Only a year ago Retail Rocks 2013 Stairway to Heaven or Road to - - PowerPoint PPT Presentation
Only a year ago Retail Rocks 2013 Stairway to Heaven or Road to - - PowerPoint PPT Presentation
Only a year ago Retail Rocks 2013 Stairway to Heaven or Road to Hell? Great scepticism about secondary assets and especially retail Panellists and speakers concluded: Markets always over-correct. Timing is absolutely right
Only a year ago…
Retail Rocks – 2013 – “Stairway to Heaven or Road to Hell?”
Great scepticism about secondary assets and especially retail Panellists and speakers concluded:
- Markets always over-correct.
- Timing is absolutely right
- “We certainly see buy-side opportunities… in conjunction with greater market stability / rebased rents and yields.”
James Watson, BCL June 24th – Ellandi & Tristan acquired Folkestone 9% NIY
A lot can happen in a year at Ellandi…
New Team Members
A lot can happen in a year at Ellandi…
New Partners
A lot can happen in a year at Ellandi…
Powerful Partnerships
A lot can happen in a year at Ellandi…
New Schemes
Ell llandi Portf tfolio
Current Portfolio Community SC’s 11 GAV £285m NOI £25.3m IRR 22% RoE 1.9 x
- Av. Cash on Cash
14.5% Av LTV 57%
A lot can happen in a year at Ellandi…
New Schemes New Ideas
A lot can happen in a year at Ellandi…
Same Old Fashioned Values
- Polarisation of retail – winners are the top destinations and local convenience shopping
- UK consumer confidence at its highest in seven years. 75% of the growth over the last 11 years expected in the next 4
years
- Significant population growth and income growth forecast for the UK. Translates to increased retail spending
- Ageing population are affluent, shop closer to home and are better connected to local community
- Fastest growing retailers are positioned towards the local and discount sectors
- Click and collect likely to evolve as dominant internet fulfilment route – relies on local store presence
2,600 5,793 6,536 944 2,469 3,951 2,500 204 1,000 2,000 3,000 4,000 5,000 6,000 7,000 2007 2008 2009 2010 2011 2012 2013 2014 (to March)
Stores Affected by Administration
What do does th the fu futu ture hold?
COMMUNITY SHOPPING CENTRES ARE HOME TO THE SUCCESSFUL RETAILERS
Return to a Traditional Investment Hypothesis
- UK retail sector has reached the bottom. Stabilisation is evident in both investment and occupational markets
- Sector poised to benefit from improving UK economy and consumer sentiment
- Yet, not all assets have the same prospects - Ellandi view Community rather than Comparison
- Community Shopping Centres play to the strengths of the discount & convenience sectors, the growth segment of UK
retail
- With good portfolio construction and expert asset management Investors stand to benefit from rental growth, asset
management gains and cyclical yield tightening
Why Now?
1.25% 0.75% 0.60% 0.90% 1.25% 2.40% 2.50% 2.00% 3.50% 4.25% 3.50% 1.89% (3.45) (2.54) (5.27) (6.27) (28.54) (22.45) (20.09) (28.72) (28.72) (19.09) (5.50) (30.00) (25.00) (20.00) (15.00) (10.00) (5.00)
- 0.00%
0.50% 1.00% 1.50% 2.00% 2.50% 3.00% 3.50% 4.00% 4.50% 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Yield Gap Long Run Average Consumer Confidence
Mark Robinson – Investment Director
The future of shopping?
The In Inte ternet t
“Can the Internet Save the High Street”
Panellists
For us it is:
- Preferably the only shopping centre in the town
- Is the prime retail pitch
- Contains 30% of the retail footprint
- Dominates the 10/15 minute drive time catchment
- Must have a centre management team
- The potential to re-invigorate wider town with complementary uses
What is is a Community Shopping Centre
Sta tat t of f th the Day – The Futures Bett tter Valu lue
Shopping Centres
At the heart of their communities
Market Plac lace Kett ttering
Meet and drink
Council Off ffices St t Austell
Council offices, one stop shop and library
Town centres, a place to do business
Regus Express
The future of retail 3D Printing?
Micro Manufatcuring
Our people are the key
Communities are re Made Up p of f People
“Shopping Centres at the Heart of Communities”
Panellists
ELLANDI’S 3RD ANNUAL RETAIL CONFERENCE
THE INTERNET: A SIDE SHOW OF A SIDE SHOW?
19th June 2014
2
ONLINE EATS BRICKS & MORTAR SHOPPING…
[Marc] ‘Andreessen predicts the death of traditional retail. Yes: absolute death’, [by 2020]
Pando Daily January 30, 2013
3
- 1872 Aaron Montgomery Ward, the first mass market mail order
- perator, predicts the end of store shopping
- 1900 John Elfrith Watkins predicts that shopping in the future will
be delivered by pneumatic tube
- 1966 Time Magazine predicts that ‘remote shopping will flop’
- 1977 Bob Circosta presents first TV shopping programme; end of
store retailing predicted
- 1998 Webvan predicted ‘to dominate grocery retailing’
- 1999 Thomas Friedman predicts the demise of Amazon
- 2007 Steve Balmer, Microsoft: ‘iPhone has no chance’
- 2013 Marc ‘Andreessen predicts the death of traditional retail.
Yes: absolute death’ by 2020 (Pando Daily January 30, 2013)
BEFORE DUMPING YOUR GROCERY SHARES…
We are spectacularly bad at predicting technology impact
4
A very strong proclivity to grossly exaggerate…
ALSO USELESS AT PREDICTING ONLINE SALES…
10.37
City analysts, retail consultants, property consultants, academics, data publishers, trade bodies, internet promoters…
LOW-HANGING FRUIT – THE EASY INTERNET WINS
Where the internet is the fulfilment channel
- 1. Electronically transferable services
(finance, travel agency, etc.)
- 2. Electronically transferable goods
(music, video, software, etc.)
LOW-HANGING FRUIT – THE EASY INTERNET WINS
Where the internet is the fulfilment channel
- 1. Electronically transferable services
(finance, travel agency, etc.)
- 2. Electronically transferable goods
(music, video, software, etc.)
Where home delivery and click & collect is the fulfilment channel
- 1. Non-store sales
(mail order, TV shopping, store orders etc.)
- 2. Branded commodities
(electricals mostly) – price comparison led
- 3. Groceries
WHERE INTERNET SALES HAVE COME FROM
15.29 37.32 47.39 Grocery Non-Food Traditional Non-Store Channels
Source: ONS (2013)
Transfer of transaction point…sometimes fulfilment point as well
Logistical Cost Barrier Low Hanging Fruit Downturn 18.0 28.5 25.4 30.9 32.5 33.5 25.4 16.0 16.4 15.0 14.5 13.1 10.8 9.2 8.2 7.3 4.1 2.5 3.3 0.8 2.7 4.0 2.4 1.3 1.2 1.6 1.3 1.5 2.4 2.9 2.5 2.9 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Total Online Growth Total Retail Growth
Source: Conlumino
Tangible goods markets are a more difficult nut to crack
RATE OF INTERNET SALES GROWTH DECLINING
Initial easy-win Electronically transferable and mail order transfer growth phase Tangible goods growth phase Heavy logistics cost investment Margin diluting
- What is the internet doing to space demand?
- What proportion of online sales will be diverted from stores?
THE QUESTION
% of consumers ever used (online respondents)
MULTI-CHANNEL FULFILMENT 2009-2014 CHANGE
- 5
5 10 15 20 25
Deliver to home Deliver to neighbours Deliver to work Click and collect (delivery point) Click and collect (store)
Source: Cunlumino Per Cent
Current split
ONLINE SALES 2013
87.83%
10.37% 1.80%
Retail Sales 2013
Direct store sales Online Traditional Non-Store
Source: ONS
Because of home delivery logistical costs…
STORE DEPENDENCY
83.30%
5.25% 5.10% 6.35%
Retail Sales 2020
Direct store sales Click & Collect Showrooming Non-Store
Source: ONS, Conlumino
Store dependent Non-store Mail order, TV shopping, store ordering pure-play online (ASOS, OCADO etc), non-store click and collect etc
Store sales; mobiles in-store; click and collect; in-store orders
Rate of growth determined by rate of investment…
TOP 50 GLOBAL CHAINS: INVESTMENT INTENTIONS
Source: CBRE
- What is the internet doing to space demand?
- What proportion of online sales will be diverted from stores?
- So why is click and collect winning out over home delivery?
THE QUESTION
Difficult to claw back home delivery costs from consumers
THE FLY IN THE OINTMENT
Normal shop Single trip Customer pays for trip and pick costs Home delivery Multiple trips and multiple ‘pick-costs’
Currently heavily subsidised by store retailers
‘Many retailers believe online is still not making money for a lot of
- companies. The executive director of one retail group remarks: “I believe that
very few retailers are making serious money from online no matter what they say.” A home products retailer agrees: “I think most of them are losing money and at the end of the day that is not a good thing. But retailers are paranoid about losing sales to competitors online and they feel they have to have an
- nline offer to compete even if it is not profitable. But reality will kick in
- eventually. I think a lot of those companies will crash. The bubble will burst.”
...other retailers share the view that online is not making money for many retailers...(but) they still believe that it can serve as a business function – and now a prerequisite one – and not a profit centre. The chief executive of a supermarket group still defines online channels as “investment engines not
profit generators in themselves”.
WITH INVESTMENT COMES COST…
Internet-related margin dilution is now an industry-wide problem
Source: Retail Week Supplement 2013
Not as easy as it looks…
AND JLP
“Convenience in particular is becoming more important to customers because they don’t want to use their cars. But delivery has to be paid for. The reality is that retailers will find it increasingly expensive to deliver that experience, whether that is because demand is not sustained at the same level or because of the continued low growth of the UK economy”.
JLP Commercial Director, Andrea O’Donnell
IN_retail Spring 2012
Somebody has to pay for service enhancement costs…
THE MARGIN DILUTION PROBLEM
Tesco 22nd April 2014
- ‘Multi-channel’ does not increase the size of the retail cake
THE MARGIN DILUTION PROBLEM
- ‘Multi-channel’ does not increase the size of the retail cake
- It is a service enhancement, a cost: somebody – retailer or
consumer – has to pay
THE MARGIN DILUTION PROBLEM
- ‘Multi-channel’ does not increase the size of the retail cake
- It is a service enhancement, a cost: somebody – retailer or
consumer – has to pay
- Many store retailers are currently subsidising multi-channel to
maintain/increase market share
THE MARGIN DILUTION PROBLEM
- ‘Multi-channel’ does not increase the size of the retail cake
- It is a service enhancement, a cost: somebody – retailer or
consumer – has to pay
- Many store retailers are currently subsidising multi-channel to
maintain/increase market share
- The potential sector-wide logistical and marketing investment
requirement going forward is huge; it is also unavoidable
THE MARGIN DILUTION PROBLEM
- ‘Multi-channel’ does not increase the size of the retail cake
- It is a service enhancement, a cost: somebody – retailer or
consumer – has to pay
- Many store retailers are currently subsidising multi-channel to
maintain/increase market share
- The potential sector-wide logistical and marketing investment
requirement going forward is huge; it is also unavoidable
- Except for discounters, mass-market store retailers that do not
invest in multi-channel risk losing market share
THE MARGIN DILUTION PROBLEM
- ‘Multi-channel’ does not increase the size of the retail cake
- It is a service enhancement, a cost: somebody – retailer or
consumer – has to pay
- Many store retailers are currently subsidising multi-channel to
maintain/increase market share
- The potential sector-wide logistical and marketing investment
requirement going forward is huge; it is also unavoidable
- Except for discounters, mass-market store retailers that do not
invest in multi-channel risk losing market share
- The hope is that, over the longer term, savings from logistical
advances will dilute multi-channel costs, reducing margin dilution
THE MARGIN DILUTION PROBLEM
- ‘Multi-channel’ does not increase the size of the retail cake
- It is a service enhancement, a cost: somebody – retailer or
consumer – has to pay
- Many store retailers are currently subsidising multi-channel to
maintain/increase market share
- The potential sector-wide logistical and marketing investment
requirement going forward is huge; it is also unavoidable
- Except for discounters, mass-market store retailers that do not
invest in multi-channel risk losing market share
- The hope is that, over the longer term, savings from logistical
advances will dilute multi-channel costs, reducing margin dilution
- But it is price comparison that is the real game-changer because it
is heavily deflationary: great for consumers, less so for retailers
THE MARGIN DILUTION PROBLEM
- What is the internet doing to space demand?
- What proportion of online sales will be diverted from stores?
- So why is click and collect winning out over home delivery?
- But what about ‘dark stores’ and logistical investment?
THE QUESTION
TESCO BRANCH NETWORK – DARK STORES
Enfield Croydon Aylesford Greenford Erith Crawley TESCO DARK STORES
Source: Retail Locations
Tesco currently achieves 47% online market share
- Network maintenance
- Acquisition/disposal
- An aging portfolio
- Merchandising
- Different formats/sizes
- New technology
BACK TO THE FUTURE…
1900s grocery stores walk-in shopping; butchers, bakers, fishmongers etc 1950s home delivery about food basics 1960s supermarkets all about the car; range broadening 1970s to-date superstores/ hypermarkets; more range broadening;
- ne-stop
shopping; have not cracked hypermarket
- ffers yet
still evolving 1990s to date strengthening convenience store offers; mopping-up remaining market share 2000s home delivery about convenience and market share protection
29
Town Centre vs Out-of-Town
GROCERY DEVELOPMENT PIPELINE
5 10 15 20 25 30 35 40 45 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 million sq ft Town Centre Out-of-Town
Source: CBRE; PMA
Discounting on a roll?
MAIN GROCERY MARKET SHARES
58.7 81.4 78.6 21.2 0.0 2.1 8.3 18.0 10.1 10.0 20.0 30.0 40.0 50.0 60.0 70.0 80.0 90.0 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Tesco, Asda, Morrisons, Sainsburys, Waitrose Somerfield, Kwik Save, Safeway, Netto Aldi, Lidl Co-op, Iceland, Independents Per Cent
Source: Kantar Worldpanel
31
Six years of squeezed household incomes, are consumers switching?
ENFORCED FRUGALITY AND BEHAVIOUR CHANGE
61 64 42 89 91 74 78 78 55
10 20 30 40 50 60 70 80 90 100 Seek Discounts Buy Own-Brand Accept Living with Less Per Cent
Pre-Credit Crisis Now In the Future
Source: Booz & Company
To switch you have to have a shop to switch too…
MAIN GROCERY MARKET SHARES
10.0 20.0 30.0 40.0 50.0 60.0 70.0 80.0 90.0 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Tesco, Asda, Morrisons, Sainsburys, Waitrose Somerfield, Kwik Save, Safeway, Netto Aldi, Lidl Co-op, Iceland, Independents Per Cent 356 Source: Kantar Worldpanel, Retail Locations, Conlumino 1,135 219% 1,709 5,556 225% 1,941
10.0 20.0 30.0 40.0 50.0 60.0 70.0 80.0 90.0 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Tesco, Asda, Morrisons, Sainsburys, Waitrose Somerfield, Kwik Save, Safeway, Netto Aldi, Lidl Co-op, Iceland, Independents Per Cent
MAIN GROCERY MARKET SHARES
Source: Kantar Worldpanel; Conlumino
5,556 branches; 97.5m sq ft; average size 17,500 sq ft; sales density c £1,150 sq ft 1,135 branches; 9.1m sq ft; average size 8,000 sq ft; sales density c £580 sq ft
Are shoppers demanding less range?
10.0 20.0 30.0 40.0 50.0 60.0 70.0 80.0 90.0 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Tesco, Asda, Morrisons, Sainsburys, Waitrose Somerfield, Kwik Save, Safeway, Netto Aldi, Lidl Co-op, Iceland, Independents Per Cent
MAIN GROCERY MARKET SHARES
Source: Kantar Worldpanel; Conlumino
FULL RANGE, ONLINE INVESTORS NO FRILLS GROCERY/LIMITED RANGE
CONVENIENCE STORE OFFER IMPROVING
Investing in a low spending growth economy is painful…
Aldi/Lidl 9/12k Sq Ft net + 4/6k Sq Ft net High Street Bigger than Symbol Group units CONVENIENCE STORE PUSH TO INFILL BASIC RANGE GROCERY STORE EXPANSION SUPERSTORE EXPANSION CONTINUES
- What is the internet doing to space demand?
- What proportion of online sales will be diverted from stores?
- So why is click and collect winning out over home delivery?
- But what about ‘dark stores’ and logistical investment?
- So what is happening to property?
THE QUESTION
36
The great services shakeout…
WHAT DOES ALL THIS MEAN FOR PROPERTY
Source: Retail Locations and CBRE 20,000 40,000 60,000 80,000 100,000 120,000 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 Branches
Catering Leisure Retail Services
BRANCH LOSSES SINCE 1998
- 9,000
- 8,000
- 7,000
- 6,000
- 5,000
- 4,000
- 3,000
- 2,000
- 1,000
Department Stores Tea & Coffee Merchants Motor Accessories Cash & Carry Dry Cleaners CTN Off-Licences Camera Shops Bookshops Brown Goods Records/Tapes & Cds Stationery Video Hire Photo-Processing Travel Agents Post Offices Financial
Source: Retail locations; CBRE
Internet Impact – Electronically Transferable/Technology Supermarket Impact Other
Long run trends…
CAUSES OF CHAIN BRANCH CHANGE
Source: Retail Locations; CBRE
Predominantly electronically transferable/supermarket impact
- 20,000
- 10,000
10,000 20,000 30,000 40,000 Tangible Retail Leisure Food Bulky Deliverables Niche Food Old Service Branded Electronics Supermarket Impact Electronically Transferable
Migration to larger markets/larger units remains key space driver
MARKET SHARE CONCENTRATION
10 20 30 40 50 60 70 80 90 20 40 60 80 100 120 140 160 180 200 % Distribution Trading Locations
Market Share 2013 Market Share 1971
Source: NSLSP
40
It is recession not internet that has weakened space demand…
RETAIL RENTS
100 110 120 130 140 150 160 170 180 190 200
All Shops Central London Suburban London
DEVELOPMENT IMPACT
Westwood Cross
- Damage to period stock obstructing expansion of leisure retailing
- Chronic maintenance backlog: public realm and individual
buildings
- Hundreds of £millions in rates taken out, very little put back in
- Absence of mix control because of multi-ownership
- Use controls obstructing the transfer of obsolete shopping into
- ther use including, critically, residential
- Accessibility problems because of long-run failure to invest in
parking; conflicting planning goals
- Huge surplus of obsolete small scale high street stock no longer
viable for shopping
- Chronic shortage of high productivity modern stock: hence the
UK’s eye-watering occupational costs
BIGGEST PROBLEM – POOR ASSET MANAGEMENT
ANOTHER WAY OF LOOKING AT OBSOLESCENCE
‘I don’t think that we’re overbuilt; we’re under-demolished’
Jeff Jordan, The Atlantic City Lab, December 2012
Jeff Jordan commenting on US malls…
T +44 2071 823 611 mark.teale@cbre.com
For more information regarding this presentation please contact: Mark Teale, Head of Retail Research