Gus Schumacher Nutrition Incentive Program 1 Presentation Goals - - PowerPoint PPT Presentation

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Gus Schumacher Nutrition Incentive Program

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Presentation Goals & Objectives

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Legislation and Funding

2008 Farm Bill authorized funding to determine if nutrition incentives provided to SNAP recipients increases the purchase and consumption of fruits and vegetables.

• 2014 Farm Bill designated $100 million

for the Food Insecurity Nutrition Incentive (FINI) Program.

• 2018 Farm Bill renames the program in

honor of USDA Under Secretary of Agriculture Gus Schumacher and designated $250 million in funding.

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Legislation and Funding

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Technical Assistance, Innovation, Evaluation & Reporting

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Gus Schumacher Nutrition Incentive Program

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Gus Schumacher Nutrition Incentive Program

Approximately 2,600 retailers across 38 States and the District

• f Columbia provide Nutrition Incentive Programs, including:
• 1,619 farmers markets
• 440 grocery stores
• 342 direct marketing farmers
• 104 mobile markets
• 100 community-supported agriculture programs
• Families
• Supporting Farmers and Retailers
• Local Economies

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Societal and Economic Impact

• Empowering Families
• Supporting Farmers

and Retailers

• Lifting-up Local

Economies

In California, Nutrition Incentive Programs aid approximately 1,000 specialty crop farmers and support over 70,000 CalFresh recipients. Nutrition incentives for fruits and vegetables is a common sense, proven model for local economic development and promotes a more nutritious diet among safety net beneficiaries. CalFresh clients in California have a buying power of $7.8 billion. Nutrition Incentive programs drive more of this money toward local farmers and small businesses.

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Southern California Nutrition Incentive Program ¡Más Fresco! More Fresh Program

Innovative nutrition incentive program utilizing point-of-sale technologies in a large-scale retail setting

Kyung Rhee, MD, MSc, MA1,2, Joe Prickitt, MS, RD2, Sarah Hiller-Venegas, MPIA1, Blanca Meléndez, MA2, Kate Edra, MPH, CHES2, Todd Gilmer, PhD1 and Michelle Murphy Zive, PhD, MS, RD2

1UC San Diego School of Medicine 2UC San Diego Center for Community Health

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UC San Diego Center for Community Health

Transforming health and wellness in diverse communities by improving health equity

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¡Más Fresco! More Fresh Program - Northgate González Market

• Largest Hispanic grocery market chain in the

United States

• 41 stores across Southern CA:
• Often located in “food deserts”
• Works closely with USDA, Local Health

Departments, CalFresh, WIC, and others to create healthier communities

• Commitment to community health,

including their Viva la Salud Program

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¡Más Fresco! More Fresh Program

Aim: Develop, implement and evaluate an innovative Nutrition Incentive Program for CalFresh recipients who shop at 6 Northgate González Markets in Southern California. Randomize participants into 3 groups:

• $10/month for at least 12 months
• $20/month for at least 12 months
• $40/month for at least 12 months

1:1 match for each CalFresh EBT $1 spent on fruits and vegetables 4 Cohorts (2017, 2018, 2019, 2020) 1,000 to 1,500 study participants per year; 4,500 CalFresh participating Households (to date)

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¡Más Fresco! More Fresh Program – Expansion, September 2020

Aim: Develop, implement and evaluate an innovative online enrollment Nutrition Incentive Program, utilizing a 2 to 1 and 4 to 1 nutrition incentive multiplier for CalFresh recipients who shop at any Northgate González Market in Southern California. Reach: Expand program from 4,500 to 20,000 CalFresh Households Randomize participants into 2 groups:

• 2:1 match for each CalFresh EBT $1 spent on fruits and vegetables, up to

$100 a month for at least 12 months.

• 4:1 match for each CalFresh EBT $1 spent on fruits and vegetables, up to

$100 a month for at least 12 months. Evaluation: Collect POS transaction data and conduct baseline and follow-up surveys with a randomly selected subset of participants.

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¡Más Fresco! More Fresh Program – Online Enrollment www.masfresco.org

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¡Más Fresco! More Fresh Program – Key Findings

Proportion of Program Participants who Agree/Strongly Agree that Cost is a Barrier to Eating Fruits and Vegetables (Baseline Survey) I don’t eat fruits and vegetables as much as I like because they cost too much. Cohort 1: 64.7% Cohort 2: 57.3% Cohort 3: 56.9%

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¡Más Fresco! More Fresh Program – Key Findings

Changes in the Proportion of Program Participants who Agree/Strongly Agree that Cost is a Barrier To Eating Fruits and Vegetables

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¡Más Fresco! More Fresh Program – Key Findings

Mean Amount Spent/Month on Fresh Fruits and Vegetables During the First 12-Months of Program Participation

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¡Más Fresco! More Fresh Program – Key Findings

Proportion of Cohorts 1, 2 and 3 Reporting an Increase in the Amount of Fruits and Vegetables Purchased at 6-Months and 12-Months

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¡Más Fresco! More Fresh Program – Key Findings

Proportion of Participants Who Reported Healthier Eating Habits and Knowledge Because of ¡Más Fresco! More Fresh, Cohorts 1, 2, and 3

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¡Más Fresco! More Fresh Program – Key Findings

Percentage of Participants Reporting High, Low and Very Low Food Security Compared to National Estimates for SNAP Recipients and the General Population

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¡Más Fresco! More Fresh Program – Key Findings

Changes in Food Security Levels Among Cohorts 1, 2 and 3 at Baseline, 6-Months, and 12-Months Post-Enrollment (n=464)

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THANK YOU!

Joe Prickitt, MS, RD Senior Director UC San Diego School of Medicine Center for Community Health jprickitt@ucsd.edu