DWC Grassroots Campaign Working for Success in 2020! Mary Lou Woods - - PowerPoint PPT Presentation
DWC Grassroots Campaign Working for Success in 2020! Mary Lou Woods DWCF Grassroots Campaign Chair Marie Garnes DWCF Grassroots Campaign Member TODAYS AGENDA Tips on using Video Conference Introductions DWCF Grassroots
DWC Grassroots Campaign Working for Success in 2020!
Mary Lou Woods – DWCF Grassroots Campaign Chair Marie Garnes – DWCF Grassroots Campaign Member
TODAY’S AGENDA
Tips on using Video Conference Introductions DWCF Grassroots Campaign – Phase 1 – APR to JUN 2020 Collier and Marco Island DWCs Proposed Plan Discussion & Decision Review Volunteer for Outreach
TIPS FOR USING VIDEO CONFERENCE
Mute Your Audio Use Chat Box To Ask Questions Enter Your Name & Club Name
Introductions
Mary Lou Woods: DWCF Grassroots Campaign Chair Marie Garnes: Grassroots Campaign Member
DWCF Grassroots Campaign
Campaign Goals Why do a Grassroots Campaign? Why is FL RED instead of BLUE? How can we turn FL BLUE? Why focus on Vote by Mail? How do we make it happen?
TWO GOALS by JUNE 30th:
Grassroots Campaign Goals
MEMBERSHIP OPPORTUNITY
2.9 Million FL DEM Women ~4000 DWCF Members
Statewide: 1 in 721 FL DEM Women Collier County: 1 in 144 FL DEM Women
WHY DO A GRASSROOTS CAMPAIGN?
GOP MUST WIN
ELECTIONS MATTER
NELSON LOST BY 10,033 VOTES
Why is Florida RED instead of BLUE?
Democrats turnout at lower rates than Republicans
DEMS OUTNUMBER REPS
36% 36% 28%Voters
DEM REP OTHER# Registered Voters DEMs = 4.9M REPs = 4.8M OTHER = 3.7M
Data from DWC VAN 03/28/2020 (excluding Bad Voting Address)
WHAT IS DEM VS. REP TURNOUT IN YOUR COUNTY?
DEM turnout lags REP turnout by
5%
Data from Collier County Supervisor of Election
2016 General Election Turnout Results DEM = 86.4% REP = 91.4%
HOW DO WE TURN FLORIDA BLUE?
Grassroots Campaign Guiding Principles
Action Oriented Data-driven, evidence- informed Broad tent philosophy
Vote By Mail (VBM): A Solution to the Turnout Problem
Results: St Johns County 2018
In the 2018 mid-term election, we dramatically exceeded our goals:
Increased DEM turnout by 21 percentage points since last mid-term Elected 82% of DEMS who ran for local office Turned out 91% of DEM voters with VBM Overperformed for state and federal races by 1% Among the top 4 in the state for increased turnout
Analyze Effectiveness of Vote-by-Mail in Your County
% of FL DEMs that requested VBM and voted in 2018
% of SJC DEMs that requested VBM and voted in 2018
Vote-by-Mail = Power
Vote-by-Mail is a powerful tool to increase DEM turnout This is true despite inconsistency among Supervisors of Elections regarding the processing of mail-in ballots VBM Request is good for two election cycles (2020 and 2022). Get a head start on 2022!
ONE MORE REASON TO VBM
VOTE BY MAIL = SAFEST WAY TO VOTE
COVID-19
Assess if VBM is Right for Your County and Set Your Goals Accordingly
Talk to Your Supervisor of Elections:
How many VBM ballots were not counted and why (obtain data from SOE)? Less than 0.2% VBM Ballots were not Counted in 2018 Majority were for ballots lacking signature on envelope Create a VBM Frequently Asked Questions (FAQ) Sheet for volunteers to use
VBM Loses Its Edge Unless Targeted
VBM More Powerful for Lower-Propensity Voters
VOTER CATEGORIES BY RISK
Voter Category Definition Level of Risk for Not Voting HOT Voted in BOTH of the last two elections (2016 and 2018) Low risk: most likely to vote regardless of VBM WARM Voted in ONE of the last two elections Medium risk of not voting without VBM NEW Registered since last election, but not yet voted in a general election Medium risk of not voting without VBM COLD Registered before the last two elections, but voted in NEITHER High risk of not voting without VBM
Impact of VBM Varies Across Voter Categories
Voter Category DEM Turnout with VBM (%) DEM Turnout without VBM (%)
WARM 77.0 52.0 NEW 84.4 42.0 COLD 59.8 9.8
Source: Mike Coleman, Campaign Director for FL Democratic PartyAverage Statewide Impact of VBM on DEM Turnout in 2018
TARGET: NEW DEM WOMEN w/o VBM
(1,375 Phones)
Mail 2,683 New DEM Women for Vote By Mail Phone or Text 1,375 New DEM Women to follow-up on Vote by Mail & Invite to Join Club Proposed Plan
Start Mailing Date: May 21 Complete Mailing by May 30 Complete Phoning/Texting by June 19 Schedule
Discussion
Motion & Vote
Volunteer Sign Up for Mailing and Phone/Texting Marco Island: Contact Stephanie (stephferg98@gmail.com 239-272-4211) Collier: Contact Tasha or Molly (tashavanhest@gmail.com or 239-595-1816) (maryalicec10@gmail.com 239-770-7907
Mary Lou Woods marylouwoods1@gmail.com 631-525-6875 Marie Garnes mgarnes@comcast.net 904-315-1537
Please Contact us if you have questions or need help