organic Hair Color and Hair Care for the - - PowerPoint PPT Presentation

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ORGANIC NATURAL COLORS Organic Hair Color and Hair Care for the - - PowerPoint PPT Presentation

ORGANIC NATURAL COLORS Organic Hair Color and Hair Care for the discerning health conscious ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552 Sabire Kaya founded ecofriendly ONC out of her passion for using healthier organic


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ORGANIC NATURAL COLORS

Organic Hair Color and Hair Care for the discerning health conscious

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Sabire Kaya founded eco–friendly ONC out of her passion for using healthier organic products. Sabire’s tenacity and innovation helped grow ONC to become a leading brand in organic beauty products now spanning three continents. ONC’s ethos is product innovation, quality, 360° communications, and in-depth training to deliver high-end products and services. ONC has a proven record of accomplishment with its primary customer – the hair salon. ONC audit for best manufacturing practice, responsible environmental policies and actively seeks to reduce its carbon footprint.

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Traditional hair color contains toxic chemicals. Clients are becoming allergic to color more often – and colorists, stylists and staff are also suffering due to long-term exposure. … Today organic products are everything and an advance in professional hair color and care is long overdue. ONC promotes goods that will challenge salons and distributors to view professional lines of organic color and care products differently… – Eric Kaya, President

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Contents

Organic Market Consumer Behavior / Certification The Youth Are Leading Opportunities For Salons ONC University Facebook Target Demographics Example Social Media Campaigns Products: Artofcolor Artofcare Range Press Releases Distribution Contract Price List

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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The organic market has grown from: $3.6 billion in 1997 to… $35 billion in 2013 to… $43 Billion in 2015!

Organic Market

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Growing consumer concern about chemicals in cosmetics Demand for organic foods percolating to non-foods Cosmetics are the fastest growing non-food sector General rise in ethical consumerism Growing demand from spas and salons

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How important is it to you to avoid synthetic chemicals when buying natural and organic cosmetics?

Total Sample Very important Important Neither important nor un- important Not important Not at all important

No % % % % % % Total 100 100 53 37 9 1

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Consumer Behavior

90% of consumers say it is either very important or important to avoid synthetic chemicals when buying natural and organic cosmetics.

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When buying natural and organic natural care products, do you look for any symbols and logos?

Total Sample Yes No 2007 89 100 33 67 2014 100 100 43 57

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Certification

Increasingly consumers are looking for symbols and logos when they buy natural and organic natural care products.

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ONC have captured the health conscious younger generation. Organic consumers are a m o r e s o p h i s t i c a t e d , discerning market. Health conscious people will color their hair more often, given their reluctance was the chemical damage to their hair and body. This can now be less of a concern. Organic salon businesses a r e g r o w i n g . M o r e companies are extending their market share by integrating the organic model.

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The Youth Are Leading

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Organic services can be more profitable charging plus 12% – 16%. Salons are actively looking for suppliers and distributors to service this niche.

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Clients are more eager to increase salon visits if itchy scalps, toxic fumes, and

  • ther hazards can be

avoided. Average product cost represents only 10% of

  • verall service fees.

78% of US adults say they would prefer, (and pay a reasonable premium for), natural or organic services. Only 15% of salons provide these services. The organic beauty industry has been growing at 15% for the last 15 years.

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Opportunities For Salons

The organic salon segment has been growing at 16.7% year-on-year for the last three years. ¡ Organic salon clients are:

  • Less price sensitive
  • Loyal to their salons
  • Provide client referrals

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC UNIVERSITY

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QUINOAPLEX R3 Application h#ps://youtu.be/rhOQ-­‑aRieXg ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡(5.25) QUINOAPLEX R3 Bleaching Formula h#ps://youtu.be/w_8p4BeJjAk ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡(2.21) BLONDEX – QUINOAPLEX R3 Application To Roots h#ps://youtu.be/iE2j490UPAc ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡(7.51) QUINOAPLEX R3 Curl Defining Formula h#ps://youtu.be/6S4-­‑HmD0hLU ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡(2.01) QUINOAPLEX R3 Oil Reduction Formula h#ps://youtu.be/PTtzxwIBNZM ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡(2.00) BLONDEX Application h#ps://youtu.be/mhlvkueVFhM ¡ ¡ ¡ ¡ ¡ ¡ ¡ ¡(6.33)

ONC University (Example Modules)

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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QUINOAPLEX R3 Application

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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QUINOAPLEX R3 Bleaching Formula

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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BLONDEX – QUINOAPLEX R3 Roots

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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QUINOAPLEX R3 Curl Defining Formula

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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QUINOAPLEX R3 Oil Reduction Formula

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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BLONDEX Application

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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FACEBOOK TARGET DEMOGRAPHICS

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Facebook: Hair Care

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Facebook: Cancer Research, Health Care

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Facebook: Beauty Salons, Hair And Beauty

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Facebook: Natural Hair Care, Natural Hair Color, Organic Products

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Facebook: Hair Coloring, Hair Stylist

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EXAMPLE SOCIAL MEDIA CAMPAIGNS

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Generic Social Media: Twitter / Instagram

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Generic Social Media: Facebook

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Generic Social Media: Facebook

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Targeted Social Media: All Mediums

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Targeted Social Media: All Mediums

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Targeted Social Media: All Mediums

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Targeted Social Media: All Mediums

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Targeted Social Media: All Mediums

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Targeted Social Media: All Mediums

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PRODUCTS

Organic Hair Color that works! A bleach that blondes while strengthening your hair The only all natural re-bonder proven to work better than the leading chemical brand

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Products

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Thermal Heat Cap

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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Brochures ¡

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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C LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

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PRESS RELEASES

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Press Releases

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Distribution Contract

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ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

Price List

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Contact

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Eric Kaya

President

Mobile: 310 430 6552 Skype: ekaya33 ekaya@oncorganic.com Web: oncartofcolor.com

ONC LLC Los Angeles CA 90025 | T 424 293 0869 | M 310 430 6552

THANK YOU

JOIN US IN PROMOTING HEALTHIER HAIR