INSTA WOW Presentation by Birch Solutions What Well Cover What - - PowerPoint PPT Presentation

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INSTA WOW Presentation by Birch Solutions What Well Cover What - - PowerPoint PPT Presentation

INSTA WOW Presentation by Birch Solutions What Well Cover What it is & Who Uses it Your Goals and Profile Posting to Insta 500 Million Active Users Daily * and Growing Instagram is becoming the go-to social channel


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INSTA – WOW

Presentation by Birch Solutions

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What We’ll Cover

  • What it is & Who

Uses it

  • Your Goals and

Profile

  • Posting to Insta
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500 Million Active Users Daily* and Growing – Instagram is becoming the go-to social channel for consumers and businesses.

*Hubspot

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  • Ages 13–17: 57 million (7%)
  • Ages 18–24: 270 million (32%)
  • Ages 25–34: 270 million (32%)
  • Ages 35–44: 131 million (15%)
  • Ages 45–54: 68 million (8%)
  • Ages 55–64: 30 million (3%)
  • Ages 65+: 18.3 million (2%)
  • Hootesuite

Gender

Male Female

Demographics

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  • Who do you want to attract?
  • Why do you want to attract

them?

  • What do they need from

you?

Goals

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SLIDE 7

Sample Profiles

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SLIDE 8

Your Profile

  • Username
  • Profile
  • Name
  • Website
  • Bio
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Create Your Profile

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  • Who serves the

same folks you would like to get in front of?

  • Let’s do some

Hashtag recon…

Hashtags

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SLIDE 11

Display Purpose Focalmark, AutoHash

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POSTING

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Posting Options

  • Posts – photos/videos
  • Stories – 15 Seconds
  • IGTV – Hour long videos
  • Highlights
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Automation Tools

  • Buffer
  • Hootsuite
  • Hubspot
  • MeetEdgar
  • Sprout Social
  • Social Flow
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SLIDE 19

Grab Your FREE 30 Minute Strategy Session