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No ve mb e r 2017 F or war d L ooking State me nts and Non- GAAP Me asur e s I n ke e ping with the SE C's "Sa fe Ha rb o r" g uide line s, c e rta in sta te me nts ma de during this pre se nta tio n c o uld b e c o nside re


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SLIDE 1

No ve mb e r 2017

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SLIDE 2

Company Presentation // November 2017

F

  • r

war d L

  • oking State me nts and Non- GAAP Me asur

e s

2 I n ke e ping with the SE C's "Sa fe Ha rb o r" g uide line s, c e rta in sta te me nts ma de during this pre se nta tio n c o uld b e c o nside re d fo rwa rd-lo o king a nd sub je c t to c e rta in risks a nd unc e rta intie s tha t c o uld c a use re sults to diffe r ma te ria lly fro m tho se pro je c te d. Whe n we use the wo rds "will like ly re sult," "ma y," "a ntic ipa te ," "e stima te ," "sho uld," "e xpe c t," "b e lie ve ," "inte nd," o r simila r e xpre ssio ns, we inte nd to ide ntify fo rwa rd-lo o king sta te me nts. Suc h fo rwa rd-lo o king sta te me nts inc lude , b ut a re no t limite d to , o ur b usine ss a nd inve stme nt stra te g y, o ur unde rsta nding o f o ur c o mpe titio n, c urre nt ma rke t tre nds a nd o ppo rtunitie s, pro je c te d o pe ra ting re sults, a nd pro je c te d c a pita l e xpe nditure s. T he se fo rwa rd-lo o king sta te me nts a re sub je c t to kno wn a nd unkno wn risks a nd unc e rta intie s, whic h c o uld c a use a c tua l re sults to diffe r ma te ria lly fro m tho se a ntic ipa te d inc luding , witho ut limita tio n: g e ne ra l vo la tility o f the c a pita l ma rke ts a nd the ma rke t pric e o f o ur c o mmo n sto c k; c ha ng e s in o ur b usine ss o r inve stme nt stra te g y; a va ila b ility, te rms a nd de plo yme nt o f c a pita l; a va ila b ility o f q ua lifie d pe rso nne l; c ha ng e s in o ur industry a nd the ma rke t in whic h we o pe ra te , inte re st ra te s o r the g e ne ra l e c o no my, a nd the de g re e a nd na ture o f o ur c o mpe titio n. T he se a nd o the r risk fa c to rs a re mo re fully disc usse d in the c o mpa ny's filing s with the Se c uritie s a nd E xc ha ng e Co mmissio n. E BI T DA is de fine d a s ne t inc o me b e fo re inte re st, ta xe s, de pre c ia tio n a nd a mo rtiza tio n. E BI T DA yie ld is de fine d a s tra iling twe lve mo nth E BI T DA divide d b y the purc ha se pric e o r de b t a mo unt. A c a pita liza tio n ra te is de te rmine d b y dividing the pro pe rty's ne t o pe ra ting inc o me b y the purc ha se pric e . Ne t o pe ra ting inc o me is the pro pe rty's funds fro m o pe ra tio ns minus a c a pita l e xpe nse re se rve o f e ithe r 4% o r 5% o f g ro ss re ve nue s. Ho te l E BI T DA flo w-thro ug h is the c ha ng e in Ho te l E BI T DA divide d b y the c ha ng e in to ta l re ve nue s. E BI T DA, F F O, AF F O, CAD a nd

  • the r te rms a re no n-GAAP me a sure s, re c o nc ilia tio ns o f whic h ha ve b e e n pro vide d in prio r e a rning s re le a se s a nd filing s with the SE

C o r in the a ppe ndix to this pre se nta tio n. T he c a lc ula tio n o f implie d e q uity va lue is de rive d fro m a n e stima te d b le nde d c a pita liza tio n ra te (“Ca p Ra te ”) fo r the e ntire po rtfo lio using the c a pita liza tio n ra te me tho d. T he e stima te d Ca p Ra te is b a se d o n re c e nt Ca p Ra te s o f pub lic a lly tra de d pe e rs invo lving a simila r b le nd o f a sse t type s fo und in the po rtfo lio , whic h is the n a pplie d to Ne t Ope ra ting I nc o me (“NOI ”) o f the c o mpa ny’ s a sse ts to c a lc ula te a T

  • ta l

E nte rprise Va lue (“T EV”) o f the c o mpa ny. F ro m the T E V, we de duc t de b t a nd pre fe rre d e q uity a nd the n a dd b a c k wo rking c a pita l a nd the c o mpa ny’ s inve stme nt in Ashfo rd I nc . to de rive a n e q uity va lue . T he c a pita liza tio n ra te me tho d is o ne o f se ve ra l va lua tio n me tho ds fo r e stima ting a sse t va lue a nd implie d e q uity va lue . Amo ng the limita tio ns o f using the c a pita liza tio n ra te me tho d fo r de te rmining a n implie d e q uity va lue a re tha t it do e s no t ta ke into a c c o unt the po te ntia l c ha ng e o r va ria b ility in future c a sh flo ws, po te ntia l sig nific a nt future c a pita l e xpe nditure s, the inte nde d ho ld pe rio d o f the a sse t, o r a c ha ng e in the future risk pro file o f a n a sse t. T his o ve rvie w is fo r info rma tio na l purpo se s o nly a nd is no t a n o ffe r to se ll, o r a so lic ita tio n o f a n o ffe r to b uy o r se ll, a ny se c uritie s o f Ashfo rd Ho spita lity Prime , I nc . o r a ny o f its re spe c tive a ffilia te s, a nd ma y no t b e re lie d upo n in c o nne c tio n with the purc ha se o r sa le o f a ny suc h se c urity.

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SLIDE 3

Company Presentation // November 2017

Manage me nt T e am

3

  • 20 ye ar

s of hospitality e xpe r ie nc e

  • 1 ye ar

with Ashfor d

  • 15 ye ar

s with Mor gan Stanle y

  • Cor

ne ll Sc hool of Hote l Administr ation, BS

  • Unive r

sity of Pe nnsylvania MBA

R

ICHARD J. ST OCKT ON

Chie f E xe c utive Offic e r & Pre side nt

  • 17 ye ar

s of hospitality e xpe r ie nc e

  • 14 ye ar

s with Ashfor d

  • 3 ye ar

s with ClubCor p

  • CF

A c har te r holde r

  • Southe r

n Me thodist Unive r sity BBA

DE

RIC S. E UBANKS, CF

A

Chie f F inanc ial Offic e r

  • 12 ye ar

s of hospitality e xpe r ie nc e

  • 7 ye ar

s with Ashfor d (5 ye ar s with Ashfor d pr e de c e ssor )

  • 5 ye ar

s with Ste phe ns Inve stme nt Bank

  • Oklahoma State Unive r

sity BS

JE

RE MY J. WE L T E R

E VP o f Asse t Manag e me nt

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SLIDE 4

Company Presentation // November 2017

Str ate gic Ove r vie w

4

Bar de ssono Hote l & Spa Yo untville , CA Pie r House Re sor t Ke y We st, F L T he Ritz- Car lton St. T homas

  • St. T

ho mas, USVI

F

  • c use d str

ate gy of inve sting in luxur y hote ls and r e sor ts Gr

  • w or

ganic ally thr

  • ugh str
  • ng r

e ve nue and c ost c ontr

  • l initiative s

Gr

  • w e xte r

nally thr

  • ugh ac c r

e tive ac quisitions of high quality asse ts T ar ge ts c onse r vative le ve r age of Ne t De bt / Gr

  • ss

Asse ts of 45% with non- r e c our se pr

  • pe r

ty de bt Highly- aligne d manage me nt te am and advisor y str uc tur e

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SLIDE 5

Company Presentation // November 2017

Q3 E ar nings Highlights

5

  • Net loss attributable to common stockholders for the quarter was $2.7 million or

$0.09 per diluted share

  • Comparable RevPAR for all hotels decreased 5.3% to $211.36 during the third quarter
  • Comparable RevPAR for all hotels not under renovation decreased 2.9% to $204.72

during the third quarter

  • Comparable Hotel EBITDA flow-through for all hotels was 72% for the quarter
  • Adjusted funds from operations (AFFO) was $0.37 per diluted share for the quarter as

compared with $0.38 per diluted share from the prior-year quarter

  • Adjusted EBITDA was $26.0 million for the quarter reflecting 18.3% growth over the

prior year quarter

  • During the quarter, the Company announced that it had refinanced a mortgage loan
  • n the Bardessono Hotel and Spa
  • Capex invested during the quarter was $11 million

Q UART

E RL Y DIVIDE ND PE R SHARE

AF F O PE

R SHARE

  • 10.0%
  • 5.0%

0.0% 5.0% 10.0% 15.0% Q1 Q2 Q3 Q4 2014 2015 2016 2017

R

E VPAR G ROWT H

$0.18 $0.26 $0.38 $0.46 $0.45 $0.60 $0.60 $0.50 $0.42 $0.39 $0.38 $0.37 $0.21 $0.22 $0.34

$0.00 $0.50 $1.00 $1.50 $2.00 2014 2015 2016 2017 Q1 Q2 Q3 Q4

$0.05 $0.05 $0.10 $0.16 $0.05 $0.10 $0.12 $0.16 $0.05 $0.10 $0.12 $0.16 $0.05 $0.10 $0.12

$0.00 $0.10 $0.20 $0.30 $0.40 $0.50 $0.60 2014 2015 2016 2017 Q1 Q2 Q3 Q4

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SLIDE 6

Company Presentation // November 2017

Re c e nt De ve lopme nts

6

Announc e d Re fine d Str ate gy & Ame ndme nt to Advisor y Agr e e me nt Common E quity & Conve r tible Pr e fe r r e d E quity Raise Ac quisition of Par k Hyatt Be ave r Cr e e k Ac quisition of Hote l Yountville Stoc kholde r s Appr

  • ve

Ame ndme nt to Advisor y Agr e e me nt Announc e d Pr

  • gr

e ss on Non- Cor e Hote ls Str ate gy #1 Announc e d Pr

  • gr

e ss on Non- Cor e Hote ls Str ate gy #2

JAN 2017 Re fine d Str a te g y

  • L

uxury fo c us

  • I

nc re a se divide nd b y 33% to $0.16

  • 45% Ne t De b t / Gro ss Asse ts
  • 10%-15% o f g ro ss de b t in c a sh o n-

ha nd

  • I

de ntifie d no n-c o re ho te ls stra te g y

Ame nde d Advisor y Ag mt

  • Re mo va l o f 1.1x multiple a nd ta x

g ro ss up

  • Cha ng e in ma jo rity no lo ng e r

trig g e rs te rmina tio n fe e

  • Pa yme nt o f $5 millio n to Ashfo rd

I nc . MAR 2017

Cour tya r d Phila de lphia

  • Upb ra nding to Auto g ra ph

Co lle c tio n b y Ma rrio tt

Cour tya r d Sa n F r a nc isc o

  • Upb ra nding to Auto g ra ph

Co lle c tio n b y Ma rrio tt

Ma r r iott Pla no L e g a c y

  • So ld 11/ 1 fo r $104MM

T a mpa Re na issanc e

  • L

iste d fo r sa le MAR 2017 JUN 2017 JUN 2017 NOV 2017

$105M $145.5M $96.5M

PARK HYAT

T

BE

AVE R C RE E K

HOT

E L

YOUNT

VIL L E

$207

F Y16 R

E VPAR

(1)

$212

Q1 17 R

E VPAR

(1)

$223

Q3 17 R

E VPAR

(1),(2)

#1

R

E VPAR L E ADE R

(1) T T M c o mpa ra b le Re vPAR a s re po rte d (2) Pro fo rma fo r sa le o f Ma rrio tt Pla no L e g a c y

MAY 2017

$217

Q2 17 R

E VPAR

(1)
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SLIDE 7

Company Presentation // November 2017

High- Quality Hote ls in L e ading Ur ban & Re sor t Mar ke ts

7 No n-Co r e Asse ts

Ma rriott Se a ttle Se attle , WA Hilton T
  • rre y Pine s

L a Jo lla, CA Ba rde ssono Hote l & Spa Yo untville , CA Pie r House Re sort Ke y We st, F L Re na issa nc e T a mpa T ampa, F L Sofite l Chic a g o Ma g nific e nt Mile Chic ago , IL Ca pita l Hilton Washingto n D.C. Courtya r d Sa n F ra nc isc o San F r anc isc o , CA Re na issa nc e T a mpa T ampa, F L Courtya r d Phila de lphia Philade lphia, PA Ca pita l Hilton Washingto n D.C. T he Ritz- Ca rlton St. T homa s

  • St. T

ho mas, USVI Hote l Yountville Yo untville , CA Pa rk Hya tt Be a ve r Cre e k Be ave r Cr e e k, CO

Co r e Asse ts

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SLIDE 8

Company Presentation // November 2017

Numb er of T T M T T M T T M T T M Hotel % of Core L

  • c a tion

Rooms ADR(1) OCC(1) RevPAR(1) EBIT DA(1),(2) T

  • tal

B a rd esso no Na p a Va lley, C A 62 $779 82% $640 $5,380 4.2% Ho tel Yo untville Na p a Va lley, C A 80 $555 80% $442 $6,232 4.9% Ritz-C a rlto n St. T ho m a s

  • St. T

ho m a s, U SVI 180 $573 74% $424 $9,432 7.4% Pier Ho use Key West, F L 142 $426 80% $343 $9,994 7.9% Pa rk Hya tt B ea ver C reek B ea ver C reek, C O 190 $445 62% $277 $9,972 7.9% Ma rrio tt Sea ttle Wa terfro nt Sea ttle, WA 361 $270 87% $235 $15,927 12.6% C a p ita l Hilto n Wa shing to n D.C . 550 $238 90% $214 $17,988 14.2% So fitel C hic a g o Ma g nific ent Mile C hic a g o , I L 415 $205 82% $168 $6,389 5.0% Hilto n T

  • rrey Pines

L a Jo lla , C A 394 $203 85% $172 $14,831 11.7%

T

  • ta l Core

2,374 $302 83% $250 $96,144 75.8% Non-Core

C o urtya rd Sa n F ra nc isc o Do w nto w n Sa n F ra nc isc o , C A 408 $268 83% $222 $12,288 9.7% Rena issa nc e T a m p a T a m p a , F L 293 $190 82% $155 $6,860 5.4% C o urtya rd Phila d elp hia Do w nto w n Phila d elp hia , PA 499 $171 81% $139 $11,497 9.1%

T

  • ta l Non-Core

1,200 $209 82% $171 $30,645 24.2% T

  • ta l Portfolio

3,574 $271 82% $223 $126,789 100.0%

  • Co re por

tfolio quality unpar alle le d in the

pub lic lo dg ing RE I T se c to r

  • Ge ogr

aphic a lly dive r sifie d po rtfo lio

lo c a te d in stro ng ma rke ts Por tfolio Ove r vie w

8

(1) As o f Se pte mb e r 30, 2017 (2) Re c o nc ilia tio ns pro vide d in Q3 e a rning s re le a se file d o n 11/ 3/ 17 (3) Anno unc e d re po sitio ning to Auto g ra ph Co lle c tio n b y Ma rrio tt No te : Ho te l E BI T DA in tho usa nds

$223

O VE

RAL L

R

E VPAR

$250

C ORE R

E VPAR

(3) (3)

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SLIDE 9

Company Presentation // November 2017

Why We F

  • c us on L

uxur y

9

(1) T

  • ta l no mina l g ro wth fro m De c e mb e r 1987 to July 2017

So urc e : ST R

Gre a te st lo ng -te rm Re vPAR g ro wth o f

229% (1)

L UXURY

Se c o nd g re a te st lo ng - te rm Re vPAR g ro wth o f

150% (1)

UPPE R- UPSCAL E

50 100 150 200 250 300 350 De c -87 Aug -88 Apr-89 De c -89 Aug -90 Apr-91 De c -91 Aug -92 Apr-93 De c -93 Aug -94 Apr-95 De c -95 Aug -96 Apr-97 De c -97 Aug -98 Apr-99 De c -99 Aug -00 Apr-01 De c -01 Aug -02 Apr-03 De c -03 Aug -04 Apr-05 De c -05 Aug -06 Apr-07 De c -07 Aug -08 Apr-09 De c -09 Aug -10 Apr-11 De c -11 Aug -12 Apr-13 De c -13 Aug -14 Apr-15 De c -15 Aug -16 Apr-17 L uxury Cla ss Uppe r Upsc a le Cla ss Upsc a le Cla ss Uppe r Midsc a le Cla ss Midsc a le Cla ss E c o no my Cla ss

Re vPAR (I nde xe d)

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SLIDE 10

Company Presentation // November 2017

L

  • ng- T

e r m T r ading Pr e mium

10

So urc e : ST R, SNL T

  • p Qua rtile : BE

E , PE B, L HO Pe e rs: AHT , CL DT , CHSP, DRH, F CH, HT , HPT , HST , I NN, RL J, SHO

T he to p q ua rtile o f lo dg ing RE I T s (b y Re vPAR) ha ve c o nsiste ntly ha d hig he r q ua lity a sse ts a nd

tra de d a t a pre mium re la tive to o the r pe e rs

  • ve r a lo ng -te rm 10 ye a r pe rio d

5.0x 7.0x 9.0x 11.0x 13.0x 15.0x 17.0x 19.0x 21.0x 23.0x 25.0x 1/ 3/ 2006 1/ 3/ 2007 1/ 3/ 2008 1/ 3/ 2009 1/ 3/ 2010 1/ 3/ 2011 1/ 3/ 2012 1/ 3/ 2013 1/ 3/ 2014 1/ 3/ 2015 T

  • p Qua rtile Avg NT

M E BI T DA Multiple Pe e r Avg NT M E BI T DA Multiple

2.5X

PRE

MIUM E

BIT DA T

RADING MUL T IPL E

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SLIDE 11

Company Presentation // November 2017

19.1% 15.8% 7.6% 6.1% 3.6% 3.5% 2.5% 2.3% 2.0% 1.7% 1.6% 1.1% 0.8% 0.5% 0.4% 0.3% 0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 16.00% 18.00% 20.00% AHT AHP HT APL E CL DT RE I T Avg CHSP RL J PE B I NN HST DRH SHO XHR L HO PK

Highly Aligne d Manage me nt T e am

11

Ma na g e me nt ha s sig nific a nt pe rso na l we a lth inve ste d in the Co mpa ny

Hig hly- a lig ne d ma na g e me nt te a m with a mong hig he st inside r e quity owne rship

  • f public ly- tra de d Hote l RE

IT s

RE I T Avg inc lude s: AHT , HT , APL E , CL DT , CHSP, RL J, PE B, I NN, HST , DRH, SHO, XHR, L HO, PK So urc e : Co mpa ny filing s * I nside r e q uity o wne rship fo r Ashfo rd Prime inc lude s dire c t inte re sts a nd inte re sts o f re la te d pa rtie s

16%

I nside r o wne rship 4.5x hig he r tha n RE I T industry a ve ra g e

4.5x

T

  • tal dollar

value of inside r

  • wne r

ship (as of 10/ 27/ 17)

$59M

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SLIDE 12

Company Presentation // November 2017

Asse t Manage me nt Ove r vie w

12

T

E AM

  • 1 - E

VP

  • 10 - Asse t ma na g e rs
  • 2 - Re ve nue o ptimiza tio n
  • 3 - Risk & I

nsura nc e

  • 4 - Ca pe x spe c ia lists
  • 2 - L

e g a l

  • 1 - Pro pe rty ta x spe c ia list
  • 4 - Ana lysts

ME

E T INGS WIT H PROPE RT Y

MANAGE

ME NT

  • Asse t ma na g e r ha s a we e kly

me e ting with ho te l le a de rship

Re ve nue tre nds

E xpe nse ma na g e me nt

Spe c ia l pro je c ts

  • T

wic e a nnua l po rtfo lio me e ting s

PROPE

RT Y SIT E VISIT S

  • 4 time s a ye a r
  • F

ull da y me e ting s

Re ve nue

Ma rke t sha re

E xpe nse s

Gue st sa tisfa c tio n

Asse t c a re

R

E VE NUE O PT IMIZAT ION

  • Mo nthly me e ting s

All c ha nne ls & se g me nts

  • f b usine ss
  • Annua l b usine ss tra nsie nt/

c o rpo ra te ne g o tia te d RF P disc ussio ns

  • Annua l b udg e t g uida nc e ,

me e ting s, a nd re ve nue disc ussio ns

  • T

e a m te sts a nd imple me nts re ve nue e nha nc e me nt a nd upse ll o ppo rtunitie s

ST

AF F ING AND E XPE NSE S Asse t Ma na g e me nt T e a m:

  • I

nte rvie ws / a ppro va ls o f ho te l le a de rship c a ndida te s

  • Be nc hma rks ho urly

pro duc tivity a nd le a de rship

  • rg c ha rts
  • F

ro m time to time e ng a g e s c o nsulta nts fo r time a nd mo tio n studie s

  • E

nsure s ho te ls a re e va lua ting a nd ne g o tia ting ho te l le ve l c o ntra c ts fo r fa vo ra b le te rms

PROPE

RT Y T AX APPE AL S

  • De dic a te d pro fe ssio na l o n

the te a m with so le re spo nsib ility to mo nito r a nd a ppe a l ta x a sse ssme nts

slide-13
SLIDE 13

Company Presentation // November 2017 13

Asse t Manage me nt Ove r vie w (c ont.)

BRAND NE

GOT IAT IONS

  • Bra nding de c isio ns,

ne g o tia tio ns, a nd e xte nsio ns

  • Bra nd re la te d PI

Ps a nd c a pita l dire c tive s

  • Asse t ma na g e me nt te a m

me mb e rs se rve o n b ra nd

  • wne r a dviso ry c o mmitte e s
  • Re spo nd to a ll b ra nd

de ve lo pme nt pro po sa ls

  • Atte nd b ra nd c o nfe re nc e s

a nd ma inta in re la tio nships with ke y sta ke ho lde rs

C APIT

AL

DE

CISIONS

  • Se t c a pita l b udg e ts
  • Prio ritize pro je c ts
  • Addre ss e me rg e nc y c a pita l

ne e ds

  • Ma na g e e ne rg y

pro c ure me nt a nd e ne rg y ROI pro je c ts

  • Administe r c o mpre he nsive

pre ve nta tive ma inte na nc e a udit pro g ra m

R

ISK / I NSURANCE T E AM

  • 3 de dic a te d pro fe ssio na ls
  • Ma na g e e me rg e nc y

re spo nse s to c rise s o r disa ste r situa tio ns

  • Pro a c tive ly a ddre ss c hro nic

risk po ints within ho te ls

slide-14
SLIDE 14

Company Presentation // November 2017

Past Ope r ating Pe r for manc e Re lative to Pe e r s

14

Re vPAR Gr

  • wth

2.4% 4.3% 2.4%

1.7% 1.3% 0.4%

Hote l E BIT DA Gr

  • wth

3.7% 5.0% 2.2%

2.5% 0.2%

  • 1.6%

0.4%

  • 0.6%

2.9%

  • 2.9%

2016

2.5%

0.8%

2.1%

  • 5.2%

2016 Q3 2016 Q4 2017 Q1 2017 Q2

Pe e rs: CHSP, PE B, DRH, L HO, SHO

  • Prime ha s o utpe rfo rme d its RE

I T pe e rs 3 of the past 4 ye ar

s and e ac h of the past 4 quar te r s (Prime re sults in gr e e n; RE

I T a ve ra g e s in b la c k)

slide-15
SLIDE 15

Investor and Analyst Day // New York

Case Study – T he Ritz- Car lton St. T homas

15

2016 (1st F ull Ye ar

  • f Owne r

ship)

450 83%

RPI I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW- T HROUGH

Ac q uire d in De c e mb e r 2015 fro m Ma rrio tt fo r $64 millio n Go ing -in T T M NOI c a p ra te o f 10% Pe rfo rma nc e ha s b e e n stro ng de spite zika he a dwinds T

  • p re so rt in U.S.

Virg in I sla nds

Quar te r ly NOI and NOI Yie ld

$3,953 $4,155 $3,624 $1,548 $1,882 $2,406 $134 ($387) $272 $908 $649 5.0% 6.0% 7.0% 8.0% 9.0% 10.0% 11.0% ($1,000) $0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000 $8,000 2015 2016 2017 Q1 Q2 Q3 Q4 NOI Yie ld

No te : NOI yie ld b a se d o n g ro ss b o o k va lue *F

  • r 2017 re pre se nts T

T M NOI Yie ld a s o f Q3 *

slide-16
SLIDE 16

Company Presentation // November 2017

Case Study – Pie r House Re sor t

16

Ashfo rd Prime a c q uire d in e a rly 2014 fo r $92.7 millio n

2015

2.5% 255 86%

RPI G ROWT

H

HOT

E L

E BIT DA MARGIN I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW- T HROUGH

2016

4.9% 170 206%

RPI G ROWT

H

HOT

E L

E BIT DA MARGIN I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW-

T

HROUGH

YT D Se pte mbe r 2017

0.1% 91 73%

RPI G ROWT

H

HOT

E L

E BIT DA MARGIN I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW-

T

HROUGH

Re ming to n ha s de mo nstra te d the a b ility to a c hie ve c o nside ra b le upside e spe c ia lly whe n re pla c ing a sma ll, o wne r/ o pe ra to r

Quar te r ly NOI and NOI Yie ld

$2,854 $3,224 $3,385 $3,383 $1,773 $2,104 $2,185 $2,469 $1,116 $1,316 $1,480 $999 $2,020 $2,157 $2,242 7.0% 7.5% 8.0% 8.5% 9.0% 9.5% 10.0% $0 $2,000 $4,000 $6,000 $8,000 $10,000 2014 2015 2016 2017 Q1 Q2 Q3 Q4 NOI Yie ld

No te : NOI yie ld b a se d o n g ro ss b o o k va lue *F

  • r 2017 re pre se nts T

T M NOI Yie ld a s o f Q3 *

slide-17
SLIDE 17

Company Presentation // November 2017

Case Study – Bar de ssono Hote l & Spa

17

  • Ac q uire d in July 2015 fo r $85 millio n a nd insta lle d a ffilia te d pro pe rty

ma na g e r Re ming to n

  • Pro ve n a b ility to o utpe rfo rm

2016 (F ir st F ull Ye ar

  • f Owne r

ship)

10% 518 242%

R

E VPAR G ROWT H

HOT

E L

E BIT DA MARGIN I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW-

T

HROUGH

YT D Se pte mbe r 2017

4.6% 211 181%

R

E VPAR G ROWT H

HOT

E L

E BIT DA MARGIN I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW-

T

HROUGH

Quar te r ly NOI and NOI Yie ld

($438) $4 $93 $1,025 $1,339 $1,369 $1,566 $1,692 $1,915 $1,061 $1,238 0.0% 1.0% 2.0% 3.0% 4.0% 5.0% 6.0% 7.0% 8.0% ($1,000) $0 $1,000 $2,000 $3,000 $4,000 $5,000 2015 2016 2017 Q1 Q2 Q3 Q4 NOI Yie ld

No te : NOI yie ld b a se d o n g ro ss b o o k va lue *F

  • r 2017 re pre se nts T

T M NOI Yie ld a s o f Q3 *

slide-18
SLIDE 18

Investor and Analyst Day // New York

Oppor tunity – Bar de ssono Re sor t and Spa

18

Project Location

  • Re c e ive d a ppro va l to c o nstruc t luxury villa c o nsisting o f 3 la rg e ke ys, ho spita lity suite , a nd

priva te a uto c o urt

  • E

xpe c te d c o mple tio n b y Aug ust 2018

  • Appe a ls to c e le b ritie s, we dding pa rtie s, hig h-e nd b o a rd me e ting s, a nd e xe c utive re tre a ts
  • 10-ye a r e xte nsio n o n e xisting g ro und le a se ; E

xpire s o n Oc to b e r 31, 2115 (inc lude s o ptio ns)

E xpe c te d Pe r for manc e - Additional Ke ys

$8.2M ~$5M

E

XPE CT E D VAL UE

E

NHANCE ME NT

E

ST IMAT E D C OST

~$1,150 ~50%

PROJE

CT E D ADR

ADR PRE

MIUM T O

C URRE

NT

KE

YS

~20%

E

XPE CT E D UNL E VE RE D IRR

slide-19
SLIDE 19

Company Presentation // November 2017

E xte r nal Gr

  • wth – L

uxur y Mar ke ts

19

T

OP 15 L UXURY MARKE T S BY R OOMS(1)

(1) Ba se d o n info rma tio n pro vide d b y ST R fo r luxury c la ss a s o f Ma y 2017

Mar ke t Hote ls Rooms L as Ve gas 18 26,273 Ne w Yor k 71 17,288 Miami 51 13,132 L

  • s Ange le s

53 11,340 Hawaii 28 8,398 San F r anc isc o 40 7,920 Chic ago 22 7,795 San Die go 31 7,691 Washington D.C. 27 7,306 Mountain Re sor ts 59 6,472 Or lando 8 5,418 Phoe nix 14 5,238 Ne w Or le ans 24 4,963 Ne w Je r se y 35 4,793 Atlanta 14 4,486

T

OP 15 L UXURY MARKE T S BY R E VPAR

(1)

Mar ke t Re vPAR Hawaii $405 Ne w Yor k $348 Califor nia Ce ntr al Coast $330 L

  • s Ange le s / L
  • ng Be ac h

$324 San F r anc isc o $313 Boston $282 Mountain Re sor ts $262 Washington D.C. $233 Austin $223 Or lando $220 Miami $210 Se attle $208 Chic ago $193 Phoe nix $181 Philade lphia $175

~260,000 total luxur y hote l r

  • oms in U.S.(1)
slide-20
SLIDE 20

Company Presentation // November 2017

5 10 15 20 25 30 35 40 45 50

Fundamentals Market Size Pricing

T ar ge t Mar ke t Analysis(1)

20

(1) Ba se d o n inte rna l a na lysis

Mar ke t Size

F undame ntals

Pr ic ing De sir ability

slide-21
SLIDE 21

Investor and Analyst Day // New York

Ac quisition Rationale – Hote l Yountville

21

E xpe c te d Savings by De par tme nt

R

OOMS

O T

HE R DE PART ME NT

SAL

E S & MARKE T ING

E

XPE NSE S

  • Ac q uire d 80-ro o m Ho te l Yo untville in Ma y 2017
  • Anno unc e d T

T M NOI c a p ra te a t time o f a c q uisitio n: 6.2%

F &B ADMINIST

RAT IVE &

G E

NE RAL

E

XPE NSE S

Sta b ilize d Yie ld (2): 8% I RR(3): 10%

$301K $36K $233K $302K $174K

Re vPAR(1): $469

(1) T T M Re vPAR a t time o f a nno unc e me nt (2) E xpe c te d unle ve re d sta b ilize d yie ld (3) Unde rwritte n unle ve re d I RR

slide-22
SLIDE 22

Investor and Analyst Day // New York

Ac quisition Rationale – Par k Hyatt Be ave r Cr e e k

22

  • Ac q uire d 190-ro o m Pa rk Hya tt Be a ve r Cre e k in Ma rc h 2017
  • Anno unc e d T

T M NOI c a p ra te a t time o f a c q uisitio n: 6.0%

Q2 2017 (F ir st F ull Quar te r

  • f Owne r

ship)

19.7% 613 68%

R

E VPAR G ROWT H

HOT

E L

E BIT DA MARGIN I

NCRE ASE (BPS)

HOT

E L

E BIT DA F

L OW-

T

HROUGH

Conc ie r ge lounge & e xc lusive me mbe r ship c lub

Oppor tunitie s

7 Ke y additions in

unde rutilize d spa a nd

  • ffic e spa c e
  • 5 tra ditio na l
  • 2 luxury suite s

L

  • bby r

e novation to

e nha nc e a nd a c tiva te spa c e

Changing spa manage r Maximize oppor tunitie s during so ft

sho ulde r se a so n Oppo rtunity to r

e ne gotiate c ondo / spa agr e e me nts

Sta b ilize d Yie ld (2): 8%

I RR(3): 10%

(1) T T M Re vPAR a t time o f a nno unc e me nt (2) E xpe c te d unle ve re d sta b ilize d yie ld (3) Unde rwritte n unle ve re d I RR

Re vPAR(1): $271

slide-23
SLIDE 23

Company Presentation // November 2017

Conse r vative Capital Str uc tur e

23

45%

T ARGE T L E VE RAGE Ne t De bt Gr

  • ss Asse ts

(1) As o f Se pte mb e r 30, 2017

Curre nt le ve ra g e a t

45% (1) O VE

RVIE W

Conse r vative c a pita l

struc ture F lo a ting -ra te de b t pro vide s a natur

al he dge to ho te l c a sh

flo ws

Appr

  • pr

iate use of le ve r age to ma ximize

sha re ho lde r re turns

T he Pie r House Ke y We st, F L

slide-24
SLIDE 24

Company Presentation // November 2017 F ig ure s in m illio ns e xc e p t p e r sha re va lue s Sto c k Pric e (As o f Oc to b er 27, 2017) $9.90 F ully Diluted Sha res Outsta nd ing 37.3

Eq uity Va lue $369.4

Plus: C o nvertib le Preferred E q uity 124.1 Plus: Deb t 771.4

T

  • ta l Ma rket Ca pita liza tion

$1,265.0

L ess: Net Wo rking C a p ita l (160.0)

T

  • ta l Enterprise Va lue

$1,104.9

Non- Re c our se De bt

24

(1) As o f Se pte mb e r 30, 2017 (2) Adjuste d fo r sa le o f the Ma rrio tt Pla no L e g a c y (3) I nve stme nt in Ashfo rd I nc . a t ma rke t va lue a s o f Oc to b e r 27, 2017

T

OT AL

E

NT E RPRISE VAL UE

(1)

100%

NON- R

E COURSE DE BT

100% PROPE

RT Y L E VE L

, MORT

GAGE DE BT

0%

C ORPORAT

E L E VE L

DE

BT

No n-re c o urse de b t

lowe r s r isk pr

  • file o f

the pla tfo rm

BE

NE F IT S

Maximize s fle xibility

in a ll e c o no mic e nviro nme nts L

  • ng -sta nding le nde r

r e lationships High le nde r inte r e st in

  • ur hig h q ua lity ho te l

a sse ts

T he Ritz- Car lton St. T homas

  • St. T

ho mas, USVI

(2),(3) (2)

slide-25
SLIDE 25

Company Presentation // November 2017 C a sh & C a sh E q uiva lents $136.1 Restric ted C a sh 29.8 Ac c o unts Rec eiva b le, net 18.9 I nsura nc e Rec eiva b le 16.4 Prep a id E xp enses 4.3 Due fro m Affilia tes, net (0.7) Due fro m T hird -Pa rty Ho tel Ma na g ers, net 5.1 I nvestm ent in Ashfo rd I nc . 13.0

T

  • ta l Current Assets

$222.8

Ac c o unts Pa ya b le, net & Ac c rued E xp enses $54.2 Divid end s Pa ya b le 8.6

T

  • ta l Current L

ia b ilities $62.8 Net Working Ca pita l $160.0

Cash T ar ge t

25

(1) As o f Se pte mb e r 30, 2017 (2) Adjuste d fo r sa le o f the Ma rrio tt Pla no L e g a c y (3) At ma rke t va lue a s o f Oc to b e r 27, 2017

NE

T

WORKING C APIT

AL

(1)

10- 15%

C ASH T

O G ROSS DE BT

T

ARGE T

14%

C URRE

NT

C ASH T

O

G ROSS DE

BT

De fe nd o ur a sse ts a t fina nc ing ma turity

BE

NE F IT S

Hilton T

  • r

r e y Pine s L a Jo lla, CA

$4.29

NWC / SHARE

(2) (3)

Oppo rtunistic inve stme nts in se ve re e c o no mic do wnto wn

slide-26
SLIDE 26

Company Presentation // November 2017

Value - Add Re financ ings

L

  • ng- T

e r m Inte r e st Rate Impr

  • ve me nt

Cash F low

26

(1) As o f Se pte mb e r 30, 2017 (2) GAAP re c o nc ilia tio n in a ppe ndix

$12M

3- PACK R

E F I - JAN 2017

$45M

CAD(1),(2)

4.0%

SE

P 2017

E xpe c te d Cash F low Savings

$1M

BARDE

SSONO R E F I - AUG 2017 E xpe c te d Cash F low Savings

$13M

T

  • tal E

xpe c te d Annual Cash F low Savings

+ =

4.8%

2016

4.7%

2015

5.0%

2014

5.3%

2013 ~135 b ps to ta l inte re st ra te

impro ve me nt sinc e 2013

2.6x

DIVIDE

ND C OVE RAGE

R

AT IO (1),(3)

55%

CAD PAYOUT R

AT IO (1) Bar de ssono Hote l & Spa

Yo untville , CA

(3) AF F O c o ve ra g e ra tio

slide-27
SLIDE 27

Company Presentation // November 2017 $80.0 $112.0 $190.5 $436.5

50 100 150 200 250 300 350 400 450 500

2017 2018 2019 2020 2021 T he re a fte r F ixe d-Ra te F lo a ting -Ra te

L a dde re d de b t ma turitie s Ac tive ma na g e me nt o f

re fina nc ing s

De bt Matur itie s

27

2019

NE

XT

HARD DE

BT

MAT

URIT Y

2x

F CCR

4%

WE

IGHT E D AVG

I

NT E RE ST

R

AT E

O VE

RVIE W(1)

(1) As o f Se pte mb e r 30, 2017 (2) Adjuste d fo r sa le o f the Ma rrio tt Pla no L e g a c y No te : E xc lude s a n $8.1 millio n T I F no te ma turing in 2018

Cour tyar d Philade lphia Philade lphia, PA

(2)

slide-28
SLIDE 28

Company Presentation // November 2017

AHP

SHO DRH CHSP L HO PE B

Valuation Oppor tunity

28

(1) As re po rte d b y c o mpa ny e a rning s re le a se s (2) Pro fo rma fo r a c q uisitio ns o f Pa rk Hya tt Be a ve r Cre e k a nd Ho te l Yo untville

T E V / 2018E E BIT DA MUL

T IPL E (3),(4)

PRICE / 2018E AF F O / SHARE MUL

T IPL E (3),(4)

T T M C AP R

AT E (3)

Disc ount to

a ve ra g e pe e r tra ding c a p ra te (b ps)

Valuation Oppor tunity 2016 Compar able Re vPAR

(1)

167

Disc ount to

a ve ra g e pe e r tra ding AF F O multiple

5x

Disc ount to

a ve ra g e pe e r tra ding E BI T DA multiple

2x

Oppo rtunity to c a pture signific ant

valuation upside re la tive to pe e rs a nd

NAV #1

# 2 # 3 # 4 # 5 # 6

$216

$211 $204 $190 $180 $164

(2)

(3) As o f Oc to b e r 27, 2017 (4) Ba se d o n c o nse nsus e stima te s

9.1% 7.9% 7.8% 7.4% 6.8% 6.6% 6.4% 5.0% 5.5% 6.0% 6.5% 7.0% 7.5% 8.0% 8.5% 9.0% 9.5% 10.9x 11.7x 12.4x 12.5x 12.8x 13.7x 15.3x 10.0x 11.0x 12.0x 13.0x 14.0x 15.0x 16.0x 5.8x 10.7x 11.2x 11.5x 11.8x 13.4x 13.7x 4.0x 6.0x 8.0x 10.0x 12.0x 14.0x 16.0x

slide-29
SLIDE 29

Company Presentation // November 2017 $369 $601 $704 $807

$0 $100 $200 $300 $400 $500 $600 $700 $800 $900

Curre nt Ma rke t Ca p L

  • w E

nd - I mplie d E q uity Ma rke t Ca p Avg - I mplie d E q uity Ma rke t Ca p Hig h E nd - I mplie d E q uity Ma rke t Ca p

ASHF

ORD PRIME PORT F OL IO

*(ADJUST

E D F OR S AL E OF MARRI OT T

PL

ANO)

(millio ns)

L

  • w- E

nd High- E nd

T T M NOI *(5) $100 $100 Ca p Ra te (6) 7.5% 6.5%

Implie d Value $1,337 $1,543

NWC*(7),(8) $160 $160 Pre fe rre d E q uity(7) ($124) ($124) De b t*(7) ($771) ($771)

Implie d E quity Mkt Cap $601 $807

Intr insic Value (1),(2)

29

Valuation Disc onne c t

$369M

Cur r e nt E quity Mar ke t Cap(3)

$704M

Implie d E quity Mar ke t Cap(4)

 $335M

Implie d E quity Value Upside

(1) Se e va lua tio n me tho do lo g y disc la ime r (2) E xc lude s te rmina tio n fe e (3) As o f Oc to b e r 27, 2017 (4) Ba se d o n a ve ra g e o f e stima te d c a p ra te s (5) Se e GAAP re c o nc ilia tio n in a ppe ndix (6) Ba se d o n c urre nt implie d c a p ra te s o f pub lic ly tra de d pe e rs (7) As o f Se pte mb e r 30, 2017; Adjuste d fo r Hilto n JV (8) I nve stme nt in Ashfo rd I nc . a t ma rke t va lue a s o f Oc to b e r 27, 2017

  • 91% Inc r

e ase

slide-30
SLIDE 30

Company Presentation // November 2017

Hur r ic ane Ir ma Update

30

Ac c e pting re se rva tio ns a nd ha s re sume d full o pe ra tio ns

PIE

R HOUSE R E SORT

Wo rking with insure rs to a sse ss the da ma g e a nd will b e e xa mining the imple me nta tio n o f a pla nne d re no va tio n pro g ra m

T

HE R IT Z- C ARL T ON ST

. T

HOMAS

Online re se rva tio ns suspe nde d while the re so rt re ma ins o pe n to wa lk- ins a nd g ro ups a nd c urre ntly ha s a ppro xima te ly 80 g ue st ro o ms a va ila b le Wo rking with insure rs to a sse ss the da ma g e a nd will b e e xa mining the imple me nta tio n o f a pla nne d re no va tio n pro g ra m

All Ashford Prime hote ls ha ve c ompre he nsive prope rty, c a sua lty, flood a nd busine ss inte r r uption insura nc e . E

xpe c t unc o ve re d lo sse s o f ~$5M.

slide-31
SLIDE 31

Company Presentation // November 2017

Ke y T ake aways

31

Bar de ssono Hote l & Spa Yo untville , CA Pie r House Re sor t Ke y We st, F L T he Ritz- Car lton St. T homas

  • St. T

ho mas, USVI

Highe st Quality Por tfolio Amongst All L

  • dging RE

IT s… In T he Se gme nt With Gr e ate st Gr

  • wth T

r aje c tor y Gr

  • wing Or

ganic ally: Rigor

  • us Asse t Manage me nt

Gr

  • wing E

xte r nally: Ac c r e tive Ac quisitions suc h as Hote l Yountville and Par k Hyatt Be ave r Cr e e k Shar e s Ar e Signific antly Unde r value d vs Pe e r s Highly Aligne d Mgmt T e am T hat Is a Major Shar e holde r

slide-32
SLIDE 32

Appe ndix

slide-33
SLIDE 33

Company Presentation // November 2017

Re c onc iliation of Ne t Inc ome (L

  • ss) to Hote l NOI

33

Three Months Ended September 30, 2017 Three Months Ended June 30, 2017 Three Months Ended March 31, 2017 Three Months Ended December 31, 2016 TTM Ended September 30, 2017 Net income (loss) 10,705 $ 21,607 $ 14,951 $ 12,615 $ 59,878 $ (Income) loss from consolidated entities attributable to noncontrolling interest (872) (1,825) (1,444) (971) (5,112) Net (income) loss attributable to redeemable noncontrolling interests in
  • perating partnership
  • Net income (loss) attributable to the Company
9,833 19,782 13,507 11,644 54,766 Non-property adjustments 1,008
  • 1
1,009 Interest income (18) (10) (10) (10) (48) Interest expense 2,744 2,204 1,280 1,672 7,900 Amortization of loan cost 307 271 130 135 843 Depreciation and amortization 14,134 13,468 11,851 11,555 51,008 Income tax expense (benefit) (404) 366 133 (21) 74 Non-hotel EBITDA ownership expense 4,554 465 396 379 5,794 Income (loss) from consolidated entities attributable to noncontrolling interest 872 1,825 1,444 971 5,112 Hotel EBITDA including amounts attributable to noncontrolling interest 33,030 38,371 28,731 26,326 126,458 Less: EBITDA adjustments attributable to noncontrolling interest (746) (817) (779) (751) (3,093) (Income) loss from consolidated entities attributable to noncontrolling interest (872) (1,825) (1,444) (971) (5,112) Net income (loss) attributable to redeemable noncontrolling interests in
  • perating partnership
  • Hotel EBITDA attributable to the Company and OP unitholders
31,412 $ 35,729 $ 26,508 $ 24,604 $ 118,253 $ Non-comparable adjustments (2,402) (2,474) 4,573 635 332 Comparable hotel EBITDA 30,628 $ 35,897 $ 33,304 $ 26,961 $ 126,790 $ FFE reserve (4,738) $ (5,133) $ (5,143) $ (4,616) $ (19,630) Comparable net operating income 25,890 $ 30,764 $ 28,161 $ 22,345 $ 107,160 $ NOI adjustments attributable to noncontrolling interests (1,311) (2,284) (1,885) (1,416) (6,896) NOI attributable to the Company and OP unitholders 24,579 $ 28,480 $ 26,277 $ 20,929 $ 100,264 $
slide-34
SLIDE 34

Company Presentation // November 2017

Re c onc iliation of Ne t Inc ome (L

  • ss) to Cash Available for

Distr ibution

34

Three Months Ended September 30, 2017 Three Months Ended June 30, 2017 Three Months Ended March 31, 2017 Three Months Ended December 31, 2016 TTM Ended September 30, 2017 Net income (loss) (217) $ 386 $ (289) $ 845 $ 725 $ (Income) loss from consolidated entities attributable to noncontrolling interest (1,143) (1,614) 21 (536) (3,272) Net (income) loss attributable to redeemable noncontrolling interests in operating partnership 360 343 255 95 1,053 Preferred dividends (1,707) (1,707) (1,673) (994) (6,081) Net income (loss) attributable to common stockholders (2,707) (2,592) (1,686) (590) (7,575) Depreciation and amortization on real estate 13,406 12,752 11,251 10,838 48,247 Impairment charges on real estate 1,008
  • 1,008
Net income (loss) attributable to redeemable noncontrolling interests in operating partnership (360) (343) (255) (95) (1,053) Gain on sale of hotel property
  • FFO available to common stockholders and OP unitholders
11,347 9,817 9,310 10,153 40,627 Preferred dividends 1,707 1,707 1,673 994 6,081 Transaction and management conversion costs 260 2,112 4,328 (44) 6,656 Other (income) expense 22 113 157 77 369 Write-off of loan costs and exit fees 380
  • 1,963
  • 2,343
Unrealized (gain) loss on investments (1,875) 1,563 (3,091) 879 (2,524) Unrealized (gain) loss on derivatives 531 100 898 1,791 3,320 Non-cash stock/unit-based compensation (921) 597 (1,668) 615 (1,377) Legal, advisory and settlement costs 560 3 2,945 (2,862) 646 Contract modification cost
  • 5,000
  • 5,000
Software implementation costs
  • 79
  • 79
Uninsured hurricane related costs 3,573
  • 3,573
Adjusted FFO available to the Company and OP unitholders 15,584 $ 21,091 $ 16,515 $ 11,603 $ 64,793 $ FFE reserve (net of noncontrolling interest) (4,774) (5,219) (5,233) (4,703) (19,929) Cash available for distribution to the Company and OP unitholders 10,810 15,872 11,282 6,900 44,864 $