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New Horizons for Small Businesses July 5, 2015 FreeMind Group, LLC About FreeMind The largest international consulting firm, specializes in non-dilutive funding Optimizing non-dilutive funding potential Est. 1999 40 Fulltime


  1. New Horizons for Small Businesses July 5, 2015 FreeMind Group, LLC

  2. About FreeMind  The largest international consulting firm, specializes in non-dilutive funding  Optimizing non-dilutive funding potential  Est. 1999  40 Fulltime Employees  Diverse client base: Key industry players from small start ups to large corporations in various technological fields  Extensive experience in submitting and winning large scale projects  Over $1.5B in cumulative awards July 5, 2015 FreeMind Group, LLC

  3. Horizon2020 - European Framework Programme for 2014-2020 - 79 Billion Euro total available funding for research and innovation - Goals – - Responding to economic crisis - Enhancing people livelihood, safety and environment - Strengthening the EU’s global position in research, innovation, and technology - Societal Challenges – Health, aging population, transport energy efficiency,… July 5, 2015 FreeMind Group, LLC

  4. Participating Countries July 5, 2015 FreeMind Group, LLC

  5. Horizon2020 Structure July 5, 2015 FreeMind Group, LLC

  6. Consortiums under Horizon 2020 - Most funding go to consortiums (minimum 3 independent participants from 3 different states - In past FPs – consortiums only - Horizon2020 – For the first time support in applications of a single entity July 5, 2015 FreeMind Group, LLC

  7. SME Instrument - 13 Broad topics - Continuously open call with 4 cut-off dates per year - 18/3/2015 ; 17/6/2015 ; 17/9/2015 ; 16/12/2015 - 3 Billion Euros over 2014-2020 - Open only to SMEs (single or more) - Combination of demonstration activities (testing, prototyping,…), market replication encouraging the involvement of end users or potential clients, and research - 70% reimbursement for all fields except for 100% in Diagnostics July 5, 2015 FreeMind Group, LLC

  8. SME Definition "SME" stands for small and medium-sized enterprises The main factors 1. number of employees and 2. either turnover or balance sheet total. Company Balance Employees Turnover Or category sheet total Medium- ≤ € 50 m ≤ € 43 m 250 < sized Small ≤ € 10 m ≤ € 10 m 50 < Micro ≤ € 2 m ≤ € 2 m 10 < July 5, 2015 FreeMind Group, LLC

  9. Instrument Phases

  10. Horizon 2020 – SME Instrument Supported Technological Fields:  Eco – innovative food production/  Nanotechnologies, advanced processing materials, advanced manufacturing/ processing  Eco-innovative supply of raw  Biomarkers and diagnostic materials medical devices  Biotechnology  Blue Growth  Protection of Urban soft targets  Space and critical infrastructure  ICT – open disruptive innovation  Mobile e-government  Innovation in transport  SME Business Model Innovation  Low carbon energy July 5, 2015 FreeMind Group, LLC

  11. Technology Readiness Level TRL 1 – basic principles observed TRL 2 – technology concept formulated TRL 3 – experimental proof of concept TRL 4 – technology validated in lab TRL 5 – technology validated in relevant environment TRL 6 – technology demonstrated in relevant environment – - Requirement for SME Instrument TRL 7 – system prototype demonstration in operational environment TRL 8 – system complete and qualified TRL 9 – actual system proven in operational environment July 5, 2015 FreeMind Group, LLC

  12. Evaluation Criteria 1. Excellence 1. Clarity and pertinence of the objectives; 2. Credibility of the proposed approach; 3. Soundness of the concept 4. Extent that proposed work is ambitious, has innovation potential, and is beyond the state of the art 2. Impact (X1.5 importance) 1. Enhancing innovation capacity and integration of new knowledge; 2. Meeting the needs of European and global markets 3. Environmental and socially important impacts; 4. Effectiveness of the proposed measures to exploit and disseminate the project results (including IP) 3. Implementation 1. Coherence and effectiveness of the work plan, including appropriateness of the allocation of tasks and resources; 2. Appropriateness of the management structures and procedures, including risk and innovation management. July 5, 2015 FreeMind Group, LLC

  13. Evaluation Process Eligibility check • Allocation to 3-4 independent evaluators – mostly business • background Funding Threshold - 4 out of 5 in each criteria, 12 out of 15 to be • considered If applications above threshold > maximum funding budget for the • topic – score recalculated with Impact score X1.5, higher scores get funded If equal scores – panel review • July 5, 2015 FreeMind Group, LLC

  14. Success Statistics • Success rates are very low and range from 6 to 10 per cent in phases one and two • However, projects which do meet the quality threshold have a 50 per cent chance of success. Cut-off dates Phase 1 Cut-off dates Phase 2 18/6/14 24/9/14 17/12/14 18/3/2015 9/10/14 17/12/14 18/3/15 No. of 1944 2363 580 629 614 2666 1556 proposal submitted Above 237 320 132 180 280 317 251 threshold 178 259 161 60 74 42 Funded 155 % Funded 6% 9% 11% 10% 10.5% 12% 6.8% Funded 64% 15% 48.8% 75% 81% 45% 41% above * * threshold July 5, 2015 FreeMind Group, LLC

  15. Phase 1 – Success Rate by Subject % Funded 180 18.0 160 16.0 16.0 140 14.0 12.4 12.3 120 12.0 11.3 11.1 100 10.0 9.3 9.3 8.5 80 8.0 7.3 7.0 60 6.0 5.8 40 4.0 3.8 2.2 20 2.0 0 0.0 July 5, 2015 FreeMind Group, LLC

  16. Phase 2 – Success Rate by Subject 45 30.0 40 25.9 25.2 25.0 35 30 20.0 25 15.3 15.2 15.0 14.6 20 10.7 15 10.0 9.3 7.1 10 6.6 5.0 4.7 5 0 0.0 Low Carbon Space Biotech Transport Food ICT Diagnostics Raw materials Blue growth Nano production % Funded July 5, 2015 FreeMind Group, LLC

  17. Success Rate by Country - Phase 1 35 180 160 30 140 25 120 20 100 80 15 60 10 40 5 20 0 0 % Funded Israel: 13 proposals funded out of 134 (9.7%) July 5, 2015 FreeMind Group, LLC

  18. Success Rate by Country - Phase 2 25.0 35 30 20.0 25 15.0 20 15 10.0 10 5.0 5 0.0 0 % Funded Israel: 8 proposals funded out of 73 (11%) July 5, 2015 FreeMind Group, LLC

  19. Phase 1 Israeli Beneficiaries Detergent-free process for dishwashers with Ein Vered Aqua Solutions NanoTech cleaning and disinfecting properties Canot Industrial Carbon Nano Materials Enabling High- Vulcan Automotive Industries NanoTech Center, Gedera Performance Lead Acid Batteries ROTEC - REVERSE OSMOSIS Smart Pressure Vessel for water desalination ASHKELON Eco – Innovation Raw Materials TECHNOLOGIES LTD with reverse osmosis membranes High Technology, Energy and Water saving Kiryat Malachi Ooval integrated hydraulic control valve for all purpose Eco – Innovation Raw Materials with 40% reduction in head losses Improving the Management of Unexplained caesarea Itamar Medical Diagnostics Chest-pain Ashkelon Oxitone Medical Ltd Monitoring Bracelet for Health Use Eco – Innovation Raw Materials Tel Aviv WACnGO Electronic security for OIL/LPG tanks Critical Infrastructure Disruptive cloud-based irrigation controller to Kfar Blum Galcon ICT optimize water use efficiency in agriculture HOLON MOBIUS A new generation car seat for babies Transport Haifa Accellta Ltd. Accellta Market Study BioTech En Harod Ihud Qnergy Thermoacoustic- based residential mCHP system Low Carbon Energy MAXIMISING SUNLIGHT RESOURCES FOR COST, Ashkelon SunBoost Ltd Low Carbon Energy ENERGY AND YIELD EFFICIENT GREENHOUSES Bnei Brak SSG Synergy Solutions Ltd Smart Synchronous inverter for grid’s stability Low Carbon Energy July 5, 2015 FreeMind Group, LLC

  20. Phase 2 Israeli Beneficiaries Bnei Dror GILI OCEAN TECHNOLOGY LTD Open Ocean Fish farms Blue Growth Tel Aviv SelfSafe ltd The e-wallet Fraud Detection ICT Clinical validation of host biomarker signature for distinguishing bacterial versus viral lower TIRAT CARMEL MEMED Diagnostic respiratory tract infections (LRTI) in adults at the point-of-need Upgrading a commercially-available Fault Current Limiter to a more cost-effective device Givatayim GridON Ltd. for enabling additional capacity and improving Low Carbon Energy energy efficiency, by limiting destructive fault currents Brain Performance Enhancement Revolution - ACE Applied Cognitive Engineering Hod Hasharon Advanced Cognitive Training System for ICT Ltd. Football Players Personalized Wound Dressings Based on LOD NIC NanoTech Nanofiber Mats Cloud Energy management solution for Office Tel Aviv PowerPlug Low Carbon Energy It equipment and Smart devices Givat Shmuel Dyadic Dyadic Secures The Breach ICT July 5, 2015 FreeMind Group, LLC

  21. Thank you! Ishai Shamir Senior Consultant and Manager of Consulting services +972-2-6799833 ext. 208 ishai@freemindconsultants.com www.freemind.co.il July 5, 2015 FreeMind Group, LLC

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