Energica Motor Company S.p.A.
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Innovation Experience Experience Innovation Disruption Training Energica Motor Company S.p.A. Energica Motor Company Energica Motor Company S.p.A. is the first and only manufacturer of high-performing electric motorcycles The soul
Energica Motor Company S.p.A.
Experience ● Innovation Disruption ● Training
Energica Motor Company S.p.A.
✓ Energica Motor Company S.p.A. is the first and only manufacturer
✓ The soul of Energica Motor Company S.p.A. comes from history and traditions of their natural born area: innovation combines with the genuine engines tradition of Italian Motor Valley. Energica is in fact the first start- up with almost 50 years of history, being a spin-off of the CRP Group, an Italian based high-tech excellence working in Formula1, motorsports and aerospace fields for more than 45 years continuously. ✓ Energica Motor Company was officially founded in 2014 and today, after test and homologations, Energica motorcycles are on sales worldwide. ✓ Since January 2016 Energica is listed
the “AIM Italia” Stock Exchange Market. As of today the free float is 35,77%, and Energica raised 5.3 mln in IPO + 4 mln with ABB + 7 mln with CBW + 4.2 thanks to main shareholders loan that is going to be converted in equity. ✓ Energica has been chosen by Dorna as single manufacturer for the FIM Enel MotoE™ World Cup starting in 2019. ✓ Products ENERGICA EGO the first Italian high-performing electric sportbike. ENERGICA EVA the streetfighter model. ENERGICA EVA ESSEESSE9 the “old-school” electric motorcycle
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CRP Group
The Group is formed by three specialized companies: ✓ CRP Meccanica, focused on CNC machining parts; ✓ CRP Technology, specialized in 3d printing; ✓ CRP USA, same core as CRP Technology to serve the NA market. With more than 45 years of experience in the world of F1 and more than 20 years of experience in Additive Manufacturing, CRP Group is distinguished by its know-how in specific application fields including but not limited to: automotive and motorsports, design, aerospace, UAVs, marine, entertainment, defense.
Energica Motor Company S.p.A.
Start of the Electric motorcycle project (within CRP Group)
2010 2011 2013 2014 2009 2015 2016
eCRP – the electric racebike wins European Electric Championship
ENERGICA Bologna Modena Parma
Location
First participation at EICMA
Energica Motor Company Srl
Tour (USA+ EU+ MC)
2017
Eva EsseEsse9
statement
2018
Corsa unveling + demo laps
Half 2018 Sales
Energica Motor Company S.p.A.
Gen/Feb April May June March
CES 2018 Swiss Moto Unveiling Energica Ego Corsa in Rome London Motorcycle Show MotorBeurs Utrecht My Electric Deal First Demo Lap Energica Ego Corsa in Qatar EY Mobility Think Tank Sales: surprising first quarter US Demo Lap Energica Ego Corsa with Colin Edwards Quail Motorcycle Gathering event New Sales agreement in Africa and Texas Record First Half 2018 Sales Ego, the best- selling motorcycle Ego World Record
kilometres in 24 hours Road to Mugello project EY Mobility Think Tank (MTT) - KEY NOTE SPEAKER Nico Rosberg’s Ego delivery New Sales agreement in Berlin, North Carolina Energica Day
July
Pirelli Track Day in Misano New brand design revealed during the Ego Corsa demo lap in Assen New Record with First Place Finish at 10th Annual REFUEL EV Track Event New Sales agreement in GCC New Patent in China Unveiling new Sport Production Dept. Road to Valencia project – drag races with Pirelli E-Mobility Play Days
calendar
Workshop
Aug/Sept
Energica Motor Company S.p.A.
CRP MECCANICA 56% MARKET 36% MAISON SA 5% CRP TECNOLOGY 1% TESTONI GIAMPIERO 1% VEZZANI ANDREA 1%
CRP MECCANICA MARKET MAISON SA CRP TECNOLOGY TESTONI GIAMPIERO VEZZANI ANDREA
Current shares alloation ✓ Energica values its investors as strategic partners; ✓ CBW with Atlas Capital Markets for 5 million Eu subscribed in September 2018; ✓ Investors who believed in Energica from the IPO saw a +220% potential gain during the month of July 2018 when the company stock was «on rally»; ✓ That is not an uncommun dynamic for a highly technological and upcoming company such as Energica.
Energica Motor Company S.p.A.
✓ Energica covers iternally all the main phases of the Value Chain, from purchase of the components and selection of the suppliers, to design and assemby, R&D and quality testing, distribution and marketing; ✓ The assembly of the components takes place in the production line of the main facility in Modena, in the heart of the italian Motor Valley, with a capacity of 5.000 bikes produced per year. ✓ The know how and the higly competent and passion driven approach, visible and tangible on its motorcycles, give Energica a significant competitive advantage. Energica performed more than 150.000 km of tests on the road plus thousands of km on racetrack. ✓ Marketing & Communication aim to increase brand awareness througout the organization of events to put the public in direct contact with the product (tes-rides, Energica Day) and the participation to the main international trade shows, which Energica has been attending ever since its
Energica Motor Company S.p.A.
✓ 38 dealers in 3 continents (9 in the US) ✓ Energica Motor Company Inc., American subsidiary of the company. 1 commercial and service branch in Redwood, California, 1 logistic base +
✓ Italian Presence: Headquarter + Service center in Modena, 1 service center in Verona. ✓ European presence: 26 dealers, 2 Sales Area Manager, 1 Operating base with showroom in Munich (Germany). ✓ Main target Countries (Current): USA, Northern Europe, Middle-East. Asian expansion: by the end of the year new stores are planned to open in Japan and Singapore.
Energica Motor Company S.p.A.
✓ Expansion will continue adding China, Australia and Russia by 2020, then Brasil and India by 2021, increasing the number of dealers from 53 units at the end
✓ The launch of a new product is expected in 2020 in order to support the expansion of the sales network; ✓ NA will be the most expanded market, with 50 Dealers by 2023; ✓ Marketing activities will follow and corroborate the expansion of the sales network. Energica will make its presence count in the main trade fairs hosted by the counties where its points of sale are already present (Swiss Moto, MCN London, Eicma in Europe + the IMS show circuit fairs in the US); New international shows will be added to the marketing plan in the Areas where the Company will close new dealerships: Japan, Singapore, China and Australia.
Energica Motor Company S.p.A.
✓ TORQUE 200 Nm ✓ POWER 107 kW ✓ MAX SPEED Limited at 240 km/h ✓ Fast charge on board: 0-85% < 30 min
Energica Motor Company S.p.A.
Eva 80kW Eva 107 kW Eva 107 ✓ TORQUE 200 Nm ✓ POWER 107 kW ✓ MAX SPEED Limited at 200 km/h ✓ Fast charge on board: 0-85% < 30 min
Energica Motor Company S.p.A.
✓ TORQUE 180 Nm ✓ POWER 80 kW ✓ MAX SPEED Limited at 200 km/h ✓ Fast charge on board: 0-85% < 30 min
Energica Motor Company S.p.A.
DASHBOARD
A 4,3" Color Display allows great flexibility, supporting the flow of information and interactivity with the vehicle system
RIDE BY WIRE ENGINEERING
The ride-by-wire system ensure the perfect driving experience with 4 different engine mappings and 3 different mappings of regenerative braking
PARK ASSISTANT
In order to facilitate parking and maneuvers
rush traffic
BATTERY PACK PATENTED
Lithium-polymer battery with internal designed cooling system. Dozens of sensors and electromechanical devices ensure maximum vehicle performance and driver safety
VEHICLE CONTROL UNIT PATENTED
EGO’s battery, inverter, charger and ABS are constantly monitored and managed by the VCU, completely designed and developed by Energica
CONNECTIVITY
The vehicle can be equipped with “short-range” and “long range” connectivity services
ABS + eABS PATENTED
Ego has the latest generation ABS BOSCH with rear- wheel lift-up mitigation system
SUSPENSION
EGO is equipped with adjustable Bitubo (rear)
TIRES
EGO is equipped with road- gripping Pirelli Diablo Rosso II tires
BRAKES
Front / rear braking systems provided by Brembo
ITALIAN DESIGN
EGO has an Italian-style, tubular, craftsman-like trellis high strength steel frame
KEY FEATURES
Top speed: 150 mph / 240 kmh From 0 to 60 mph / 100 kmh: < 3" Torque: 200 Nm (0 to 4700 rpm) Fast charge: >30 minutes (85%) Zero emissions
FAST CHARGE
The only moto with integrated Fast Charge
Core technology / IP Selected supplier
Energica Motor Company S.p.A.
✓ VCU – Vehicle Control Unit. Energica’s battery, inverter, charger and ABS are constantly monitored and managed by
technological jewel: the VCU, completely designed and developed by Energica, it implements a multi-map adaptive energy, and a power management algorithm manages the electric
according to the throttle thrust 100 times per second while riding. The Energica Software has reached 1.1M of program lines (645,000 program lines only for the VCU), over 200,000 more than a Space Shuttle. ✓ Supply Unit. This important technical component contains entirely the rechargeable batteries, sealing them in-house. Usually the batteries, contained in this component, warm up: the produced heat dissipates only minimally. Therefore, the batteries contained in the case are subjected to overheating, which would greatly reduce the life cycle. Energica battery case has been designed to avoid this
and provided with several through holes that communicate outside and cross the cooling plate. Energica is the only electric motorcycle manufacturer to adopt this technology. ✓ eABS. The latest generation eABS mounted
the Energica motorcycle is able to limit the maximum regenerative torque in case
maximum regeneration torque.
Energica Motor Company S.p.A.
✓ Fully Homologated: Energica’s bikes are the only electric high- performing motorcycles fully homologated and approved by authorities for both Europe and USA. ✓ Charging system: Energica is the one and only electric motocycle manufacturer to provide its clients with the DC Fast Charging Technology based on CCS Combo (full charge < 30 mins.) ✓ F1 and Aerospace Background: Energica benefits in countless and immeasurable ways from the close relationship and consultation with parent companies of the CRP Group - a leader in the Formula 1 and Aerospace industry. ✓ R&D: The Energica software has reached 1.1 M of program lines (645.000 program lines only for the VCU, 200.000 more than a space shuttle), only to name a few numbers. ✓ Being the Single Manufacturer of the FIM Enel MotoE World Cup gives a crucial boost to Energica’s R&D Team: the thousands
kilometers made on the track with the company testers are now combined with the expertise of the most talented and experienced motorcyclists on Earth, such as Sete Gibernau, who will give further insight on the solutions to adopt. ✓ Energica is the only electric motorcycle company worldwide to have this competitive advantage.
Energica Motor Company S.p.A.
✓ Energica conforms to the international standards CCS (combined charging system). ✓ Energica is the first and only electric motorcycle capable of fast charging with CCS standard (Type 1 & 2) ✓ Thanks to the onboard connector, you can recharge at the DC Fast Charge Stations and the AC Chargers. ✓ When you use the DC Fast Charge Station, the bike can charge at 20kW up to 80/85% of its state of charge (SOC) in about 20 minutes. ✓ This guarantees 120 km of range in less than half an hour. ✓ When using the AC charger, the bike can be charged in about 3.5 hours using the 3kW OBC (On Board Charger).
Energica Motor Company S.p.A.
Charge points in NA; (Source: https://eu.chargepoint.com/charge_point) CCS/Combo charge points; (Source: http://ccs-map.eu/) ✓ Almost 75.000 charging points are already installed and
✓ More than 6.000 CCS/Combo charge points in Europe, 180 new stations are being installed on average each month.
Energica Motor Company S.p.A.
The FIM Enel MotoE™ World Cup is becoming a reality in 2019, ushering in the beginning of a new era for two- wheeled motorsport: sustainable and environmentally aware competition on electric motorcycles. Energica is the single manufacturer chosen by Dorna for the FIM Enel MotoE™ World Cup. A tuned version of Energica Ego, Ego Corsa, will be used by teams that will race the FIM Enel MotoE™ World Cup. The R&D team is already committed on this bike, working on driveability on the track, and then on track specifications. Testing demo program is taking place during the 2018 MotoGP™ World Championship.
Energica Motor Company S.p.A.
✓ Brand visibility boost: Energica will certainly benift from the worlwide visibility of the FIM Enel MotoE™World Cup. Enthusiasts from all over the world will be intrigued by the latest innovative competition, getting to know Energica’s brand and product; ✓ Huge impact: thanks to the notoriety and means of the MotoGP circuit, Energica will be able to reach nearly 10 billion people between social media and television (MotoGP straming, Sky Italia, FOX, Canal+); ✓ «Free marketing»: thanks to FIM Enel MotoE™World Cup, Energica will have more visibility with less marketing expense, and it will be able to allocate more resources to its core activities, such as the developement of its products, which will benefit too from the competition experience and its pilots;
Energica Motor Company S.p.A.
Energica – Smart Ride project in collaboration with Samsung Bolid-E prototype
Samsung Electronics Italia and Energica Motor Company S.p.A., unveiled Smart Ride, a project that has as its aim a completely new riding experience. ✓ Bolid-E prototype The prototype conceived by Energica Motor Company for Smart Ride has been designed starting from the electric
Eva EsseEsse9, the newly proclaimed Best Electric Bike of the Year 2018. The result is “Bolid-E”, a speed machine which exalts the concept of speed as an emotion: a futuristic motorbike in which Samsung technologies and Energica expertise come together. ✓ Smart Ride project Smart Ride, a project managed and developed in all its phases in Italy by Samsung and Energica, aims at making possible the interaction
NFC and Bluetooth connectivity - between Samsung Galaxy Watch and the Energica motorbike, guaranteeing a brand new riding
intelligent mirrors. The Head-up Displays consist of two Samsung Galaxy A series devices integrated into mirrors which, thanks to the videos generated by the two cameras – one rear and one front – on the motorbike, revolutionize road safety, analyzing images in real time and warning the rider of any hazards and obstacles ahead.
Energica Motor Company S.p.A.
Target Customer: ✓ Energica focuses
clients with low price sensitivity and high standards; ✓ Exclusivity is a crucial factor for Energica’s customers, as well as for the Company’s brand identity. Main currently targeted Areas:
Energica Motor Company S.p.A.
✓ As of today, the actual main competitors are a group
small electric motorcycles producers; ✓ As the graphic shows, Energica is the only Electric motorcycles manufacturer
to the market; ✓ The big players sharing Energica’s segment, such as Ducati, KTM and Harley Davidson, are currently at a prototypical stage; ✓ Energica has a considerable first mover advantage; Whenever Energica will have to face a real competitive environement, will count on years of know-how
Energica Motor Company S.p.A.
✓ The global consumption of High-Performance Electric Motorcycle increases from 477.383 Units in 2013 to 527.917 Units in 2017, at a CAGR of more than 2.55%. ✓ Globally, the High-Performance Electric Motorcycle market is mainly driven by growing demand for Street Market. Street Market accounts for nearly 76.96%
total downstream consumption
High-Performance Electric Motorcycle in global. ✓ A BOOMING MARKET: Global High-Performance Electric Motorcycle market size will reach 1.540 million US$ by 2025, from 1.080 million US$ in 2019, at a CAGR of 4.5% during the forecast period. 2019 has been considered as the base year for the E-revolution.
(Source: marketsizeforecasters.com)
Energica Motor Company S.p.A.
✓ In the absence
worthwhile EV2 data it’s appropriate to look back at the automotive
in operation. ✓ Tesla Model 3 Is #1 Top Selling American Car In USA in September 2018. Next America automaker is #8 with ford Fusion.
(Source: https://cleantechnica.com/2018/10/08/tesla-model-3-is-1-top-selling)
✓ Bloomberg states that “Stocks of automakers in China, France, Germany, India, Japan, South Korea and the U.S. are down as much as 36 percent. … Only one of the world’s 10 most valuable car companies is setting sales records and outperforming the equity
the zero-emission future works.
(Source:https://cleantechnica.com/2018/12/29/tesla-auto-)
✓ Despite current obstacles, the growth of EV to at least a third
consumer vehicles is widely predicted, even in the United States.
EV’s registered per 1,000 people – Europe vs. U.S. and California 2016. CALIFORNIA leads the way.
*Source Jeff Cobb - HybridCars.com
✓ In April 2018, 7.83% of all car sales in California were EV – and 10% is expected by the end of the year.
*Source Bloomberg New Energy Finance Report 2017 Annual Global EV Sales by Market
Energica Motor Company S.p.A.
✓ The adoption of EV will accelerate as technical and infrastructure issues are resolved, and as government incentives and mandates intensify. ✓ So Electric is inevitable – but to satisfy the need of motorcyclists for performance and excitement a new product is needed.
Penetration of EV New Car Sales by Market – Short-Term and Long-Term *Source Bloomberg New Energy Finance Report 2017
Energica Motor Company S.p.A.
✓ R&D: Energica will continue the activity of research and development to keep improving the performance of its motorcycles on both racing and commercial models. New technologies are at stake to offer a better product to the market. ✓ Production: especially with the major visibility and notoriety of the brand thanks to the MotoE World Cup, demand is expected to rise considerably, new assembly lines are planned to be installed inside the Modena factory. The return in terms of WIP will be extraordinary compared to the required investment (since the production line doesn’t involve heavy machinery, the set up
be reached by 2023. ✓ Sales: New dealers and partnerships are waiting to be formalized, thus Energica will soon penetrate new Areas around the world, including Japan, Singapore, China, Australia and Russia in the next 2 years, bringing sales up at a CAGR of +75%; ✓ Marketing: Energica will keep on investing also in the marketing field to support sales and continue increasing brand awareness, the MotoE Worls Cup is also a strategic channel to improve effectiveness and reduce costs.
Energica Motor Company S.p.A.
✓ Fim Enel MotoE World Cup: The newest competition is the main marketing driver that will support the sales and development of the brand, where the Company will be the single manufacturer for the next three seasons. ✓ International Trade Shows: also in the next years Energica will be present at the Main Motorcycles Trade Shows around the World (Swiss Moto, MCN London, Eicma in Europe + the IMS show circuit fairs in the US); New international shows will be added to the marketing plan in the Areas where the Company will close new dealerships: Japan, Singapore, China and Australia. ✓ Sponsorships: Energica’s commitment in promoting its Brand and products will concern not only international fairs but also focused events in collaboration with both technical and institutional partners and sponsors, here are some, just to give an idea: ❖ Energica Day: marketing event open to the public entirely centered around Energica’s Brand and products with the possibility of test ride; ❖ Green Rush: test ride activity on the Energica bikes with famous drivers will be organized in conjunction with the most renowned racing events
the international scene (MotoE/MotoGP/WSBK/FormulaE weekend); ❖ Electric Driving Courses organized by Energica with its own team of experts;
Energica Motor Company S.p.A.
✓ For further insight on the financials and the Company profile, please visit our
website: https://www.energicamotor.com/it/ ✓ Fidentiis Equities Analyst Coverage available on Energica Investors Relations section
Energica Motor Company S.p.A.