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Dr Jane Lynch Senior Associate and Executive Member of Institute for Collaborative Working (ICW) Food for Thought Food for Thought The problem statement our purpose Research insights Define effective collaboration


  1. Dr Jane Lynch Senior Associate and Executive Member of Institute for Collaborative Working (ICW)

  2. “Food for Thought” “Food for Thought” • The problem statement – our purpose • Research insights • Define effective collaboration • The importance of understanding behaviours • Barriers to collaboration - knowledge sharing/understanding behaviours • Introduction and insight to BS 11000/ ISO 44001 • Stimulate round table discussions The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  3. The Problem Statement The Problem Statement Of the 4 billion metric tonnes of food we produce each year, one third is wasted, costing the global economy nearly $750 billion annually (Ertharin Cousin, UN World Food Programme) Unsustainable Poor Unused & Logistics Storage crops Irresponsible The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  4. Defining Collaboration Defining Collaboration There have been so many terms and phrases used Supplier Retail Collaboration (SRC) it becomes difficult to distinguish between them sometimes. There are also many myths about collaborative working…. Formal and informal collaboration The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  5. In many companies, it is easier to develop cooperative relationships with external supply chain members than it is to break down silos that exist around individual functions (Fawcett and Magnan, 2002. p.360) The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  6. Everyone is talking about collaboration but the reality is very few organisations, large and small, public or private actually understand the full extent of what collaboration entails or what can be achieved. The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  7. BENEFITS CHALLENGES Value and Co-Creation Knowledge Sharing Building Trust Managing Trust Innovation Managing the Exit Strategy Organisational Performance Continuity Planning The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  8. Introducing BS 11000/ ISO 44001 Introducing BS 11000/ ISO 44001 The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  9. Sharing Sharing Knowledge Knowledge Industry Regulatory Partnering Product Business Strategic Standards Requirements Programmes Strategy Plans Plans Product Market Research Patent R&D R&D Investment Information Applications Strategy Results Priorities Industry Bidding Strategy Specific Cost/ Cost/ Pricing Corporate Finance Social return on in Trends Pricing Structures investment Market Current Contracts Marketing Plans Client Client Incentive Information Contacts Relationships Programmes Client Outputs Targets/KPIs Risk Assessment Skills Organisation Trends Development Changes Public Supplier Contracts Supplier Product Data Cost Data IPR/Design Data Information Agreements Adapted from the British Standard BS 11000 Part 2:

  10. Understanding Understanding Behaviours Behaviours 1. ATTRIBUTES 1. ABILITY 1. ATTITUDE Operational processes are well There is high level of experience at There is clear corporate A defined and integrate all levels focused on effective commitment and leadership that collaborative approaches collaboration cascades throughout the operations There is limited application of There are individuals at various There is evidence of successful B shared processes and levels that have demonstrable skills individual collaborative performance indicators in collaboration programmes in effect There are robust internal There is appreciation of There is appreciation at the C processes and performance collaborative approaches but a lack operating level of the value of indicators of skills effective relationships Operates with a traditional No appreciation of a practical Only operates a robust and D contract and procedural based approach to the value of effective arm’s length contracting approach relationships approach Adapted from the British Standard BS 11000 Part 2:

  11. Understanding Understanding Behaviours Behaviours To collaborate with external partners in the supply chain, you first need to get your own ‘house in order’

  12. Thank you for listening Diolch yn Fawr am wrando Questions after today: Email: Dr. Jane Lynch LynchJ2@Cardiff.ac.uk Tel:02920 876144/ 07816134481 Twitter: DrJaneLProcure Linkedin /Procurious The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  13. Round Table Discussion Round Table Discussion So, what is really getting in the way?  What is preventing you from collaborating with producers?  How are you collaborating already? ( Are you really collaborating though)  Is your current approach delivering the full value added benefits? The Public Value Business School | Yr Ysgol Busnes Gwerth Cyhoeddus

  14. Sharing Sharing Knowledge Knowledge Industry Regulatory Partnering Product Business Strategic Standards Requirements Programmes Strategy Plans Plans Product Market Patent R&D R&D Investment Information Research Applications Strategy Results Priorities Industry Bidding Specific Cost/ Cost/ Pricing Corporate Social return on Trends Strategy Pricing Structures Finance in investment Market Current Marketing Client Client Incentive Information Contracts Plans Contacts Relationships Programmes Client Outputs Targets/KPIs Risk Skills Organisation Trends Assessment Development Changes Public Supplier Supplier Product Data Cost Data IPR/Design Information Contracts Agreements Data Adapted from the British Standard BS 11000 Part 2:

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