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How do people use tabs? Patrick Dubroy University of Toronto - PowerPoint PPT Presentation

How do people use tabs? Patrick Dubroy University of Toronto pat@dubroy.com dubroy.com/blog twitter @dubroy (presented at Mozilla Corp. in Mountain View, Jan 27/09) The back story I have a love/hate relationship with tabs. Problems


  1. How do people use tabs? Patrick Dubroy University of Toronto pat@dubroy.com dubroy.com/blog · twitter @dubroy (presented at Mozilla Corp. in Mountain View, Jan 27/09)

  2. The back story I have a love/hate relationship with tabs. ● Problems with back button ● Subverts OS task management ● Premature commitment ● Clutter, scrolling

  3. So... Could we make something better? But...don't know how or why people use tabs. Literature: ● Large focus on revisitation ● Almost no mention of tabs!

  4. Field Study 22 people, 2 weeks. Quantitative & qualitative: ● Logging extension (like Spectator) Tab events, navigation events, causes (link click, back button, URL bar, ...) ● Periodic diary entries “What tabs and windows do you have open, and why?” ● Interviews

  5. Qualitative Results What are tabs used for? ● Instead of back button ● Lightweight bookmarks ● Reminders ● Multitasking ● Comparison

  6. Qualitative Results Advantages of tabs: ● “It's just right there” ● Visible browsing history ● Easier & faster than back button ● Less uncertainty ● New browsing strategies e.g. Pruning, opening several links at once

  7. Quantitative Results Frequency of tab switching: ● ~ Half as freq as link clinks ● More freq than link click in 5/22 people (4 CS) ● More freq than back button in all but 2 Browser = Navigator + Task Manager

  8. Quantitative Results Opening links in new tabs: ● 6 people never did ● 3 others in single digits Discoverability Problem?

  9. Quantitative Results Use of back button: ● Median: 1 per 50 link clicks ● 9 people: 1 in >100 ● 7 used it less than once per day Back button is becoming irrelevant

  10. Further Analysis Qualitative: ● continue analysis – “theory of tab usage” Quantitative: ● Very basic so far. What else? Number of tabs open ● Time spent on a tab ● Tab switch as a revisit – how does it compare? ● Actions taken in new tabs ● ● Other ideas?

  11. Lessons Learned ● People love Firefox, and want to help! ● They don't care that much about privacy ● Qualitative studies are hard! ● Firefox's extensibility complicates log analysis

  12. Fin Questions? Suggestions? pat@dubroy.com dubroy.com/blog · twitter @dubroy

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