How Technology is Transforming the Customer Experience Hany Fekry - - PowerPoint PPT Presentation

How Technology is Transforming the Customer Experience

Hany Fekry Chief Commercial Officer

EMP’s Market Presence

Processing Centers in:

• South Africa
• Nigeria
• Egypt
• Jordan
• Dubai

EMP’s Market Presence

We serve:

• 135 banks
• 30,000 merchants
• in over 45 countries

EMP’s Market Presence

A Scale Processor:

• over 100 million

transactions annually

• managing US$2.5 billion in

receiveables on any given day

Mobile Communications has Changed the World

Access to Financial Services is still in Infancy

Mobile Money usage is Growing

E-Commerce is Growing

• Why Facebook and Amazon are visiting India and

Indonesia offering free Internet?

• Leading companies now are trying to find a way for

Satellite Free Internet for everyone.

• Advertisement worldwide ranked, Internet #1 $43Bn,

followed by #2 TV $40Bn, #3 Cable TV $34Bn, #4 Printed Media $18Bn

• Facebook Net revenues of advertisements only is $1Bn

end of 2014

• Total users of internet in India alone 100M users,

reaching 250M in 2 years time, 70M in Indonesia…

• Most of the business in the coming few years will be

floating online, including targeted media, and online business.

E-Commerce is Growing

Emerging markets B2C Sales Leading the World

Internet Penetrations is driving E-Commerce

The M-Commerce Revolution

• Mobile technology is changing the on-line purchasing

experience for consumers

Mobile E-Commerce Sales Growing Rapidly

• In 2016 Mobile Commerce sales are expected to reach

$31 billion

• That is a 400% increase since 2011
• Mobile devices now account for 11% of e-commerce

purchases in the US every year

• Tablet users made 50% of M-Commerce purchases in

2012,with Smartphone users at 40%

Payments based on NFC Technology

• Payments based on NFC technology:

– 2012: US$4 billion – 2016 Projected : US$100 billion – 2017 Projected: US$191 billion

• Advantages:

– Open standards – Secure – Fast and convenient

• Leading products: MasterCard PayPass and VISA

Paywave

mPESA has changed the face of banking in Africa

In Kenya:

• 19 million out of a population of 44

million have used mPESA

• 25% of the Kenyan economy is

transacted via mPESA

Banked and Unbanked mobile wallet(s) managed service

TPPs

Bank C

Bank C MFS Branches ATMs

Services

Agents

Bank B

Bank B MFS Branches ATMs

Services

Agents

Bank A

Bank A MFS Branches ATMs

Services

Agents

Banked Wallet Ecosystem A Banked Wallet Ecosystem B Banked Wallet Ecosystem C

Cross Selling Added Value Services  Consortium wallet for un-banked  Bank’s VAS suits over consortium wallet  Multi banked wallets for consortium’s banks

TPPs has to develop a Shared Mobile Banking Platform

JOMOPAY Open Networks

MNOs Billers

Agents ATMs POS Agents / Merchants Network

Central Bank

International Remittances Banked Banked Banked Un-banked

Thank you