Networking for Global Security Countries Represented Exhibiting - - PowerPoint PPT Presentation

Countries Represented Exhibiting Countries Delegations Countries Official Delegations BG and higher Media Outlets Western Europe E & C Europe Asia Western Europe Exhibitors’ Satisfaction Overall Official Delegates JAF SOFEX/ KADDB MoD Darak Air Force Police Navy Civil Defense MENA Africa South Pacific South America North America E & C Europe Asia MENA Africa South Pacific C & S America North America

Networking for Global Security

Sponsors Cash In Kind Defense Other Exhibitors Media Partners Media Present Western Europe E & C Europe Asia MENA Africa South Pacific South America North America

Exhibitors Growth

Stand Equivalent

Supply Demand Delegations

Africa Americas Asia Europe Middle-East Oceania Africa Americas Asia Europe Middle- East Oceania

200 400 600 800 1,000 1,200 2004 2006 2008 2010 2012 2014 2016

The Eleventh Edition

The Eleventh Edition

382 Exhibitors 37 Countries Exhibiting Companies

Africa Americas Asia Europe Middle-East Oceania

Exhibitors

by Region

The Eleventh Edition

Indoors Shell Scheme 18% Indoors Bare Space 82%

Indoor Exhibition Space

by Type

The Eleventh Edition

The Eleventh Edition

The Eleventh Edition

116 Exhibitors 57 Countries Official Delegations

Official Delegations

by Region

The Eleventh Edition

Africa Americas Asia Europe Middle-East Oceania

• Brig. Gen +

46% Col - 54%

Official Delegations

by Rank

57 Countries 116 Delegations 399 Delegates

The Eleventh Edition MoD+

11 **** 5 *** 10 ** 33 * 53

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Achieved Business Objectives Business Opportunities Helpful SOFEX Team Meet expectations Money Value Rate 2016 Event Rating Layout Satisfied Brand Awareness Opportunities SOFEX Bring Together Right Industry Professionals Satisfied Delegations Rate Media Attendance Rate Media Coverage Repeat your Sponsorship Rate Services at Place of Stay Audio Visual Providers Catering Central Reservation Contractor Cleaning Services Flower Provider Freight Forwarder Shuttle Bus Stand Contractor Temporary Staff Entrance Procedure Parking Facilities Highly Satisfied Satisfied Not Satisfied

Exhibitors’ Satisfaction Survey Summary

The Eleventh Edition

10 20 30 40 50 60 70 80 90 100

Return in 2014 Return in 2016

Don’t Know No Yes

72% 26% 2% 63% 37%

Exhibitors’ Satisfaction Survey Summary 2016 vs. 2014

The Eleventh Edition

10 20 30 40 50 2004 2006 2008 2010 2012 2014 2016 200 400 600 800 1,000 1,200 2004 2006 2008 2010 2012 2014 2016 100 200 300 400 2004 2006 2008 2010 2012 2014 2016 5,000 10,000 15,000 2004 2006 2008 2010 2012 2014 2016 2,000 4,000 6,000 2004 2006 2008 2010 2012 2014 2016

Outdoor Space Indoor Space Stand Equivalents Average Space- Indoor

2004 2006 2008 2010 2012 2014 2016 Exhibitors Co. 173 292 319 352 323 373 382 Co Space Sold Indoors 3,037 4,030 7,323 10,427 8,335 11,649 11,894 m2 Stand ≡ Indoors 253 475 767 947 758 1,079 1,104

• S. Eqv

Average Space Indoors 17.55 19.9 32.8 39.2 31.2 47.4 44.4 m2 Space Sold Outdoors 2,593 4,646 5,407 2,442 2,088 3,711 3,707 m2

120.8% 291.6% 43%

Exhibitors

153% 336.4%

Steady Growth

2004 - 2016

The Eleventh Edition

Hall 1

Hall A Hall B

Hall 4 Hall 3 Hall 2 Hall 6 Hall 5

Opening Ceremony & Live Demo Area Chalets Static Displays Registration Entrance Delegations Entrance Official luncheon Restaurant Viewing Stand Exhibitors’ Entrance Parking

Site Utilization

The Eleventh Edition VIP Lounge

The Conference

The Eleventh Edition

“Special Operations Forces and the Emerging Hybrid Threat Environment”

Keynote Speech: Presented by HE Gen. Mishal Al-Zaben - Chairman of the Joint Chiefs of Staff, on behalf of HM King Abdullah II.

The Conference

“Special Operations Forces and the Emerging Hybrid Threat Environment”

The Eleventh Edition  Improving the Battlefield Performance of Special Forces Operators against Emerging Irregular Threats Jordan  Future Irregular Warfare Challenges & Implications for Special Operations Forces USA  Identifying the Strategic Enablers of Rapid Response & Situational Adaptation for Special Operations Forces Germany Panel Discussion  Executing Search & Rescue Operations in Hostile Environments with Complex Topographies Pakistan  Effectively Developing & Deploying Capabilities for Information Operations in Special Missions Australia Panel Discussion  Soldier Modernization for Special Forces – Assessing Achievements and Outlook to 2020 France  Agility & Mobility vs. Protection & Firepower – Achieving a Flexible Force Posture For Special Forces Poland Panel Discussion

First Session Second Session Third Session

The Eleventh Edition

Jordan Armed Forces - Arab Army Joint Special Operations Command

The Eleventh Edition

The Eleventh Edition

The Eleventh Edition

VPK Belarus

In a few years, SOFEX has become a major rendezvous for the global Special Operation Forces, therefore it is important for us, as French Special Forces, to attend due to the high concentration of decision makers who are preoccupied by the same operational issues and equipment as we are.

Major General Gregoire de Saint Quentin - Special Forces Commander – France

SOFEX has a great history, a great edition, this is the 11th version. 22 years of displaying high-end capabilities for the Special Forces & Security Forces. It is important for the UK to have companies representing interest here and it is important to show interest in the exhibition but equally to see the capabilities on display that only Jordan and SOFEX can bring in that we may be interested in the future, for that purpose I say it is a great exhibition that we want to return to it

Lieutenant General Tom Beckett CBE - Senior Defence Adviser to the Middle East – United Kingdom

I have the opportunity to see the new technologies & new equipment. It is a professional exhibition and we would like to thank you for the opportunity for SOFEX 2016. It is a new experience for the Brazilian Armed Forces

Colonel Marco Antonio Cagnoni – Defence Attaché - Brazil

As a South African delegation, It is very important for us to be here because the theme of this exhibition is Networking. We live in a global threat currently in all of the world exchanging of information, intelligence and experiences. The main attraction for the South African delegation is the military industry, advanced technology that is taking place in fighting extremism and the challenges that countries face with their security. We will definitely return for SOFEX 2018 to learn more

Colonel J.P.Spangenberg – SSO Operations Special Forces – South Africa

AUSA This is an ideal place for the decision makers that go through the Exhibit and the opportunity for interaction with the Special Operators from around the world. ADS - UK SOFEX has a very wide & diverse number of Visitors & Providers Aselsan - Turkey SOFEX is one of the Special Events that you should take it to the agenda especially in the Middle East BAE - UK SOFEX brings delegations from around the World, it also brings a lot of different industry together to discuss different opportunities going forward. It is a great highlight & it exposes the Jordanian Market place particularly which is very important for us tounderstand and get a better business Bell Helicopter - USA I would highly recommend it, we have been coming here over 15 years now and If you want to have one on one conversation with Customers within the Middle East & outside, this is a great place for that. CADEX - CanadaWe have been here since 2010 and the reason we come here is because SOFEX actually brings up all the leading edge technologie s from companies all over the World and because SOFEX is the leading Special Operations Forces Exhibition in the Middle East. As an Exhibitor, we get a tremendous value and Return on Investment because we get to penetrate the Middle Eastern Market. Everybody is here in one place, it just brings back a great return Datron - USA SOFEX is a great venue to Exhibit products, there are varieties of products and attendees which makes it a perfect venue to attend Hytera - China In two years, SOFEX will be the biggest Expo in the Middle East and maybe in the World My message will be to attendees and Vendors: This is a very good opportunity for both parties to meet, communicate & to see the latest & the greatest technology

Lockheed Martin - USA Lockheed Martin is very proud to sponsor SOFEX. This is the 11th year and we sponsor SOFEX from the beginning. SOFEX gives us a great opportunity to showcase our products and services Motorola - USA SOFEX is very useful event for us. My advise is to take advantage of this great show Northrop Grumman - USA SOFEX is the ideal exhibition for us to be able to show our capabilities & solutions to the right customers in the region. We have been a sponsor for many years and we will continue to sponsor for many more years Oshkosh - USA Very exciting show for us Raytheon - USA We are very pleased with the quality and the quantity Roketsan - Turkey SOFEX is very meaningful Steyr - Austria We have to be here because we think it is one of the best shows in the area Tatra - Bulgaria We are very honored to be here & represent our Special Productions Vitrociset - Italy Always beneficial to us. SOFEX is in my heart, very easy for me to say: Come to SOFEX. SOFEX is a place to work, you want to work SOFEX is the place Yugiimport - Serbia This is our 10th time at SOFEX. That is the clue to be present & get in touch with our partners. If you are not present, it is like you do not exist…I suggest to everybody in this business to be at SOFEX

SOFEX is a right business opportunity; it represents a massive growth year by year at SOFEX. The great thing about SOFEX is that expectations are exceeded in many different levels in many different ways from the business point

• f view; SOFEX is a very unique event.

IHS Jane’s

دادزت ةناكم سكقوساخوسر SOFEX’s stature grows its prominence.

Royal Wings سكفوس ةصاخلا تايلمعلا تاوق ضرعم2014 يملاعلا ىوتسملا ىلع ملبسلا و نملبل ءاقتلا ةطقن

SOFEX 2014: a Meeting Place for Global Peace and Security.

Al Defaiya

SOFEX shows power of “Special operations” This event has now grown into a very focused and probably the largest special operations show in the Middle East and Africa.

Airnews Magazine

يف سكفوس18 ملاعلاب ةيركسعلا ضراعملا مهأ ققحت ةيؤر اماع SOFEX: In 18 Years; A Vision establishes one of the Most Important Defense Exhibitions in the World.

Defense 21

Thank You