NOTES: ORGANIC MARKET IS BOOMING, INCREASE OF ORGANIC FARMLAND RECENT - - PowerPoint PPT Presentation

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Dec 22, 2023 203 likes •427 views

NOTES: ORGANIC MARKET IS BOOMING, INCREASE OF ORGANIC FARMLAND RECENT YEARS NOTES: ORGANIC MARKET IS BOOMING, INCREASE OF ORGANIC SALES IN RETAIL NOTES: ORGANIC MARKET IS BOOMING, HIGH VALUE IN ORGANIC SALES NOTES: CONSUMERS OF ORGANIC PRODUCTS,

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NOTES: ORGANIC MARKET IS BOOMING, INCREASE OF ORGANIC FARMLAND RECENT YEARS

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NOTES: ORGANIC MARKET IS BOOMING, INCREASE OF ORGANIC SALES IN RETAIL

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NOTES: ORGANIC MARKET IS BOOMING, HIGH VALUE IN ORGANIC SALES

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NOTES: CONSUMERS OF ORGANIC PRODUCTS, HAVE DIFFERENT MOTIVES TO BUY ORGANIC, WHAT IS IMPORTANT AND WHAT SATISFIES A CONSUMER?

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Millennials and Generation Z want to do good for the planet and for the future and they are proud of it! It's all about PURPOSE, they want to be part of the solution.

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NOTES: ORGANIC ALSO CONTRIBUTES TO ACHIEVING SDG'S, EOSTA HAS A INTERESTING REPORT (DOWNLOAD) ON THEIR WEBSITE ABOUT THIS TOPIC.

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NOTES: RIJK ZWAAN STARTED WITH BREEDING FOR ORGANIC IN 1992. MOVING TOWARS A SUSTAINABLE WAY OF GROWING AND CONSUMING, GOOD FOR THE PLANET. AND IT ENABLES OUR PAY-OFF SHARING A HEALTHY FUTURE

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NOTES: WE STARTED WITH OUR MAIN CONVENTIONAL PRODUCTS: ORGANIC TRUSS TOMATOES, LONG CUCUMBERS, LETTUCE AND PEPPERS. THIS RANGE HAS INCREASED A LOT SENCE THEN.

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NOTES: LIKE THE ORGANIC VERSION OF OUR BRANDS SALANOVA, SWEET PALERMO AND MY CUBIES. AND OUR CONSUMER PLATFORM LOVE MY SALAD ALSO HIGHLGHTS ORGANIC VEGETABLES

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AND our 'only for organic concepts' For example beautiful Tasty Tiger. Promoted in retail as THE organic aubergine: looking different from the conventional aubergine and full

f flavour.

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NOTES: OUR NEWEST PRODUCT, GREEN STRIPED AUBERGINE, FIRM AND SMOOTH FLESH AND FULL OF FLAVOUR. AND ONLY AVAILABLE FOR ORGANIC MARKET.

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Another example: 'Little & Fresh' concept, small vegetables for smaller households, so less waste, organic and no packaging. Good example of partnership in the chain together with producers, Greenery and Jumbo supermarket.

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Rijk Zwaan’s varieties are selected for

rganic cultivation on resistances,

robustness, good yield and quality product, good shelflife and flavour.

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NOTES: EXAMPLE OF SELECTION FOR BREMIA RESISTANCE IN LETTUCE.

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NOTES: PERSONAL ADVICE ON ORGANIC VEGETABLE PRODUCTION BY OUR EXPERTS AND ACCESS TO OUR INTERNATIONAL ORGANIC NETWORK

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Like finding partners to come up with solutions for plastic packaging. Here we are testing our dark skin cucumbers with natural branding.

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Or this box for snack cucumbers made

f plant waste, like stems and leaves

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NEW organic website

With stories of customers, market trends and our organic assortment

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NOTES:THIS IS OUR RETAIL CENTER IN BERLIN, WHERE OUR NEW PRODUCTS AND BRANDS ARE EXHIBITED, INCLUDING OUR ORGANIC CONCEPTS. CONTACT FOR A VISIT.

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@ORGANICSRZ

TWITTER

LINKEDIN/RIJKZWAAN