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Department of Computer Science Improving User Perceived Page Load Time using Gaze Conor Kelton , Jihoon Ryoo , Aruna Balasubramanian, Samir R. Das Students with equal contribution 1 Department of Computer Science Motivation


  1. Department of Computer Science Improving User Perceived Page Load Time using Gaze Conor Kelton ✝ , Jihoon Ryoo ✝ , Aruna Balasubramanian, Samir R. Das ✝ Students with equal contribution 1

  2. Department of Computer Science Motivation • Websites exploding in number! (Over 1.1 B today) • Performance of these sites is important: – Google Uses Page Speed as major ranking factor – Amazon Reports $1.6 B in profit per 1 second decrease in site load time Good Results in Performance Optimizations Yields 2

  3. Department of Computer Science Hypothesis: Traditional Metrics for Page Load Time Do Not relate to the user experience ● If true, then the effect of optimizations on user Quality of Experience (QoE) is uncertain 3

  4. Department of Computer Science Does Window.OnLoad() capture the user’s experience? Amazon.com: 7.9 s (OnLoad) Amazon.com: 1.5s (ATF Loaded) Gmail.com: 0.9 s (OnLoad) Gmail.com: 5.1s (ATF Loaded) 4

  5. Department of Computer Science Does Window.OnLoad() capture the user’s experience? Amazon.com: 7.9 s (OnLoad) Similar Mismatches of user QoE to other Amazon.com: 1.5s (ATF Loaded) PLT metrics such as Speed Index , and Gmail.com: 0.9 s DOMContentLoaded . (OnLoad) Gmail.com: 5.1s (ATF Loaded) 5

  6. Department of Computer Science The uPLT : u ser-perceived P age L oad T ime • How to determine if users are actually experiencing this disconnect? Real User Studies! 100+ Users, 45 Websites uPLT When is the Page Loaded? 6

  7. Department of Computer Science The uPLT User Study Logistics Related Work [CoNext ‘16] ● Consistency : ○ Website loads shown as videos to the user ● Quality: ○ Measure user’s reaction times ○ Filter out erroneous responses 7

  8. Department of Computer Science User Study Results: uPLT Spread ● Narrow spread in 25th - 75th %tiles shows consensus among users 8

  9. Department of Computer Science User Study Results: OnLoad vs uPLT ● OnLoad indeed over-to-under estimating user experience 9

  10. Department of Computer Science uPLT Results in the Wild ● Overall Observation: Corr(uPLT, OnLoad) = .46 Corr(uPLT, Speed Index) = .44 ● Additional analyses across site categories/ network conditions in paper 10

  11. Department of Computer Science Our Goal: Optimize Web loads for uPLT ● Intuition: Loading objects important to users first should improve the user experience ● How to find objects important to the user? 11

  12. Department of Computer Science Leveraging Gaze Tracking Software Aided Commodity Webcam Tracking ● User Eye Gaze has been used to track user attention ● Low cost, personalized, gaze tracking becoming feasible 12

  13. Department of Computer Science Gaze Collection and User Study ● Like uPLT, Gaze also captured during real user studies! ● Webcam based tracker ● 50+ Lab participants, same 45 Web sites as uPLT study ● Goal: To find attention on Web objects from user Gaze tracks 13

  14. Department of Computer Science Going from Gaze to Object Importances ● Human Gaze consists of rapid saccades interspersed with stable fixations which mark points of user attention 14

  15. Department of Computer Science Going from Gaze to Object Importances ● Human Gaze consists of rapid saccades interspersed with stable fixations which mark points of user attention ● Plotting fixations over the page captures a user’s attention 15

  16. Department of Computer Science Going from Gaze to Object Importances ● Human Gaze consists of rapid saccades interspersed with stable fixations which mark points of user attention ● Plotting fixations over the page captures a user’s attention 16

  17. Department of Computer Science Going from Gaze to Object Importances ● Human Gaze consists of rapid saccades interspersed with stable fixations which mark points of user attention ● Plotting fixations over the page captures a user’s attention 17

  18. Department of Computer Science Going from Gaze to Object Importances ● Human Gaze consists of rapid saccades interspersed with stable fixations which mark points of user attention ● Plotting fixations over the page captures a user’s attention ● Fixations overlap across users 18

  19. Department of Computer Science Gaze: Collective Fixation ● First Divide Web page into its Visual Regions ● Map the fixations of all users onto the visual regions .3 .4 .1 ● Collective Fixation is the fraction of .8 users who fixate on a region .9 .9 .8 .8 .6 .3 .4 .3 19

  20. Department of Computer Science Combining Collective Fixation Results 25% of Regions have at most .3 Collective Fixation on average There are objects with low user attention! 25% of Regions have at least .9 Collective Fixation on average A subset of objects have high user attention! 20

  21. Department of Computer Science A Web Prioritization System for uPLT Offline Component Online Component Provides site info to WebGaze Servers Web Servers Process gaze for collective fixation Sends set of priority Web objects to Deliver Web site with Enlists users to Supplies gaze objects prioritized via collect gaze data to HTTP/2 Server Push Gaze Providers Web Users 21

  22. Department of Computer Science Prioritization Details: Webpage Dependencies ● Web page objects exhibit object dependencies on one another ● WebGaze finds and prioritizes these dependencies 22

  23. Department of Computer Science Prioritization Details: Server Pushes HTTP/2 HTML GET Request .3 .4 .1 .8 .9 .9 .8 .8 .6 WebGaze Web clients informed .3 .4 .3 Web servers ● WebGaze pushes objects of high Collective Fixation and their dependencies with HTML ● HTTP/2 is Multiplexed: Resources will contest for bandwidth ● WebGaze Pushes only objects above a Collective Fixation Threshold 23

  24. Department of Computer Science WebGaze User Study Implementation ● Download same 45 pages from uPLT study locally ● Serve from HTTP/2 Push enabled Web server ● Take videos of Website loads ● Host videos on Microworkers to obtain uPLT from real users 24

  25. Department of Computer Science WebGaze Evaluation Comparisons Default Push All Klotski [NSDI ‘15] Pushes all objects Pushes all resources No Prioritization that can be loaded in identified in the page a static user load Default under HTTP/2 tolerance limit (5 seconds) State of the art prioritization 25

  26. Department of Computer Science WebGaze: Demonstration Default Klotski Push-All WebGaze 26

  27. Department of Computer Science WebGaze: Demo uPLT Results Default: 12 seconds Klotski: 9 seconds Push-All: 10 seconds WebGaze: 7 seconds Freeze frame of load process at 6 seconds .3 .4 .1 .8 .9 .9 .8 .8 .6 .3 .4 .3 27

  28. Department of Computer Science WebGaze: Performance Results 28

  29. Department of Computer Science WebGaze: Performance Results 17% ● Delivering objects identified .5 by gaze early does help! 29

  30. Department of Computer Science WebGaze: Performance Results 12% ● Delivering objects identified .5 by gaze early does help! 30

  31. Department of Computer Science WebGaze: Performance Results 9% ● Delivering objects identified .5 by gaze early does help! 31

  32. Department of Computer Science WebGaze: Performance Results .95 ● 64% Delivering objects identified by gaze early does help! ● Case studies and comparisons to PLT metrics in the paper 32

  33. Department of Computer Science WebGaze: Why We Do Better ● uPLT Improvements over Default come from general prioritization ● uPLT Improvements over Push-all come from ATF prioritization ● uPLT Improvements over Klotski come from prioritizing the right set of ATF objects 33

  34. Department of Computer Science WebGaze: Why We Do Worse ● Comparing to Push-All: Pushing everything sometimes works! ● Comparing to Klotski: Klotski thresholds objects, preventing worst case push performances 34

  35. Department of Computer Science WebGaze: Where to? ● Formally optimize the trade off between collective fixation and object size at the Webgaze Servers ● Using saliency to predict gaze, i.e. automatic gaze feedback ● WebGaze for Mobile 35

  36. Department of Computer Science Conclusion ● www.gaze.cs.stonybrook.edu ● uPLT Results - Low Correlation with Traditional PLT Metrics ● Gaze Data - Subset of Web Objects Viewed Significantly! ● Side By Side Loads of Optimized Sites - uPLT Improvements up to 64% ● More Work to Come! 36

  37. Department of Computer Science A Visually Oriented Metric: The Speed Index Visual Completeness (VC) Time Interval (TI) 0.1 s VC Speed Index 1 TI 100 37

  38. Department of Computer Science Does Speed Index do a Better Job? Marketwatch.com: 14.5s (Speed Index) Marketwatch.com: 7.5s (Most ATF Rendered) Energystar.gov: 3.7s (Speed Index) Energystar.gov: 7.8s (ATF Rendered) 38

  39. Department of Computer Science Speed Index vs. uPLT in the Wild ● Speed Index also not trending well with user experience 39

  40. Department of Computer Science WebGaze: Performance Results .95 ● 44% Delivering objects identified by gaze early does help! 40

  41. Department of Computer Science WebGaze: Performance Results .95 37% ● Delivering objects identified by gaze early does help! ● Case studies and comparisons to PLT metrics in the paper 41

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