SLIDE 1 MINIMUM VIABLE PRODUCT
Erwin van der Koogh Elabor8 / 21st Century MBA erwin.vanderkoogh@elabor8.com.au @evanderkoogh
SLIDE 2 You keep using that word. I don’t think it means what you think it means..
SLIDE 3 SO WHAT DOES IT NOT MEAN?
- What we can build before the deadline
- What is possible within the project budget
- The first version we are going to deliver
- The least we can get away with
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REMEMBER KANO?
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WE WANT TRUE LOVE..
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LEAN STARTUP
“A startup is a human institution designed to find true love under conditions of extreme uncertainty” - Eric Ries
SLIDE 7 CYNEFIN
4 Types of problems:
- Simple
- Complicated
- Complex
- Chaotic
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SIMPLE
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SENSE CATEGORISE RESPOND BEST PRACTICES
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COMPLICATED
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SENSE ANALYSE RESPOND GOOD PRACTICES
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COMPLEX
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PROBE SENSE RESPOND GOOD PRACTICES
SLIDE 14 CYNEFIN
4 Types of problems:
- Simple
- Complicated
- Complex
- Chaotic
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MINIMUM VIABLE PRODUCT
“A minimum viable product is that version of a product which allows a team to collect a maximum amount of validated learning about true love with the least effort.” Eric Ries
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SOME EXAMPLES
404 A/B
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MVPS DONE RIGHT
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FROM SOLUTION-FINDER TO PROBLEM-UNDERSTANDER
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WHICH MEANS PROJECTS ARE LIKE..
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THEY SEPARATE US
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AUDIENCE PARTICIPATION
Q: Who are typical customers of Facebook? A: Advertisers Q: What does that make us? A: The Product
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YOU FOUND A CUSTOMER NOW WHAT?!
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EXPERIENCE ECONOMY
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THAT REQUIRES YOU TO BE A PARTNER TO SALES/BUSINESS INSTEAD OF A SUPPLIER
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WHO DO YOU WANT TO BE?
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