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ELECTRIFYING THE NATION Tony Posawatz GM Vehicle Line Director, - PowerPoint PPT Presentation

ELECTRIFYING THE NATION Tony Posawatz GM Vehicle Line Director, Chevrolet Volt Co Chairman, Electric Drive Transportation Association (EDTA) BEING FIRST EARLY ELECTRIC VEHICLES 1912 CADILLAC A new era is here CHOICE, 250,000,000


  1. ELECTRIFYING THE NATION Tony Posawatz GM Vehicle Line Director, Chevrolet Volt Co ‐ Chairman, Electric Drive Transportation Association (EDTA)

  2. BEING FIRST

  3. EARLY ELECTRIC VEHICLES

  4. 1912 CADILLAC

  5. A new era is here…

  6. CHOICE, • 250,000,000 cars and FREEDOM, trucks in INDEPENCENCE the U.S. • 3,000,000,000,000 miles each year • 4,000,000 miles of roads • 170,000 service stations • 85% of personal travel via automobiles

  7. • Provides 96% of IMPORTED transportation fuel and <3% OIL IN U.S. for electricity • 21M barrels/day – 9M for gasoline – 2.8 gallons/day per person • 92% of households own cars • 44% of CO 2 is from oil – Gallon of gas releases 20 lbs. of CO 2 $1B spent daily

  8. WORLD POPULATION AND VEHICLE PARC Data from U.S. Census Bureau and GM Global Market & Industry Analysis

  9. BENEFITS OF • Electricity is diverse and ELECTRICITY domestic • Prices are stable • Grid has available capacity • Infrastructure exists • Electric miles cost less than gasoline miles • Electric miles are cleaner – Grid continues to get cleaner • Smart charging and batteries will further enable the

  10. FUTURE TRANSPORTATION ENERGY SOLUTIONS Energy Resource Conversion Energy Carrier Propulsion System Conventional ICE: Petroleum Fuels Oil (Conventional) Liquid Gasoline/Diesel Fuels 1 st & 2 nd Gen Biofuels Oil (Non ‐ Conventional) Synthetic Fuels (XTL) Syngas CO, H 2 ICE Hybrid Biomass Natural Gas Plug ‐ In Hybrid ICE Electrification Battery Coal Electricity Extended ‐ Range EV: IC Engine Renewables Battery Electric (Solar, Wind, Hydro) Hydrogen Nuclear Fuel ‐ Cell Electric

  11. CURRENT PLUG-IN VEHICLES

  12. FUTURE PLUG-IN VEHICLES

  13. VOLT CONCEPT TO DELIVERY SORP 1 st Delivery Concept EDV Mule Prototype Pre ‐ Production 11/10 12/10 1/07 9/07–8/08 8/08–6/09 6/09–3/10 3/10–11/10

  14. TOP 10 VEHICLES AWARD TECHNOLOGY 2011 World Green Car OnStar MyLink Volt Mobile App Consumer Electronics Show “TOP PRODUCTS” Award EDITOR’S CHOICE AWARD AUTOMOTIVE EXCELLENCE TOP SAFETY PICK Breakthrough Technology Award

  15. REASONS FOR PURCHASE

  16. EARLY BUYER FEEDBACK GM Conquest 70% Drive (non ‐ GM) <35 Miles/Day

  17. CURB WEIGHT VS. EPA COMBINES FE LABEL All MY 10 US vehicles

  18. VOLT ROLLOUT PHASES Phase 1: Phase 2: Phase 4: Phase 3: CA, DC, MI, TX, NY, Bal MD & VA, PA, South East Balance Sept. ’11 NJ, CT DE, HI, WA & OR U.S. Nov. ’10 - Jun. ’11 Aug ’11 Nov. ’11 Hawaii Alaska

  19. ELECTRIC DRIVE DEPLOYMENT AND ADOPTION Laggards Fast Followers Early Non ‐ Early Late Majority (including Adopters Adopters influencers) Early Majority Influencers needed to 2010 ‐ 11 convert early Volt Fast Followers majority Early Adopters

  20. YEARS TO ADOPT INNOVATIONS

  21. LUNAR ROVING ELECTRIC VEHICLES… A HISTORY OF INNOVATIONS ■ Starting in 1971, GM helped develop three vehicles ■ Developed electric wheel motors and batteries for Apollo 15, 16 and 17 ■ Apollo 17 vehicle got 22 miles “real world” EV range ■ Program scrapped due to no re-charging infrastructure

  22. CHARGING INFRASTRUCTURE ■ Public charging Public – High visibility – Commercial/Retail – Public education and outreach Workplace Workplace ■ Workplace – Corporate, municipal parking lots ■ Residential (majority) Residential Residential – Satisfying consumer-driven home installation process – Permits, electricians, inspections, meters, rates

  23. CONNECTIVITY Enables Electrification

  24. SMART GRID OF THE FUTURE

  25. ELECTRIC VEHICLE ECO- SYSTEM

  26. VEHICLE APPLICATION MAP

  27. ELECTRIC, NETWORKED VEHICLE

  28. ELECTRIFYING THE NATION

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