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Looking After New-Born Skin Ciara Plant B.A. (Hons), PGD - - PowerPoint PPT Presentation
Looking After New-Born Skin Ciara Plant B.A. (Hons), PGD - - PowerPoint PPT Presentation
Looking After New-Born Skin Ciara Plant B.A. (Hons), PGD Microbiologist WHO ARE WE? WaterWipes Story WHAT ARE WATERWIPES? The Worlds Purest Baby Wipe Safe & Sterile Wipes Chemical Preservative Free Alcohol Free Fragrance/Perfume Free
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WHO ARE WE?
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WaterWipes Story
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WHAT ARE WATERWIPES?
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The World’s Purest Baby Wipe
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Safe & Sterile Wipes
Chemical Preservative Free Alcohol Free Fragrance/Perfume Free
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HOW DO WE DO THIS?
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Unique & Specialised Technology
Unique and patented technology – altering the molecular structure of normal water Cleanroom conditions - comparable to that used in the pharmaceutical industry Safe and effective baby wipe without the addition of chemical preservatives.
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WHY DO THIS?
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New-Born Skin Health
The body’s largest organ Multiple functions, particularly for neonates Protection barrier The outermost layer, stratum corneum, first line of defence
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Acid Mantle
Highly important for infection control pH neutral at the time of birth and decreases to a slightly acidic pH over the first few days post-natal. Alkaline products, commonly found in conventional baby cleansing products, can increase the pH of the acid mantle, therefore disturbing the skin’s important natural barrier
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Early Protection
Choosing products for use on new-born and infant skin:
pH neutral (pH 5.5 – 7) Mild preservative Fragrance-free Alcohol-free
Fragrances and preservatives are the most frequent allergens in cosmetics
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Baby skin needs special care
Their skin is thinner There is a high ratio between skin surface area & body weight The skin is covered by a sort of down that increases the absorbent surface
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Up to 50% of babies will suffer from nappy rash at least once
*Aherton D. Mills K. What can be done to keep babies skin healthy? RCM Midwives 2004; 7 : 288–290.
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Clinical Studies
Dermatological Sterility Efficacy Temperature
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Dermatological Study
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Approved by…
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Sterility Study
Validated Production Line Validated Cleanroom Manufacturing Environment Validated Pack Sterility
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Results
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97% of Health Care Professionals in Ireland recommend the use of WaterWipes
*Source: Spark research study on 102 Midwives, October – November 2014.
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Holles Street, Ireland’s National Maternity Hospital
WaterWipes were proud sponsors of World Prematurity Day with Holles Street & the NMH Foundation on November 17th 2016 As part of this partnership with our National Maternity Hospital, each baby born will leave the Hospital with a pack of WaterWipes (9,000+ births a year)
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Holles Street, Ireland’s National Maternity Hospital
For every pack of WaterWipes sold in Ireland during November, we donated 10cent to the NMH Foundation
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#PureLove Campaign
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