Operational Updates June 18 th , 2020 1 Agenda Welcome Who does - - PDF document

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Operational Updates June 18 th , 2020 1 Agenda Welcome Who does - - PDF document

6/23/2020 Operational Updates June 18 th , 2020 1 Agenda Welcome Who does what? Org Chart Review Meet your Directors! Whats the end of the 2020 membership year going to look like? Whats in the works for 2021? Questions Adjourn


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Operational Updates

June 18th, 2020

1

Agenda

Welcome Who does what? Org Chart Review Meet your Directors! What’s the end of the 2020 membership year going to look like? What’s in the works for 2021? Questions Adjourn

3

Executive Business Team

CEO

VP of Business Operations HR Manager Executive Assistant Fund Development Director Executive Vice President

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Mission Delivery Team

Executive Vice President Suzanne Moore

  • Sr. Maintenance

Specialist

Joe McGinnis

Director of Volunteer Suppor t & Organizational Analytics

Ashley Bulley

Director of Product Program

Renee Naughton

Director of Recruitment & Retail

Amanda Hoprich

Director of Program & Partnerships

Tiffany Klotz

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Mission Delivery Team Cont.

Executive Vice President Suzanne Moore

Director of Volunteer Suppor t & Organizational Analytics

Ashley Bulley

Associate Director of Member Care & Data Analyst

Tiffanie Chandler

Member Care Specialist

Logan Dennis VACANT Lisa Taylor

Volunteer Support Specialist

Donna Francisco Jessica Kovitch Alison Lynch

Community Initiatives Specialist

Dizza Heusner Camika Tingle

Volunteer Training & Development Associate

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Executive Vice President Suzanne Moore

Director of Recruitment & Retail

Amanda Hoprich

Associate Director of Recruitment

Paola Rosas-Weed

Interim Retail Manager

Tara Petka

Recruitment Specialist

Jana Savini IchelleWashington Amanda Ackerly

Mission Delivery Team Cont.

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Mission Delivery Team Cont.

Executive Vice President Suzanne Moore

  • Sr. Maintenance

Specialist

Joe McGinnis

Director of Product Program

Renee Naughton

Director of Program & Partnerships

Tiffany Klotz

Product Program Specialist

Sam Prosceno Colleen Gilmore

Associate Director of Program/Camp Director

Ivy Sheehan

Program Specialist

Brit La Fritz Danielle Lubbers

8

Refining the Team

Girl Members Volunteers Mission Delivery Team

3 /3 /2 0 2 0

Recruitment & Retail

9

Amanda Hoprich

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Girl Membership

Traditional Troops Girl Members New Members 937 Retained Members 3625 Total: 4462

65.4% Troop Retention

Alternative Programming Girl Members New Members 527 Retained Members 279 Total: 806

11.6% APD Retention

MY20 Forecast Girl Members New Members 945 Retained Members 3636 APD 806 Total: 5387

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Adult Membership

Membership Type Adult Members New Members 429 Retained Members 1570 Lifetime 826 Total 2825

72.4% Adult Retention

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Recruitment

T erritory Strategy:

  • New territories ensure the entire council footprint is covered.
  • Based directly on market share and membership numbers.

Recruitment Strategies:

  • Virtual Open Houses: new members who have attended receive

20% off uniform purchase from Bay Shop

  • Virtual Programming Partnerships: Virtual Troops
  • Leveraging school partnerships: provide schools with more in-

depth information around Girl Scout curriculum

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Communications

Simplified Messaging! Emailing segmented audiences:

  • Volunteers by role
  • Parents
  • Girls
  • Product program participants,
  • And more!

Mirroring resources across website, email, VTK, and social media. Improved website navigation & design. Volunteer Facebook Groups:

  • Provide and additional channel of

messaging and file sharing.

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Bay Shop

Council retail sales will re-open on June 29 Customers will have three options for receiving merchandise: 1. NRC Curbside pick up 2. PRC Curbside pick up 3. Ship to Home with regular Bay Shop Shipping Charges Customers can order through three different options: 1. Electronic Order forms 2. Order by phone during shop hours 3. Order through Facebook Live pop up shops

Program & Partnerships

1 5

Tiffany Klotz

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GSCB at Home

Highlights

  • We offered self-led activities that aligned with the GSLE pillars, as well

as resources from other councils and organizations

  • Participants who complete the submission form will earn the GSCB fun

patch Participation

  • We have 123 completed submissions to date
  • We had 7 submissions for the Patch Design Contest, voting is currently
  • n social media

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Virtual Programming

Lunch Chats

  • Held twice a week, starting at the

end of June

  • Topics: Show and Tell, Book/T

V Chats, Car eer Chat s, Pets, and mor e Recorded Series

  • Three sessions, available in July
  • Recorded - watch at your

leisure

  • Topics: Crafts with Spray Paint, Pe

ts, Sup erhero, Friendship Bracelets, and SW APS Gold Award Workshop

  • Two live offerings at the end of June
  • Will also be offered as a recording soon

Sing Along

  • Held every other Thursday afternoon
  • Camp Counselors join in on the fun
  • Sing 3-4 camp favorites

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CIT

  • Six sessions over two weeks
  • Last week of July
  • Training will include leadership styles, group management, camp safety basics,

and more Program Aide

  • Four sessions over two weeks
  • Offered in August
  • Training will include leadership styles, GSLE, conflict resolution, program

planning, and more ST AY TUNED FOR MORE!

Virtual Programming Cont.

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Program Partners

“Creates value for our members and mutually beneficial relationships”

  • We are working to connect girls and volunteers to experts who

are offering badge earning opportunities and discounts

  • Many organizations are moving to virtual offerings for the fall
  • Buffalo Zoo partnership is live on the event calendar
  • Offering five workshops over the next two months
  • Each badge includes animal demonstrations, exclusive live

views of animal exhibits, and badge-related discussions and activities

  • Do you have an organization in mind?

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Changes You’ll See

Outdoor Experiences

  • We will be offering experiences that allow for outdoor progression
  • Day, Overnight, Multi-Night, and Journey Weekends
  • Across our footprint: GSCB properties, State Parks, and National

Parks

  • We will be able to serve over 700 girls with this model
  • These experiences are in addition to GSCB Resident and Day Camps

Program Registration

  • All program and property reservations will be done online
  • All registration on one platform!

Mobile Program

  • Rolling out this year with multiple program offerings
  • Program Specialists will travel to troop meetings
  • We can serve over 5,000 girls using this model
  • Most importantly

, we will meet the troops where they are, eliminating barriers that troops may have faced in the past

Product Program

2 1

Renee Naughton

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2019 2020 Cookie Program $3,285,032 $3,433,500 Fall Product Program $94,022.06 $87,412.44 T

  • tal

$3,379,054.06 $3,520,912.44

Product Program

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GSCB Volunteers Rock!

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Streamlined Processes

  • Less forms!!!
  • Shortened Fall Product season!
  • New Fall Product vendors!
  • M2 Media & Trophy Nut
  • Exciting new online platform
  • Easier to navigate sales
  • Working on cookie planning now
  • Dual purpose online forms:
  • Permission slips
  • Troop Product Manager
  • SU Product Manger
  • Better rewards
  • Higher quality products
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Volunteer Support

2 5

Ashley Bulley

Training & Onboarding

  • Develop volunteer onboarding paths that include;
  • New Leader Path
  • Service Unit Manager Path
  • Develop topic specific volunteer training
  • pportunities;
  • Troop Finances
  • Travel Planning
  • Support other Mission Delivery department

training creation

  • Develop networking volunteer opportunities that

provide topical reminders;

  • Quarterly Service Unit Manager Calls
  • Monthly New Leader Calls
  • gsLearn

2 7

The “Fix It List”

  • Background checks
  • DCRs
  • Investigation process for mishandling of

funds

  • Money earning & fundraising
  • Troop travel
  • Camp pricing
  • Financial assistance
  • Website
  • Phones
  • Access to program
  • General support
  • Volunteer Onboarding
  • Ongoing volunteer development
  • Recruitment of girls
  • Recruitment of volunteers
  • Troop banking
  • Partnerships
  • General communication
  • Access, access, and more access to

program, trainings, and more

  • Staff follow up
  • Trainer support
  • Clarification of who does what
  • Regular updates
  • Cleanliness of properties
  • Transparency
  • And so much more…
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Member Care

2 8

Ashley Bulley

MemberCare@cbgsc.org

  • Y
  • ur one stop shop for volunteer & parent needs
  • We have upgraded our phone system!
  • Adding a live chat function to our website
  • Have a more specific question? Member Care

will see that it gets answered!

Submitted Questions

3 0

T

  • pics:

1. Strategic Communication 2. Leader Training 3. Volunteer Training 4. Cookie Season Breakdown 5. Impact of COVID & camp closures on budget 6. School closures & meeting places 7. Property 8. Outdoor facilitators & training 9. Weekend activities at camp

  • 10. Programs other than virtual
  • 11. DCRs
  • 12. Budgets
  • 13. Website navigation
  • 14. CPR Training
  • 15. Juliettes – how does it work?
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Questions?

3 1