SLIDE 1 HOW TO CREATE A BUSINESS THAT’S SO DIFFERENT EVERYONE WILL WANT TO BE YOUR CLIENT
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Spark an idea that’s different Have the courage to change
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Know Your Difference
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IPICUS
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I PICK US
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Stakeholder Interviews
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cle clear arshift shift
THE THE WAY Y FORW RWARD RD
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Being different is more than just saying you’re different
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YES IT’S SCARY
(are you willing to take the journey?)
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Know your audience and find out what they need
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Strategy #1
Choose an area of Specialization
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Pitch Graphic Design Creative Agency for PR Firms
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Adduci Studios Creative Agency for Science Types
adducistudios.science
@adducistudios
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Anything coming up?
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Strategy #2
Change your business model
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Productize
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Equity Arrangement
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Create Leverage
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Lange Learning Coaching and
photographers
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Strategy #3
Design a completely new kind of experience
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The businesses that stand out have created a unique experience
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Create your brand in a weekend Group workshop for $2,700 per person
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distility.com
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Where’s the white space?
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Rules for creating change
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Ask more interesting questions
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Solve a problem…really
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Choose
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Fear is just a distraction
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Don’t tell anyone your idea
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Don’t worry about judgement
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Care more about your client’s success than your own
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Be willing to put yourself out there
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What if it could be so much fun that everyone wants to play with you?
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It’s different and there’s nothing else like it
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INSTAGRAM @the.business.accelerator WEBSITE rhondapage.com EMAIL rhonda@rhondapage.com