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Electrifiying - but still gentle holidays: Discover the Alpine Pearl - PowerPoint PPT Presentation

Electrifiying - but still gentle holidays: Discover the Alpine Pearl Werfenweng Svea Lauterjung, BA Werfenweng 1.000 inhabitants, 900 m above sea level 45 km south of Salzburg 2.000 guest beds 71.000 arrivals 290.000 nights


  1. Electrifiying - but still gentle holidays: Discover the Alpine Pearl Werfenweng Svea Lauterjung, BA

  2. Werfenweng • 1.000 inhabitants, 900 m above sea level • 45 km south of Salzburg • 2.000 guest beds • 71.000 arrivals • 290.000 nights • 51 % summer tourism, 49 % winter tourism Sommer Winter

  3. Model of the local community of Werfenweng 1994 • Soft-mobility vision developed 1994 • Participation in Austrian Development Initiative "Sanfte Mobilität – Autofreier Tourismus“ (starting 1997) • Participation in various EU- Projects, eg Alps Mobility 1 and Alps Mobility 2 (2000 – 2006)

  4. The samo - Card You get a samo card if: • you stay at a samo host AND • arrive by train, bus or plane or • hand over your car keys at the tourist board in Werfenweng

  5. samo - mobility

  6. 9 BMWi3 since July 2018 • More than 2.182 rental processes • More than 124.241 driven kilometers by e-cars

  7. Where does the energy for the e-cars come from? Solar energy • Solar charging stations for e-cars • Solar power plant Werfenweng • Solar park • 54 solar lamps Hydro power 10 E-CS in village centre 2 hotels offer also E-CS

  8. samo – champion Tourist Business 270.000 260.000 250.000 240.000 230.000 220.000 210.000 200.000 190.000 180.000 170.000 160.000 150.000 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013

  9. samo – champion locals • Work: more jobs • Image: proud to live in a model village • Cooperation: the holiday offer: vacation from your car ………

  10. Alpine Pearls

  11. Alpine Pearls 1. Our Alpine Pearls are easily accessible via train and long-distance bus connections. 2. Last mile: Pick-up services care for the transfer from the train station to the hotel. 3. Guaranteed mobility in the destination thanks to a broad offer of mobility services 4. Trip planning made easy: Hosts support to organize the trip by public transport and motivate to use mobility services

  12. Alpine Pearls – E-MOTICON Outcomes 1. Concept E-Mobility for the Pearls of the Alps 2. Guidelines for the hotel industry

  13. Thank you! www.werfenweng.eu Tourism association of Werfenweng #werfenweng www.alpine-pearls.com The network of Alpine pearls www.facebook.com/AlpinePearlsHolidays

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