Market Opportunities Anticipating the Sweet Spots Rob Napier, - - PowerPoint PPT Presentation

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Market Opportunities Anticipating the Sweet Spots Rob Napier, - - PowerPoint PPT Presentation

Market Opportunities Anticipating the Sweet Spots Rob Napier, Napier Agrifutures Orange, New South Wales, Australia Presented at the Nuffield Contemporary Scholars Conference Sydney, Australia Monday 3 March, 2014 robnapier@bigfoot.com


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Market Opportunities – Anticipating the Sweet Spots

Rob Napier, Napier Agrifutures Orange, New South Wales, Australia Presented at the Nuffield Contemporary Scholars Conference Sydney, Australia

Monday 3 March, 2014 robnapier@bigfoot.com

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Introduction

My interests

  • the future of the family farm
  • management excellence
  • strategic opportunities & threats
  • benchmarking against the world
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Introduction

Presentation outline

  • 1. Anticipating the sweet spots
  • 2. Opportunities & threats – issues I am watching
  • 3. Where in the world am I watching?
  • 4. Questions for you to consider
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Anticipating the Sweet Spots

  • A nervous, fragile and volatile world
  • Sweet spots will come and go
  • What skills do we need to continually anticipate the

sweet spots?

  • Creativity, courage, question everything
  • Doing things right vs doing the right things
  • ‘Luck is where preparation meets opportunity’
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Strategic Opportunities & Threats

‘The future will always belong to those who see the possibilities before they become obvious’

Danny Klinefelter – Twenty Five Attributes of the 21st Century Farm Executive

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The Strategic Planning Process

  • 1. Situation analysis – external & internal
  • 2. Mission Vision Culture
  • 3. Long term goals
  • 4. Short term objectives
  • 5. Actions (Implementation)
  • 6. Control & review

Rob Napier 2013

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Opportunities & Threats

1. Energy 2. Water 3. Human resources 4. Agriculture and the environment are now linked 5. New technologies 6. The ‘land’ business

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Opportunities & Threats

  • 7. Consumer demands
  • 8. Government policies (domestic & international)
  • 9. Realignment of global centres of power & production
  • 10. Structural change
  • 11. Food prices, input costs, global economies
  • 12. Market shocks
  • 13. Unknown changes
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Where in the World am I Watching

  • 1. Kazakhstan/Russia/Ukraine/Eastern Europe
  • Grain production potential
  • Livestock resurgence
  • Human resources – management abilities
  • Political & social unrest
  • Transport links to Asia
  • 2. Israel
  • Water use efficiency
  • Innovation
  • Alternative energy
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Where in the World am I Watching

3. The Middle East (Gulf States/Iran)

  • Water
  • Oil
  • Islam
  • The effects of wealth
  • Potential political and social unrest
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Where in the World am I Watching

  • 4. Europe
  • Environmental management
  • Common agricultural policy (CAP)
  • 5. USA
  • Land prices
  • Water
  • New technologies
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Where in the World am I Watching

  • 6. Canada & Australia
  • Climate change
  • Structural change
  • 7. New Zealand
  • Farming without subsidies
  • Stampede into dairying
  • Farm business management
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Where in the World am I Watching

  • 8. China
  • Population/Industry vs agriculture
  • Water
  • Rising middle class
  • Environmental management/pollution
  • 9. India
  • Water
  • Infrastructure
  • Rising middle class
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Where in the World am I Watching

  • 10. Brazil
  • Supply chain efficiency
  • EMBRAPA
  • 11. Morocco
  • Phosphate production
  • Political & social unrest
  • 12. Africa
  • When will potential be realised?
  • Sovereign fund investment
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Conclusions

  • How good are your strategic thinking & planning

skills?

  • How good is your risk management?
  • What global issues are potentially important for

your family and business?

  • How are you going to continually learn about those

issues & adapt your business?

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