LIVE MUSIC REPORT SNSEC IMPACT OF LIVE MUSIC 85% of attendees are - PowerPoint PPT Presentation

LIVE MUSIC REPORT SNSEC

IMPACT OF LIVE MUSIC • 85% of attendees are from out-of-market vs. traditional market • LET of 9%; $7M gross for Rolling Stones • Hotel room tax; overall visitor spend • Branding - Las Vegas #1 live music destination in the world. “Yes, [we had] net reduction of 21 shows at the T-Mobile Arena, okay? And then in addition to that, we had the seven fewer, including the Mayweather-MacGregor fight in August of 2017, which doesn't repeat itself.” Caesars CEO Mark Frissora Q2, Earnings Summary (7-19-18) - Call Transcript

AVERAGE TOTAL SPEND PER VISITOR/PER TRIP NFR $2,630 PBR WORLD FINALS $2,080 NASCAR 
 WEEKEND ROCK ’N ROLL MARATHON $1,860 $1,830 BASKETBALL TOURNAMENT $1,620 SAW A SHOW- CONCERT $1,530 AVG. SPEND PER VISITOR $1,320 Source: Las Vegas Convention & Visitors Authority

Las Vegas Venues & Festival Grounds Downtown Las Vegas Events Center Opened: 2014 s e l Capacity: 12,000 i m 3 1 - Las Vegas Motor Speedway y a w d e e Opened: 1998 p S r o t o Capacity: 135,000 M s a Las Vegas Festival Grounds g e V s a L Opened: 2015 Capacity: 80,000 33 acres Life is Beautiful Started: 2013 Orleans Arena Capacity: 50,000 Opened: 2003 Capacity: 9,000 T-Mobile Arena Las Vegas Convention Opened: 2016 Center Capacity: 20,000 Opened: 1959 MSG Sphere Square Footage: 2.2M Opening in: 2020 Las Vegas Stadium Capacity: 18,000 Opening: 2020 Mandalay Bay Events Capacity: 65,000 Center Sam Boyd Stadium- - 9 miles Opened: 1999 Capacity: 12,000 Sam Boyd Stadium MGM Grand Garden Opened: 1972 Arena Thomas & Mack Center Capacity: 34,680 Opened: 1993 Opened: 1983 Capacity: 17,000 Capacity: 17,222 South Point - 6.1 miles South Point Arena and Equestrian Center Opened: 2006 Capacity: 4,600 Tournament Bowling Plaza Opened: 2014 Lanes: 60 lanes

Smith Center - 6 miles Las Vegas Concert Venues Smith Center Opened: 2002 Capacity: 2,050 Colosseum at Caesars Palace Opened: 2003 The Pearl at the Palms Capacity: 4,298 Opened: 2001 Capacity: 2,600 The Chelsea Opened: 2013 Capacity: 2,500 Brooklyn Bowl Park Theatre Opened: 2009 Opened: 2016 Capacity: 2,400 Capacity: 5,300 Zappos Theater at Planet Hollywood Opened: 1976 Capacity: 7,000 The Joint at Hard Rock Opened: 1995 Capacity: 4,200 s House of Blues at Mandalay Bay e l i m Opened: 1999 1 . 6 - Capacity: 2,500 t n i o P h t u o S

NEW VENUES • 360 feet tall by 500 feet • 360 degree 170,000 SF exterior in HD • 18,000 seats, with suites and luxury amenities • Sound beams sent directly to each seat • Vibrations (bass) built into floor • Use venues video and acoustics to create custom v. touring shows

WHAT HAS IT COST THE DESTINATION?

HOW DO WE MAXIMIZE GROWTH?