MARK OGILVIE Design Director
Creative workshop – why its good for the students • An opportunity to think about games as a business, not just a hobby – The games industry is worth more than the music and film industries combined. • To understand the processes that professional games companies use • To help understand the realities of their aspirations • It’s good fun!
Creative workshop – why its good for the schools Linking to the curriculum • Managing and leading discussions • Setting and reaching deadlines • Formal and spoken debate • Exploring aspects of plot, characterisation, relationships, settings etc • Evaluating conceptual thinking • Development of creative thinking through new mediums • Development of analytical skills and problem solving • Development of computational thinking • Selecting and organising information • Critically evaluating text • Public speaking
Stage 1 – Creating an idea • Forming a team • Team name • Understanding the criteria • Brainstorming • Dividing the labour • Establish milestones
Stage 2a – The pitch document – “The Sell” Teams are expected to create either a digital or physical presentation of their idea. • Game Name • Tag Line • Elevator Pitch
Stage 2b – The pitch document – “The look” • Art Assets • Character Art • Screen shots • Environments • Equipment
Stage 2c – The pitch document – “The Story” • Story • Central Plotline • Character relationships • Character motivations • The setting • Evolution of plotline
Stage 2d – The pitch document – “The Feel” • Gameplay • Control scheme • USP’s
Stage 2e – The pitch document – “The Business” • Platform • Audience • Monetisation • Market Testing
Stage 3 – The Dragons Pitch • 5 min presentation • Make it memorable!
Stage 4 - Judging • Use of event theme • Originality of idea • Strength of written material • Strength and conviction of dragons pitch
Any Questions? Mark.Ogilvie@JAGEX.COM ?
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