Global Network of Retail Consulting Companies Strategy I - - PDF document

Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

Global Network of Retail Consulting Companies

Ebeltoft Group is a global network of retail consulting companies with members in over 20 mature and emerging retail markets. We are unique in our ability to combine global retail expertise with deep local insight and convert this to innovative and practical solutions.

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Ebeltoft Group and its member companies work extensively with retailers and brands around the world.

Americas

Brazil Canada USA

Asia Pacific & Africa

Australia China India Russia

Europe

Denmark France Germany Italy Ireland Netherlands Portugal Romania Spain Switzerland Turkey UK

Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

Singapore South Africa Vietnam

Ebeltoft Group provides a wide range of services to support retailers and brands with their strategic and operational challenges. With proven methodologies and expert retail teams located around the world, our solutions include: Format and growth strategy Innovation in new and existing formats Business model re-engineering Retail Internationalisation Retail due diligence and strategic reviews Brand positioning Assortment, pricing, merchandising Cross-channel and digital strategies Category management and merchandise planning Shopper marketing and visual merchandising Consumer/market insights Retail tours and innovation intelligence Franchise development and management Human resources and sales force training Shopping center development CONSUMER

EXPERTISE

services

Ebeltoft Group was hired by an European leader in the decorative paint industry to optimize the retail strategy in Europe. The EG multi-country team conducted in-depth market analysis, benchmarking and consumer surveys in each of the 10 focus countries, and developed the European wholesale store strategy and detailed commercial model. Several projects for Cath Kidston have been completed, including an assessment of how best to adapt the brand for international consumers. Recommendations were implemented for the brand’s range and distribution strategy in both France and Japan. The project involved member teams from the UK and France.

PERFORMANCE

EXPERTISE

STRATEGY

EXPERTISE

CONCEPT

EXPERTISE

Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

Food retail Non-food retail Wholesale Electronic goods Shopping centers Fashion retail Specialty goods

manufacturer

Cosmetics retail Automotive retail Travel retail FMCG

manufacturer

Luxury goods retail Home products retail Real estate Food service retail DIY retail Speciality goods retail Electrical goods retail Service retail Furniture retail

With over 20 years of hands-on experience as retailers and consultants in all retail channels, segments and regions, Ebeltoft Group offers deep sector specific insight. Ebeltoft Group has expert teams with established methodologies based on our experience and success cases for all segments

• f the retail industry, including food, DIY,

FMCG and specialty retail.

sector expertise

Ebeltoft Group was hired to help define the retail approach with a strong brand and common marketing strategy in EU. The EG team studied market to gain local insights, performed benchmarking and conducted interviews in four countries. Based on deep analysis, the findings and strategy were presented to the executive team. The project objective was to define Galeries Lafayette´s customer marketing for Indonesia. The multi-country Ebeltoft team (France and Singapore/Indonesia) helped the executive team to understand the local market, define their CRM strategy and develop the loyalty program.

Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

33 of the Top 50 retailers worldwide 28 of the Top 50 retailers in Europe 21 of the Top 50 manufacturers worldwide 24 of the Top 50 retailers in the US Ebeltoft Group works extensively with the local retail community around the globe, partnering and supporting many mid-sized retailers and manufacturers.

RETAILERS RETAILERS RETAILERS

we serve the industry

Retailers Service Providers Manufacturers

Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

Bringing together insights from local retail markets around the globe, Ebeltoft Group conducts global research and trend studies that provide our retail experts with the latest insights and developments.

Ebeltoft Group global studies include:

Retail Innovations is Ebeltoft Group’s annual publication that provides insight into the latest global retail innovation trends and local retail innovation cases from around the world.

For further information on publications, articles and retail newsletters visit the Ebeltoft Group website:

Global Cross Channel Report – Entering the Omnichannel Era. Analysis of the state and development of Cross Channel around the world and identification of Cross Channel best practices and champions at a global and sector level. Retail Internationalisation; Trends and future outlook. A global study on the development and methodologies of “retail Internationalisation” with emphasis

• n key factors for successful international retail expansion.

The Trust Factor. A global study providing deep insight into how retailers can create and destroy the trust of their shoppers and identifying the champions of trust in the minds of customers.

Global Cross Channel Retailing Report

publications

www.ebeltoftgroup.com

Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

Ebeltoft PORTUGAL

Instituto de Marketing Research | www.imr.pt

Ebeltoft ROMANIA

Architected Business Solutions | www.abs-europe.com

Ebeltoft RUSSIA

IRG I www.intrg.com

Ebeltoft SINGAPORE

A.S.Louken | www.aslouken.com

Ebeltoft SPAIN

KISS Retail Management Consulting www.kissretail.com

Ebeltoft SOUTH AFRICA

Tungwa Retail Holdings | www.tungwaholdings.co.za

Ebeltoft SWITZERLAND

Fuhrer & Hotz | www.fuhrer-hotz.ch

Ebeltoft TURKEY

Eurosis Consulting | www.eurosis.biz

Ebeltoft UK

Pragma Consulting | www.pragmauk.com

Ebeltoft USA

McMillanDoolittle | www.mcmillandoolittle.com Okamura Consulting | www.okamuraconsulting.com

Ebeltoft VIETNAM

The Athena Retail Consulting Company www.athenaretailconsulting.com

Ebeltoft AUSTRALIA

Retail Doctor Group | www.retaildoctor.com.au

Ebeltoft BRAZIL

GS&MD Gouvêa de Souza | www.gsmd.com.br

Ebeltoft CANADA

J.C. Williams Group | www.jcwg.com

Ebeltoft CHINA

A.S.Louken China | www.aslouken.com.cn

Ebeltoft DENMARK

Retail Institute Scandinavia www.retail-institute-scandinavia.dk

Ebeltoft FRANCE

Dia-Mart | www.dia-mart.fr

Ebeltoft GERMANY

Gruppe Nymphenburg | www.nymphenburg.de

Ebeltoft INDIA

Technopak I www.technopak.com Ramms I www.ramms.com.in

Ebeltoft ITALY

Kiki Lab | www.kikilab.it

Ebeltoft IRELAND

One-Eighty-Degrees I www.180.ie

Ebeltoft The NETHERLANDS

Q&A Research & Consultancy | www.qanda.nl EBELTOFT GROUP - International Retail Experts Balmes, 109 5-2, 08008 Barcelona, Spain T +34 93 452 73 39 E info@ebeltoftgroup.com W www.ebeltoftgroup.com @EbeltoftGroup