GOING BEYOND PERSONALIZATION: MEETING FAMILIES NEEDS THROUGH - - PowerPoint PPT Presentation

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Jul 10, 2023 153 likes •530 views

GOING BEYOND PERSONALIZATION: MEETING FAMILIES NEEDS THROUGH CONCIERGE & EVENT PLANNING SERVICES CAROLYN THOMPSON, FD INSTRUCTOR PITTSBURGH INSTITUTE OF MORTUARY SCIENCE carolynvthompson@gmail.com MEMORIAL ON CAPE COD JULY 2013 MY

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GOING BEYOND PERSONALIZATION: MEETING FAMILIES’ NEEDS THROUGH CONCIERGE & EVENT PLANNING SERVICES

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carolynvthompson@gmail.com CAROLYN THOMPSON, FD INSTRUCTOR PITTSBURGH INSTITUTE OF MORTUARY SCIENCE

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MEMORIAL ON CAPE COD JULY 2013

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MY BROTHER BOB

http://www.youtube.com/watch?v=7EEymLz79Mw&feature=em-upload_owner

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A CAREER CHANGE

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WHAT SONG WOULD YOU WANT PLAYED AT YOUR FUNERAL OR MEMORIAL SERVICE?

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PIMS CPI CLASS FALL 2013

ARE ALL FUNERAL DIRECTORS EVENT PLANNERS?

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WEDDINGS VS. FUNERALS

Year Cost of an Adult Funeral 1960 $708 1971 $983 1975 $1285 1980 $1809 1985 $2737 1991 $3742 1995 $4626 2000 $5180 2006 $6195 2009 $6,560 Year Cost of an wedding 1960 $600 1971 $1000 1975 $1000 1980 $4376 1985 $6000 1991 $15,000 1995 $17,000 2000 $20,000 2006 $26,400 2009 $28,385

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HOW CAN WE HELP?

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TWO SIDE URNS AND AN OVERHEAD?

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WE ALL HAVE SEEN THIS…

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WHY CAN’T WE GIVE THEM THIS?

PHIPPS CONSERVATORY, PITTSBURGH

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HOW DO WE CHARGE FOR FOOD SERVICE?

Offer a range of catering options:

Low, mid, and high price points Either: Develop a price per person flat fee to have food service Charge a percentage based on the caterer’s bill Have the caterer build in a percentage to their bill

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WHEN FAMILIES GATHER, THEY EAT… LETS TALK ABOUT FOOD AT THE FH

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WOW MOMENTS!

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WOW MOMENTS!

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WHAT ABOUT ALCOHOL?

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WHAT CAN RENTALS ADD?

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SET THE MOOD

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WHY CAN’T WE LEAVE THE FUNERAL HOME?

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CPI STUDENT’S FUNDRAISER FOR THE GOOD GRIEF CENTER DECEMBER 2013

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ENTERTAINMENT BOILERMAKER JAZZ BAND, PITTSBURGH

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HOW DO WE CHARGE FOR OUR TIME?

Charge an hourly fee for event planning or concierge services Add a service charge to vendor invoices Ask vendors to build in your fee to their invoices Build this into your basic services fee

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WAIMANALO BEACH, HI

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MEMORIAL F FOR MOM 2006 WAIMANALO BEACH, HI

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THE DETAILS MATTER

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THE DETAILS MATTER

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THE DETAILS MATTER

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JAMES AND CAROL YECKEL

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THE LITTLE THINGS

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