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Master Betriebswirtschaft (Business Administration) Business Entrepreneurship and Digital Technology Management Winter semester 2016/ 2017 Prof. Dr. Holger Gnzel 04 May 2016 Agenda Why study the master programme Business


  1. Master Betriebswirtschaft (Business Administration) Business Entrepreneurship and Digital Technology Management Winter semester 2016/ 2017 Prof. Dr. Holger Günzel 04 May 2016

  2. Agenda  Why study the master programme – Business Entrepreneurship and Digital Technology Management?  What can you expect?  How can I apply? M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 2

  3. Agenda  Why study the master programme – Business Entrepreneurship and Digital Technology Management?  What can you expect?  How can I apply? M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 3

  4. Business Entrepreneurship and Digital Technology Management Programme Application Does it correspond to your career development? (I) You are looking for a challenging job?  in the field of – Strategy development and implementation - be an intrapreneur! – Transforming an enterprise with technology – Modelling an future-oriented business – be an entrepreneur! M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 4

  5. Business Entrepreneurship and Digital Technology Management Programme Application Does it correspond to your career development? (II)  as… …part of specific business development (strategy) departments to develop “digital business models/products” and create digital company processes and projects or …part of a functional department (marketing, controlling or logistic) to manage their obligatory transformation to more “digital functions, services and structures” …an assistant to the top -management of a company to convert to a digital company by developing effective strategies M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 5

  6. Business Entrepreneurship and Digital Technology Management Programme Application We support you in… … developing your job/specific profile of the contents or the subjects you are working on or which you can partly decide yourself You Define the/ your future! M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 6

  7. Business Entrepreneurship and Digital Technology Management Programme Application … with a wide ranging input Knowledg Experience Personality e Basis Impulse Network Knowledg Companies e Practically Research orientated Students M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 7

  8. Business Entrepreneurship and Digital Technology Management Programme Application With the focus on... Entrepreneurship Intercultural Digitization    Problem-based learning with Demonstration examples Inclusion of substantive and exercise cases – the integration of real business findings and problems and company Development of various developments in the area representatives economic regions of technology management/ digitisation   Setting up cooperation’s It is aimed for an  interdisciplinary, cross- with other universities in Case studies and future departmental cooperation terms of double degrees scenarios of new between the Departments of business models and Information Systems, technologies Engineering and Management and Business Administration . M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 8

  9. Business Entrepreneurship and Digital Technology Management Programme Application Our vision… to strengthen your competences especially on two future needs of companies: The area of Entrepreneurship (Theories, Strategies, Projects) as well as- something unique in our society – the area of Digitisation (Trends, Risks, Strategies). M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 9

  10. Business Entrepreneurship and Digital Technology Management Programme Application … and our principles. Top educational level Open Learning  Environment Theory of practice  Independence  Respectful Treatment/Dealing   Research-orientated Supporting each other   Economical allocation of resources Short ways   Continual Improvement Education and Supervision  Constructive Feedback Personal Development  Generating first class results  Mastermind thinking  Establishing sustainable relationships  Take responsibility  Having confidence M.Sc. – Business Entrepreneurship and Digital Technology Management Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 10

  11. Business Entrepreneurship and Digital Technology Management Programme Application Who we are?* Prof. Dr. Prof. Dr.-Ing. Paul Sudnik Holger Günzel (Head of Programme) Prof. Dr. Steffen Henzel Prof. Dr. Lars Brehm Prof. Dr. Ruhnke Prof. Dr. Ralf Isenmann Prof. Dr. Prof. Dr. Harald Müllich Klaus Gutknecht * 2016 M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 11

  12. Business Entrepreneurship and Digital Technology Management Programme Application What can you expect? Activities … … but also   Three exciting semesters which Regular teamwork of the study build on your undergraduated group in and outside the courses degree of Business Administration  Parts of excursions as prerequisite or related fields for examinations. Travel costs up  to € 500 per semester Large number of study and project work, presenations and team  Working during your study is only working projects possible conditionally  Seminars, Field Trips and Case  Take on the responsiblity of Studies with practical orientation activities for study group  Building your own network with students, Alumni and company representatives M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 12

  13. Business Entrepreneurship and Digital Technology Management Programme Application „Taking on the responsibility of activities“ – what does it mean?  Self-organization of field trip‘s itinary (Accommodation and journey)  Support of common events like „ trips “ and „ get-together “  Support and Development of the website (Facebook-website) M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 13

  14. Agenda  Why to study the master programme – Business Entrepreneurship and Digital Technology Management?  What can you expect?  How can I apply? M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 14

  15. Business Entrepreneurship and Digital Technology Management Programme Application How are the modules organized?  Modules are taught by professors, lecturers and company representatives  Contents are the basis for the master thesis, but also to enables students to be outward-looking  Parts of theory together with practical exercises and case studies  Examination: (mainly) assignments (Single or groupwork) depending on the subject M.Sc. – Business Entrepreneurship and Digital Technology Management 12.05.2016 Hier wird der Titel der Präsentation wiederholt (Ansicht >Folienmaster) Prof. Dr. Holger Günzel, Fakultät 10, holger.guenzel@hm.edu 15

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