Erste Group Money Study
An annual survey of saving, investment and spending practices across the CEE region
Erste Group Money Study An annual survey of saving, investment and - - PowerPoint PPT Presentation
Erste Group Money Study An annual survey of saving, investment and spending practices across the CEE region Saving remains important to people across CEE Putting money aside is very or rather important for large majorities across the
An annual survey of saving, investment and spending practices across the CEE region
3 1 4 5 40 31 20 17 6 1 1 6 7 2 18 22 6 6 1 8 5 9 4 1 6 4 4 3 4 8 37 36
N O T I M P O R T A N T O F M I N O R I M P O R T A N C E O N L Y S O M E W H A T I M P O R T A N T R A T H E R I M P O R T A N T V E R Y I M P O R T A N T
Putting money aside is “very”
majorities across the region
27 33 50 17 33 40 40
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
AT RS RO SK SK RO RS AT CZ HR HR CZ HU HU
Mixed picture in development of average monthly saving amount
Savers in Hungary and Austria are putting signifjcantly more aside each month Declines in average monthly saving amount in both Croatia and Serbia
Current monthly average savings amount in Euro:
201
7.5%
216 AUSTRIA
1.3 %
76 77 CZECH REPUBLIC
3.2 %
94 97 SLOVAK REPUBLIC
10.6 %
47 52 HUNGARY
0%
46 46 ROMANIA
5 %
60 57 CROATIA
2.9 %
35 34 SERBIA
200 € 100 € 150 € 50 € 0 €
2015 2016
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
Majorities in four countries say they don’t have enough money available to put anything aside Savers in Southeastern Europe are particularly dissatisfjed with their current monthly savings amount
14 6 7 9 20 7 6 6 1 2 3 1 6 1 4 1 6 20 15 3 2 1 6 2 6 34 28 3 2 28 2 3 18 1 9 21 14 2 4 32 2 1 2 5 3 1 27 35 2 2
R A T H E R S A T I S F I E DAT RO SK RS CZ HR HU RS SK RO AT HR CZ HU
AGREE DISAGREE
CZ HU HR SK RO RS 39 39 21 21 59 62 65 55 35 33 24 26
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY
V E R Y S A T I S F I E D S O S O N O T A T A L L S A T I S F I E D L E S S S A T I S F I E DMONEY STUDY 2016 | #EGMS16
Development of savings
People in CEE are generally not able to save more now than a few years ago
Across CEE, the share of people saving less is higher than that saving more Saving ability largely mirrors stagnant development in people’s overall financial situation
37 18 1 1 1 1 33 23 40 57 44 51 40 29 26 25 13 11
REMAINED THE SAME DETERIORATED NO ANSWER IMPROVED
CZ HU HR SK RO RS 44 26 29 50
Would you say that your general fjnancial situation in the past 2 or 3 years has …
C Z E C H I A S L O V A K I A H U N G A R Y 3 1 3 3 1 4 6 5 4 5 2 1 1 7 2 1 3 2 2 AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16Costs of living increased while income remained the same
Their reasons for saving less:
Total household income now lower
People who have saved less in the past 2 or 3 years
Lower income due to retirement Started a family, had a child Higher expenses for family, family members
16 15 10 9
%
20 20 40 40
17 2 11 13 7 9 9 9 4 16 5 2 7 11 19 10 15 21 22 31 % 30% 31% 41% 21% 32% 14 44 27 44 60
20 20 20 20 40 40 40 40
What has driven lower savings level for those saving less?
Higher cost of living, family-related expenses are key drivers
CZECHIA HUNGARY CROATIA SLOVAKIA ROMANIA SERBIA
1
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
85 92 93 89 81 AT CZ HR HU SK RS RO 67 44 AT CZ HR HU SK RS RO 26 66 65 AT CZ HR HU SK RS RO 62 68 68 45 65 25 AT CZ HR HU SK RS RO 27 22 29 AT CZ HR HU SK RS RO
Saving for a rainy day remains the prime motivation for putting money aside
Financial back up, for emergencies As a pension provision, in order to stop working earlier, as nursing care insurance So that I can afford something later on For smaller and larger acquisitions, as well as renovations For an upcoming vacation
SAFEGUARDING PURCHASES
75 77 57 37 17 18 38 14 58 14 32 27 16 39 15 20
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
Savings-focused products remain very popular despite interest rate climate
Across region, no capital markets products among Top 3 means of putting money aside
SAVINGS BOOK / CARD 77 37 77 37 BUILDING SAVINGS LIFE INSURANCE, CAPITAL ASSURANCE 62 65 AUSTRIA 52 40 GOVERNMENT-ENDORSED PENSION INSURANCE LIFE INSURANCE, CAPITAL ASSURANCE SAVINGS BOOK / CARD 46 48 43 45 CZECHIA 56 39 59 49 41 SAVINGSACCOUNT LIFE INSURANCE, CAPITAL ASSURANCE GOVERNMENT-ENDORSED PENSION INSURANCE SLOVAKIA 11 21 12 SAVINGS BOOK / CARD / ACCOUNT LIFE INSURANCE, CAPITAL ASSURANCE BUILDING SAVINGS 27 25 28 HUNGARY 22 17 22 21 LIFE INSURANCE GOLD OR OTHER PRECIOUS METALS OPTIONAL PENSION 25 23 ROMANIA 41 10 13 13 12 SAVINGS BOOK / CARD / ACCOUNT BUILDING SAVINGS LIFE INSURANCE 45 CROATIA 9 9 6 8 8 6 LIFE INSURANCE FIXED DEPOSIT SAVING SIGHT DEPOSIT ACCOUNT SERBIA
2015 2016
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY 45 MONEY STUDY 2016 | #EGMS16
People in CEE are very risk-adverse when investing their money
A U S T R I A C Z E C H I A S L O V A K I A H U N G A R Y R O M A N I A C R O A T I A S E R B I A Very much willing to take risks Rather willing to take risks Mixed Rather safety conscious Very safety conscious No answer % 43
4 6 2 6 8 6 5 6 4 1 2 2 2 2 3 2
23 24 40 33 65 55 34
14 24 21 20 15
41 44 42 38 19 23
3 3 5 4 2 2 2
Croatians are the most risk-adverse, while 10% of Hungarians are “very” or “rather” willing to take risks Czechs and Slovaks show a more developed risk appetite than their Austrian neighbours
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
Procured life insurance, capital insurance, or private pension provision
39 50 11 27 9 10 26 27 12 27 4 17
Gave money to own children, grandkids, family members Kept savings in a current account
20 40 10 30 50 38 42 51 22 44
CZ HU HR SK RO RS 2015 2016 CZ HU HR SK RO RS CZ HU HR SK RO RS CZ HU HR SK RO RS
52 29 40 48 13 45 15 19 20 47 22 36 39 14 40 11 15 15
Bought an apartment, house or property
27 32 16 29 24 19 24 36 16 28 19 16 AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY 27 MONEY STUDY 2016 | #EGMS16
30 48 39 40
13 16 18 48 4 22 22 33 16 7 8 1 10 22 47 12 9 21 16 43 10 29 14 14 30 13 11 11 22 10 46 NO ANSWER
CZ HU HR SK RO RS
VERY WELL VERY INSUFFICIENT
2016 2016 2016 2016 2016 2016 2015 2015 2015 2015 2015 2015
Confidence in financial knowledge, investing skills varies sharply across CEE region
How well do you personally feel informed about financial topics and banking products? I know a lot about different possibilities
CZ HR HU SK RS RO 29 38 21 43
AGREE DISAGREE
29 34
AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY
47 28
MONEY STUDY 2016 | #EGMS16
55 42 41
Across CEE, people say their expenditures under control but many spend more than planned
I have my monthly outgoings and expenditures under control I frequently spend more money than planned
CZ CZ HR HR HU HU SK SK RS RS RO RO 33 3 6 6 6 23 39 41 82 81 75 77 82
AGREE DISAGREE AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY
48 46 47 29 29 87 11 15
MONEY STUDY 2016 | #EGMS16
Spending developments reflect mixed general economic status across CEE
Outlays for staple items have generally remained stable or risen
Groceries Clothing Healthcare Mobile phone/Internet
SPEND MORE SPEND ABOUT THE SAME SPEND LESS NO CURRENT SPENDINGS AND NONE LAST YEAR NO ANSWER65 66 64 50 53 57 48 60 47 54 73 62 61 62 59 61 66 60 1 1 1 1 1 2 7 9 10 2 12 26 7 5 7 8 12 8 2 3 6 3 6 5 54 23 23 44 30 32 15 22 17 13 17 16 12 15 17 15 15 13 16 32 27 30 11 15 17 26 28 12 25 16 21 7 5 7 7 4 9 10 6 8 8 6 10 4 10 12 9 74 40 59 58 62 65 29 AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
CZ CZ CZ CZ HU HU HU HU HR HR HR HR SK SK SK SK RO RO RO RO RS RS RS RS
Spending developments reflect mixed general economic status across CEE
Outlays for larger-ticket items such as vacations and travel down signifjcantly
Housing and rent Going out Consumer Electronics Vacation, travelling
SPEND MORE SPEND ABOUT THE SAME SPEND LESS NO CURRENT SPENDINGS AND NONE LAST YEAR NO ANSWER46 44 37 35 33 26 35 39 49 47 41 50 42 37 39 47 40 40 1 1 2 1 1 1 1 1 1 3 3 1 5 4 2 18 15 25 9 33 28 21 26 31 27 29 30 24 27 33 22 33 29 16 11 20 17 15 12 14 16 13 11 15 20 19 19 11 28 21 23 13 29 12 22 14 25 28 5 25 22 22 41 46 18 12 13 4 11 68 46 54 59 62 61 8 17 11 11 12 12 12 23 12 20 11 23 AT: AUSTRIA | CZ: CZECHIA | SK: SLOVAKIA | HU: HUNGARY | RO: ROMANIA | HR: CROATIA | RS: SERBIA BASIS: SURVEY OF AT LEAST 500 MEMBERS OF THE GENERAL PUBLIC AGED 15+ IN EACH COUNTRY MONEY STUDY 2016 | #EGMS16
CZ CZ CZ CZ HU HU HU HU HR HR HR HR SK SK SK SK RO RO RO RO RS RS RS RS
Research conducted August–September 2016 Method Telephone-based interviews using the CATI (Computer Assisted Telephone Interviewing) system were conducted in Austria, the Czech Republic, Slovakia, Hungary, Romania, Croatia and Serbia. Sample size In each market, more than 500 members of the general public aged 15+ were interviewed for the survey. Research institute